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AT&T first to announce cellular guarantees for businesses.


BASKING RIDGE, N.J.--(BUSINESS WIRE)--Oct. 11, 1995--AT&T today announced it will commemorate com·mem·o·rate  
tr.v. com·mem·o·rat·ed, com·mem·o·rat·ing, com·mem·o·rates
1. To honor the memory of with a ceremony. See Synonyms at observe.

2. To serve as a memorial to.
 the one-year adj. 1. completing its life cycle within a year.

Adj. 1. one-year - completing its life cycle within a year; "a border of annual flowering plants"
annual

phytology, botany - the branch of biology that studies plants
 anniversary of its business service guarantees by introducing new guarantees for its business customers, including industry-leading guarantees on cellular service.

AT&T, which began nationally marketing cellular service on September September: see month.  18, said it will offer a network reliability guarantee covering the long distance portion of a customer's cellular service. Separately, AT&T Wireless Services announced a guarantee providing its cellular customers with an automatic airtime air·time  
n.
1. The time during which a radio or television station is broadcasting. Also called airspace.

2. The time at which a radio or television program is broadcast.
 credit if a qualifying cellular call is dropped, and redialed within one minute.

AT&T said that its Competitive Price Guarantee will be enhanced to reflect the company's confidence in the competitiveness of its long distance pricing. Under the terms of the guarantee, if a business customer receives a price comparison and isn't is·n't  

Contraction of is not.


isn't is not
isn't be
 convinced that AT&T's prices are competitive, the customer will receive an average month's worth of calling, for eligible services, up to $500. The guarantee was previously capped at $200.

"Research clearly shows there's confusion about long distance pricing. We're offering a simple way for our business customers to compare our prices," said Cliff Holtz, Director of Business Services Mass Markets at AT&T. "And we're backing up our claims with a guarantee."

AT&T will also introduce a reliability guarantee that covers all segments of a long distance call. Under the terms of the guarantee, businesses that experience long distance call completion problems can contact AT&T for problem diagnosis and remedy, even if the problem originates with the customer's local telephone company.

The company also announced that it will offer a guarantee on domestic fax calls. Once effective, if an AT&T customer experiences a problem sending a domestic fax, the company will use its unique AT&T Faxalyzer(TM) system and new fax calling center to guarantee the fax's arrival.

"Constant improvements in our network and operational processes allow us to offer these kinds of guarantees to our business customers," said Holtz. "Since we first introduced guarantees to our business customers, they have been extremely well received, even though only a fraction of customers have needed to invoke To activate a program, routine, function or process.  them." Current guarantees also cover long distance network reliability, on-time installation, and international fax delivery, on the most widely used AT&T business switched voice and fax services.

AT&T is the only company to offer a suite of comprehensive guarantees in the highly-competitive business long distance industry and now provides service guarantees to over nine million of its business customers.

For information about AT&T's new or expanded guarantees, business customers should contact their account executive or call 1-800-222-0400. Businesses seeking a pricing comparison should call 1-800-COMPARE (1-800-266-7273). Some exclusions and limits apply to the guarantees, which are effective pending FCC (1) (Federal Communications Commission, Washington, DC, www.fcc.gov) The U.S. government agency that regulates interstate and international communications including wire, cable, radio, TV and satellite. The FCC was created under the U.S.  tariff tariff, tax on imported and, more rarely, exported goods. It is also called a customs duty. Tariffs may be distinguished from other taxes in that their predominant purpose is not financial but economic—not to increase a nation's revenue but to protect domestic  review.

CONTACT: AT&T,

Doug Idleman, 908-221-3950 (office)

or 908-647-6910 (home)

or

John Schneider John Schneider is the name of the following unrelated people:
  • John Schneider (television actor), an actor best known for his television roles, particularly The Dukes of Hazzard and Smallville
 

908/221-7320 (office)

908/580-0696 (home)
COPYRIGHT 1995 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1995, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Oct 11, 1995
Words:479
Previous Article:USLIFE INCOME FUND, INC. REPORTS OPERATING RESULTS FOR THE FIRST QUARTER ENDED SEPTEMBER 30, 1995.
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