AT&T and Yahoo! Extend and Expand Strategic Alliance on Wireless and PC Screens.Companies Capitalize on Cap´i`tal`ize on` v. t. 1. To turn (an opportunity) to one's advantage; to take advantage of (a situation); to profit from; as, to capitalize on an opponent's mistakes s>. Search and Advertising Capabilities on Wireless and PC Screens to Reflect New Market and Growth Opportunities SAN ANTONIO San Antonio (săn ăntō`nēō, əntōn`), city (1990 pop. 935,933), seat of Bexar co., S central Tex., at the source of the San Antonio River; inc. 1837. & SUNNYVALE, Calif. -- AT&T Inc. (NYSE NYSE See: New York Stock Exchange :T), the nation's No. 1 wireless and broadband provider, and Yahoo! Inc. (Nasdaq:YHOO YHOO Yahoo! Inc. (NASDAQ symbol) ), a leading global Internet company, today announced a new multi-year strategic alliance that paves the way for an even richer and more innovative online experience for consumers - whether at home or on the go. The agreement creates significant new advertising-based revenue opportunities for both companies from search and display capabilities from either a mobile handset or a PC. The new phase of the alliance includes the following features: * A new look and feel for the att.net portal, "powered by Yahoo!," beginning in the second quarter, for new customers. Later in the year, the att.net portal, which will run on the My Yahoo! and Yahoo! Mail A free, Web-based e-mail service from Yahoo!. It includes Yahoo! Messenger, which alerts you if you have mail and also provides voice chat. See Yahoo! Messenger. platforms, will be available to existing AT&T Yahoo! customers as well as those AT&T Internet customers in the former BellSouth service area and those with the legacy AT&T WorldNet service. * Yahoo! provides search and display advertising for AT&T consumers on mobile devices and the PC. * Once the new att.net portal launches later this year, any AT&T customer - even those without AT&T Internet service - can access the new Web portal See portal. and e-mail services at no additional charge. For example, an AT&T wireless customer in Seattle could establish an att.net e-mail address See Internet address. e-mail address - electronic mail address and access e-mail via a mobile smart device or a PC. * Access to co-branded versions of Yahoo!'s mobile Web properties and the Yahoo! Go Yahoo! Go is a mobile website suite operated by Yahoo! worldwide for users of the company's services to use them on their phones. It is currently supported on a growing number of phones. Yahoo consider Go as Beta software. application for AT&T's 14.2 million broadband customers. * AT&T's YELLOWPAGES.COM becomes the lead local search experience on both the wireless and PC screens for AT&T customers, bringing easy-to-use local search capabilities to customers at home or on-the-go. * AT&T U-verse TV(SM) customers continue to have access to Yahoo! content through the service's interactive AT&T U-bar feature, where available. "Our goal is to connect our customers to their worlds, wherever they live and work," said Randall Stephenson, chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , AT&T Inc. "This new agreement with Yahoo! reinforces AT&T's leadership in wireless and broadband and enables both companies to bring their respective strengths to the table to benefit AT&T's customers. It also reflects the benefits of establishing strong alliances in business today." "Since 2001, the AT&T Yahoo! alliance has been a benchmark in both the telecommunications and Internet industries," said Jerry Yang, co-founder and CEO, Yahoo! Inc. "The combination of Yahoo!'s innovative mobile and PC applications and advertising solutions, with AT&T's leadership in customer connectivity, mobility and robust networks once again raises the bar for the entire industry and further establishes Yahoo! as a starting point for consumers on the Internet." The agreement calls for revenue sharing revenue sharing Funding arrangement in which one government unit grants a portion of its tax income to another government unit. For example, provinces or states may share revenue with local governments, or national governments may share revenue with provinces or states. , but detailed financial terms were not disclosed. About AT&T AT&T Inc. (NYSE:T) is a premier communications holding company. Its subsidiaries and affiliates, AT&T operating companies, are the providers of AT&T services in the United States and around the world. Among their offerings are the world's most advanced IP-based business communications services and the nation's leading wireless, high speed Internet access and voice services. In domestic markets, AT&T is known for the directory publishing and advertising sales leadership of its Yellow Pages and YELLOWPAGES.COM organizations, and the AT&T brand is licensed to innovators in such fields as communications equipment. As part of its three-screen integration strategy, AT&T is expanding its TV entertainment offerings. Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com (1) (Computer Output Microfilm) Creating microfilm or microfiche from the computer. A COM machine receives print-image output from the computer either online or via tape or disk and creates a film image of each page. . About Yahoo! Yahoo! Inc. is a leading global Internet brand and one of the most trafficked Internet destinations worldwide.Yahoo! is focused on powering its communities of users, advertisers, publishers, and developers by creating indispensable experiences built on trust. Yahoo! is headquartered in Sunnyvale, California. For more information, visit pressroom.Yahoo!.com or the Company's blog, Yodel yodel or yodle (both: yō`dəl), type of wordless singing, joyous in nature, usually associated with the Swiss. It is, in fact, practiced throughout the Alps and, as an importation, in the mountains of Kentucky. Anecdotal. (c) 2008 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies Affiliated Companies A situation that occurs when one company owns a minority interest (less than 50%) in another company. Also refers to companies that are related to each other in some way. Notes: An affiliated company is sometimes referred to as a subsidiary. . Yahoo!, Yahoo! Go, and the Yahoo! logo are trademarks and/or registered trademarks of Yahoo! Inc. All other names are trademarks and/or registered trademarks of their respective owners. Note: For more information, please review this announcement in the AT&T newsroom at http://www.att.com/newsroom. This AT&T release and other news announcements are available as part of an RSS feed at www.att.com/rss. For more information about Yahoo!'s mobile services visit mobile.yahoo.com/newsroom. |
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