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AT&T forms consortium to help businesses expand reach.


announced it has entered into marketing agreements with a number of leading companies to provide businesses with a comprehensive package designed to foster business growth.

Through the consortium, AT&T is bringing together a myriad Myriad is a classical Greek name for the number 104 = 10 000. In modern English the word refers to an unspecified large quantity.

The term myriad is a progression in the commonly used system of describing numbers using tens and hundreds.
 of resources in a package called AT&T Marketing Tools for Growth. Companies that purchase the package will receive discounts on products and services that can assist them in expanding into new markets or geographic territories, and reach them more effectively.

Working with companies such as Dun & Bradstreet and TRW TRW The Real World (TV reality show)
TRW The Right Way
TRW Tactical Reconnaissance Wing
TRW The Retriever Weekly (University of Maryland, Baltimore, MD)
TRW Thompson Ramo Wooldridge Inc
, businesses can assess their existing customer base, target new markets, and obtain lead lists. Once new markets are identified, the package helps businesses effectively reach those markets through advertising and promotion services offered by Creative Productions, Presentations South, Freeman Freeman can mean:
  • An individual not tied to land under the Medieval feudal system, unlike a villein or serf
  • A person who has been awarded Freedom of the City or "Freedom of the Company" in a Livery Company
  • The Freeman
 Exhibit Company, Dugan Valva valva /val·va/ (val´vah) pl. val´vae   [L.] a valve.

valva

pl. valvae [L.] a valve.
 Contess, and Merrimac Public Relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most . Also available are training courses from the AT&T School of Business and Dun & Bradstreet Educational Services designed to help businesses and their employees learn to successfully manage business growth.

An AT&T Marketing Tools for Growth customer service representative will coordinate program services, which are available to customers at rates specially negotiated by AT&T.

"Through our research, we've found that the more successful companies are constantly seeking new ways to grow their business," said Tim Murray Timothy P. Murray (born 1968), better known as Tim Murray, is the current Lieutenant Governor of Massachusetts, U.S.. Prior to his service as Lieutenant Governor, Murray served as Mayor of Worcester, Massachusetts. , Director of Market Management at AT&T. "By providing a program that helps them, we're investing in their success and in ours."

In recent months, AT&T has introduced several new packages designed to assist companies in meeting a variety of business goals, including launching a new business and expanding internationally.

Companies can enroll in AT&T Marketing Tools for Growth or obtain additional information about the program by calling their AT&T account executive.

CONTACT: AT&T

Doug Idleman, 908-221-3950 (office)

908-647-6910 (home)

or

John Schneider John Schneider is the name of the following unrelated people:
  • John Schneider (television actor), an actor best known for his television roles, particularly The Dukes of Hazzard and Smallville
, 908-221-7320 (office)

908-580-0696 (home)
COPYRIGHT 1995 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1995, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Nov 6, 1995
Words:302
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