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AT&T Offers California "True Rewards" Bonus.


SAN FRANCISCO--(BUSINESS WIRE)--May 10, 1995--California long-distance and local toll callers can earn AT&T True Rewards bonus points toward free calling, frequent flyer frequent flyer Hospital practice A popular term for a Pt who is regularly admitted to a particular ER or health care facility, for various reasons  miles or other rewards with AT&T in-state calls, the company announced today.

"This is a special offer for our California customers -- a way to say `thank you for using AT&T,'" said Martha Markwardt, AT&T marketing director.

AT&T True Rewards is a flexible, comprehensive program for consumers who spend $25 or more a month on qualifying AT&T calls. In addition to points they already earn in the program, Californians will automatically receive an extra point for each dollar they spend on direct-dialed AT&T local toll and long-distance calls within California. To receive True Rewards bonus points on local toll calls, consumers need to dial 10-ATT (10288) before the number.

Program members can earn points redeemable Redeemable

Eligible for redemption under the terms of an indenture.
 for savings on AT&T calling; frequent flyer miles on British Airways British Airways
 in full British Airways PLC

International passenger airline based in London. In 1936 British Airways Ltd. was founded through the merger of three smaller airlines.
, Delta, United and USAir; or certificates for merchandise from The Disney Store, certificates for The Disney Catalog catalog, descriptive list, on cards or in a book, of the contents of a library. Assurbanipal's library at Nineveh was cataloged on shelves of slate. The first known subject catalog was compiled by Callimachus at the Alexandrian Library in the 3d cent. B.C.  or a six-month subscription to The Disney Channel Editing of this page by unregistered or newly registered users is currently disabled due to vandalism. .

A unique feature of the program enables members to pool points with other True Rewards members or give their rewards as gifts. "For example," said Markwardt, "families could give their points to one member to redeem redeem v. to buy back, as when an owner who had mortgaged his/her real property pays off the debt. The term also refers to paying the amount due and all charges after a foreclosure (due to failure to make payments when due) has begun.  for an airline flight to attend a reunion. Or you could give a Disney certificate to a friend as a gift."

For further information, consumers may call toll-free 800/363-1354.

CONTACT: AT&T

Mike Cuno, 408/648-5883
COPYRIGHT 1995 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1995, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:May 10, 1995
Words:255
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