AT&T selects Phoenix Technologies to distribute AT&T Business Network.CAMBRIDGE Cambridge, city, Canada Cambridge (kām`brĭj), city (1991 pop. 92,772), S Ont., Canada, on the Grand River, NW of Hamilton. It was formed in 1973 with the amalgamation of Galt, Hespeler, and Preston, all founded in the early 19th cent. , Mass.--(BUSINESS WIRE)--Nov. 29, 1995--AT&T (NYSE NYSE See: New York Stock Exchange : T) and Phoenix Technologies Ltd. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on : PTEC PTEC Pinellas Technical Education Centers (Clearwater, FL) PTEC Pharmacy Technician Educators Council PTEC Psychiatric Technician PTEC Plastics Technical Evaluation Center PTEC Page Table Edit Control ) today announced that Phoenix Technologies will work with PC suppliers to bundle AT&T Business Network, the recently announced online information service for business professionals, with their PC systems. Through this agreement, Phoenix Technologies will use its relationships with more than 300 PC manufacturers to enable these suppliers to deliver AT&T Business Network pre-loaded pre-loaded adj (Comput) [program etc] → vorinstalliert on their PCs, or bundled with other peripherals. Through this new relationship, AT&T Business Network will be available direct from manufacturers in the first half of 1996. AT&T Business Network is currently commercially available, and those interested in joining may call 800/660-2299. PC manufacturers will have a range of opportunities to participate in the bundling program. Through the program, manufacturers can add value to their products and take advantage of the AT&T Business Network platform via customized installation, online registration through e-mail, and seamless links to their World Wide Web sites, to enhance relationships with their customers. "In partnering with Phoenix, we're tapping into the excellent relationships they have already established with the premiere PC and peripheral manufacturers," said Michael E. Kolowich, president of AT&T New Media Services, the AT&T unit that publishes AT&T Business Network. "This is an extremely efficient and effective way to get AT&T Business Network into the hands of as many potential customers as possible." "Phoenix's core commitment to its customers is to enable technologies that make computers more intelligent and easier to use, and to develop products and services that make the computer a more powerful and effective communications tool," said Jack Kay KAY Kick Ass Year KAY Kansas Association of Youth , president and chief executive officer of Phoenix Technologies Ltd. "By offering our customers AT&T Business Network, we are delivering on this commitment. We are very pleased to offer this premiere online information service." AT&T Business Network is a new online resource that gives business owners, managers and professionals easy access to business news and information, plus practical, hands-on information and services to help them manage and grow their businesses. The service helps professionals stay current on critical industry and business news, access extensive reference information, connect with an active community of peers, and take advantage of the full range of Internet-based business resources. AT&T Business Network is hosted on AT&T Interchange An interchange is a location where two things meet, usually perform some kind of exchange, and possibly go on their ways again. It is most commonly used in four contexts:
v. spe·cial·ized, spe·cial·iz·ing, spe·cial·iz·es v.intr. 1. To pursue a special activity, occupation, or field of study. 2. online services from independent publishers. The OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and channel program with Phoenix complements other AT&T Business Network distribution channels. These include a broad range of direct response marketing programs, as well as aggressive sales and marketing programs targeted to the AT&T customer base of approximately 10 million businesses. Those interested in more information about AT&T Business Network may call 800/660-2299 or visit the AT&T Interchange Web site (http://www.ichange.com). Information providers interested in publishing opportunities on AT&T Business Network may contact Wendy Beecham at 617/252-5124, or Bonnie bon·ny also bon·nie adj. bon·ni·er, bon·ni·est Scots 1. Physically attractive or appealing; pretty. 2. Excellent. Silveria at 617/252-5202. AT&T Business Network is a product of AT&T New Media Services, a new AT&T unit that is part of the company's initiative to develop a series of AT&T-branded online information services See Information Systems. , targeted at business and professional markets. In addition to AT&T Business Network, the unit also publishes Interchange Central, the general interest news and information service bundled with every AT&T Interchange service membership. The unit also develops, maintains and manages AT&T Interchange Online Network, a next-generation publishing platform that hosts a network of specialized online services developed by independent publishers. The AT&T Interchange team works closely with network publishing partners, providing state-of-the-art editorial tools and expert consulting services Noun 1. consulting service - service provided by a professional advisor (e.g., a lawyer or doctor or CPA etc.) service - work done by one person or group that benefits another; "budget separately for goods and services" to help partners create their services. AT&T New Media Services is based in Cambridge, Mass. AT&T Corp., a global communications and computer company, operates the world's largest and most advanced long-distance network and provides communications services and products, as well as network equipment and computer systems, to businesses, consumers, telecommunications services In telecommunication, the term telecommunications service has the following meanings: 1. Any service provided by a telecommunication provider. 2. providers and government agencies. Phoenix Technologies Ltd. is a worldwide leader supplying essential software to PC manufacturers. The company's system-level software products, such as PhoenixBIOS(tm), NoteBIOS(tm), PhoenixPICO(tm), and PhoenixCard Manager(tm), allow PC manufacturers to increase product differentiation Product Differentiation A source of competitive advantage that depends on producing some item that is regarded to have unique and valuable characteristics. , reduce product cycle time to market and reduce internal engineering costs. Capitalizing on its unique position and resources, Phoenix is developing an expanding family of software products, including Phoenix Telephony Meaning "sound over distance," it refers to electronically transmitting the human voice. In the beginning, telephony dealt only with analog signals in the circuit-switched networks of the telephone companies. Suite(tm) and Phoenix MUSE(tm), that increase personal computer functionality and make PCs easier to use. Information on all Phoenix Technologies products is available on the Worldwide Web at: http://www.ptltd.com. -0- Note to Editors: AT&T, AT&T Interchange and AT&T Interchange Online Network are service marks of AT&T Corp. The Phoenix logo is a registered trademark and PhoenixBIOS(tm), NoteBIOS(tm), PhoenixPICO(tm), Phoenix CARD Manager(tm), Phoenix MUSE(tm), and Phoenix Telephony Suite(tm), are trademarks of Phoenix Technologies Ltd. Other trademarks are the property of their respective owners. CONTACT: Phoenix Technologies Ltd. Jay Kelley, 617/551-4202 or AT&T New Media Services Lisa Landa, 617/252-5211 Jennifer Christensen, 617/252-5477 |
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