AT&T TOLL-FREE MULTIMEDIA SERVICE INTEGRATES VOICE, DATA AND VIDEO WITH PRICE FLEXIBILITY.BASKING RIDGE, N.J.--(BUSINESS WIRE)--October 2, 1995--AT&T today announced 800 Multimedia, a new digital toll-free service that allows MEGACOM(R) 800 service customers to integrate voice, data and video applications on a single 800 number without affecting the setup See BIOS setup and install program. , features or pricing of existing voice services. With AT&T 800 Multimedia, MEGACOM 800 service customers can retain the same quality voice features and pricing of existing toll-free services while adding the ability to handle today's greater-bandwidth multimedia applications. 800 Multimedia offers the full features of AT&T WorldWorx A multimedia network service from AT&T that provides point-to-point and multipoint connections between remote videoconferencing stations. 800(SM) service, including the ability to integrate voice, data and video on one call over a single toll-free number with customized routing. However, 800 Multimedia enhances those features with the ability to price voice and high-speed high-speed adj. 1. Operated or designed for operation at high speed: a high-speed food processor. 2. Taking place at high speed: a high-speed chase. 3. data calls at different rates. Customers pay for modem and voice calls at their regular MEGACOM 800 rates, and Switched 56 kbps or clear channel 64 kbps calls at 22 cents per minute for peak hours peak hours npl, peak period n → horas fpl punta peak hours peak npl → heures fpl d'affluence or de pointe and 19 cents off-peak off-peak adj. Not in the period of most frequent or heaviest use: lower rates for telephone calls made during off-peak hours; travelers who take advantage of off-peak fares. . "Our customers have told us that the multimedia services they want must have integrated voice, data and video capabilities, while protecting their investments in existing 800 applications," said Sally Muscarella, marketing vice president for AT&T. "AT&T 800 Multimedia not only provides that integration, but also gives customers the flexibility to bill voice, data and video calls separately. It's it's 1. Contraction of it is. 2. Contraction of it has. See Usage Note at its. it's it is or it has it's be ~have just one more example of AT&T's commitment to bring 800 service into the multimedia age," Muscarella said. 800 Multimedia uses the intelligence of the AT&T network to determine if the call is voice or data speed, and then routes it across the AT&T network and bills it at the designated rate per minute. As a result, 800 Multimedia lets businesses enhance their existing, popular toll-free numbers with multimedia applications and keep the quality, cost or call processing In telecommunication, the term call processing has the following meanings:
For example, a financial company can use 800 Multimedia to enhance its 800-number customer help desk by allowing customers with multimedia-capable PCs and high-speed network connectivity to use its existing toll-free number for on-line access to account data. Even when they don't don't 1. Contraction of do not. 2. Nonstandard Contraction of does not. n. A statement of what should not be done: a list of the dos and don'ts. have access to a PC, clients could still receive a voice update or talk to a representative by contacting the firm on the same 800 number. The company benefits by having the flexibility to use a single 800 number to interact with customers through voice calls -- with the full set of features, capabilities and pricing of their existing voice network -- or through multimedia sessions with clients using their PCs to collaborate on data files, transfer files, or set up video teleconferences. At the same time, the firm pays for those multimedia calls -- at different data rates -- only when they are used. 800 Multimedia supports Integrated Digital Service Network (ISDN ISDN in full Integrated Services Digital Network Digital telecommunications network that operates over standard copper telephone wires or other media. ) access, but it does not require it. All users with connections to an ISDN-capable end office (including connections of 56 kbps), a Basic Rate Interface line, and a multimedia-compatible PC can enjoy 800 Multimedia's unique simultaneous voice, data and video image functionality. Anyone can launch an 800 Multimedia call to a MEGACOM 800 service customer regardless of the callers' local service provider or long-distance long-dis·tance adj. 1. Covering a long distance: a long-distance runner; operating under long-distance supervision. 2. carrier, and the service supports multimedia equipment from a variety of manufacturers. Customers will see 800 Multimedia calls on the MEGACOM 800 portion of their bills. Calls are grouped by voice and data type, and customers can receive call details -- including data rates -- using AT&T's 800 Network Management Reports. AT&T announced WorldWorx 800 in June June: see month. , 1994 as its toll-free multimedia dial tone service that combined the convenience of 800 number calling with the power and intelligence of voice, data and image applications. For more information on 800 Multimedia and WorldWorx 800, customers can call their AT&T account executive or call 1-800-828-WORX. CONTACT: Michael Lordi - AT&T 908-221-6382 (office) 610-559-7765 (home) or Mona Williams - AT&T 908-221- 4355 (office) 908-647-8191 (home) |
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