AT&T CONSUMER CUSTOMERS GET SPECIAL CHOICES OF NEW PRODUCTS, SERVICES; ADS SAY 'IT'S ALL WITHIN YOUR REACH'.NEW YORK--(BUSINESS WIRE)--June 6, 1995--AT&T today introduced the first in a series of new and enhanced products and services for its consumer long-distance long-dis·tance adj. 1. Covering a long distance: a long-distance runner; operating under long-distance supervision. 2. customers featuring easy-to-use technology for a variety of lifestyles and special pricing for AT&T customers. The new AT&T offers range from electronic bill paying on a personal computer or on a home TV screen to a two-line computer telephone that includes powerful call management features to improve productivity of those who work at home to voice-activated long-distance calling by speaking one of up to 20 names or places whose phone numbers are stored in the AT&T network. A nationwide advertising campaign showing consumers that AT&T understands their needs debuts tonight. The advertising showcases a broad array of high-technology choices with an anthem anthem [ultimately from antiphon], short nonliturgical choral composition used in Protestant services, usually accompanied and having an English text. The term is used in a broader sense for "national anthems" and for the Latin motets still used occasionally in that says "It's it's 1. Contraction of it is. 2. Contraction of it has. See Usage Note at its. it's it is or it has it's be ~have all within your reach." The ads depict de·pict tr.v. de·pict·ed, de·pict·ing, de·picts 1. To represent in a picture or sculpture. 2. To represent in words; describe. See Synonyms at represent. AT&T services enriching consumers' lives and have the tagline "Your True Choice." "We are drawing from the full breadth of AT&T -- long distance, consumer products, computers, wireless services and AT&T Bell Laboratories -- to meet consumers' needs in ways that no other communications company Communications Company is a communications unit of the United States Marine Corps. They are part of Combat Logistics Regiment 37 , 3rd Marine Logistics Group (3MLG) and III Marine Expeditionary Force (III MEF). The unit is based out of the Marine Corps Base Camp Smedley D. can," said Joseph P. Nacchio, president of AT&T's Consumer Communications Services unit. "People's reach no longer has to exceed their grasp -- all the power of communications can be delivered virtually anywhere, anytime," Nacchio said. "We have learned from more than a century of delivering world-class long-distance service that technology makes many things possible. But what is most important to customers is making technology useful." Extensive AT&T consumer research indicates that people want help controlling and managing busy lives; special care and support as they adapt to new technologies; convenience in connecting to the special people in their lives; and easy access to information and entertainment services. The following products and services are designed to support consumer needs, and additional announcements are planned for the coming weeks. Better control and management of busy lives: A fast and efficient electronic bill-paying capability available now through AT&T CheckFreer Services on a personal computer with a modem. CheckFree also will be available for the first time on a home TV screen as part of the AT&T HomeCenterTM System in late summer. The service eliminates the time and hassle Hassle () is a location in Närke, Sweden, where a Celtic treasure was found in 1936. It comprises a large bronze cauldron which contained two Bronze Age swords of the Hallstatt type, a pommel of bronze, two bronze buckets with of writing and mailing payments. AT&T long-distance customers get a bonus of additional checks every month (5 extra for the personal computer application; 10 for the TV use). The new AT&T Computer Telephone, available in late summer, connects directly to a personal computer, providing sophisticated call-management features and two-line, speakerphone speak·er·phone n. A telephone or telephone attachment that contains both a loudspeaker and a microphone, allowing several persons to participate in a call at the same time without the telephone receiver being held. Noun 1. capability. It enhances productivity for people working at home by giving them almost instant access to customer records stored in their computers with a couple of key strokes, moments before they even answer that customer's call. AT&T long-distance customers will receive a 10 percent discount off the $199 price when the phone is purchased through membership in AT&T's Home Business ResourcesSM (described below). New paging services as well as a special offer (one month free of local paging after six months of service) for AT&T long-distance customers. The new enhancements will include the FlashPointTM wireless pager available later this summer. The pager has the smallest full-display alphanumeric alphanumeric (ăl'fən  mĕr`ĭk) or alphameric (ăl'fəmĕr`ĭk), the set of letters and numbers. device in the U.S., capable of displaying
graphics as well as providing expanded memory See EMS, EMM and expanded storage. (storage) expanded memory - Memory used through EMS. In systems based on Intel 80386 or later processor expanded memory is part of the extended memory that is mapped into the expanded memory page frame by the processor. and access to over 128 categories of news and information. AT&T customers can redeem redeem v. to buy back, as when an owner who had mortgaged his/her real property pays off the debt. The term also refers to paying the amount due and all charges after a foreclosure (due to failure to make payments when due) has begun. AT&T True Rewardsr points for AT&T Wireless paging service fees. "Time Manager," an enhancement to AT&T True ConnectionsSM, a service that gives AT&T long-distance customers a personal 500 number so their calls can follow them virtually anywhere. "Time Manager," available this summer, allows 500-number users to schedule in advance where they want their calls to ring. Convenient and simple ways to keep in touch: AT&T VoiceLineSM Service, voice-activated calling that allows you to simply dial an 800 number, enter your AT&T Calling Card number, speak the name of the person you want to reach and be connected automatically -- all for the price of a calling-card call. You can store up to 20 names of the most important people or places you call. VoiceLine calls are eligible for AT&T True Rewards points. Automatic redial In telecommunication, an automatic redial is a service feature that allows the user to dial, by depressing a single key or a few keys, the most recent telephone number dialed at that instrument. for international calls to 46 additional countries in 18 additional languages, bringing the total number of countries available via AT&T International RedialSM service to 66 in a choice of 32 different languages. This one-of-a-kind service gives AT&T customers a trouble-free way to cope with busy signals and no answers when trying to reach loved ones loved ones npl → seres mpl queridos loved ones npl → proches mpl et amis chers loved ones love npl in other countries. Current customers and those who subscribe to Verb 1. subscribe to - receive or obtain regularly; "We take the Times every day" subscribe, take buy, purchase - obtain by purchase; acquire by means of a financial transaction; "The family purchased a new car"; "The conglomerate acquired a new company"; the service by December 31, 1995 will have the $3.00 monthly fee waived for as long as they remain AT&T customers subscribed to the service. The fee waiver The voluntary surrender of a known right; conduct supporting an inference that a particular right has been relinquished. The term waiver is used in many legal contexts. will become effective by July 21 pending tariff tariff, tax on imported and, more rarely, exported goods. It is also called a customs duty. Tariffs may be distinguished from other taxes in that their predominant purpose is not financial but economic—not to increase a nation's revenue but to protect domestic approval. Special care and support in selecting and learning to use new technologies: Nationwide availability of AT&T Home Business Resources, a free program for AT&T long-distance customers providing members with discounts on selected equipment, including 10 percent off the price of the new AT&T Computer Telephone; as well as advice on technology via a helpline helpline Noun a telephone line set aside for callers to contact an organization for help with a problem helpline n → teléfono de asistencia al público available 24-hours a day, 7-days a week. Home Business Resources demonstrates AT&T's commitment to customer care by offering members a single point of contact for their work-at-home needs. Easy access to information and entertainment: Enhancements to the AT&T ImagiNation Network, AT&T's on-line entertainment network. The upgrades, available this summer, include 10 new sports, children's and science-fiction games and a special 10 percent monthly membership discount for AT&T long-distance customers. All of the new services announced today are carried over the AT&T Worldwide Intelligent Network, which is being enhanced to provide customers with increased speed and reliability. Network improvements include technology that will restore domestic long-distance phone service in less than a second if there is a cable cut, as well as upgrades already installed that more than double the network's call-handling capacity at each major switching center A switching center is a node in a telecommunications Circuit switching network which is connected to either another switching center and/or to end user devices. Switching centers are aware of other centers and possible routes between them such that on demand a center can establish . As part of AT&T's ongoing commitment to world-class customer care, the company has established one number (1-800-336-TRUE) for consumers seeking information on any of these products and services. Various fees apply to the offers and availability may be limited in some areas, subject to billing capability. CONTACT: Jeanmarie Kantor John Skalko 1-500-ATT-KANTOR 1-500-ATT-SKALKO 1-908-221-4003 (work) 908-221-8413 (work) 1-908-685-2051 (home) 201-729-8202 (home) |
|
||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion