AT&T Advertising and Publishing President and CEO Named Yellow Pages Association 2007 Board Chairman.Industry Veteran Dennis Payne Elected Board Chair at YPA's Annual Conference & Exhibition LAS VEGAS Las Vegas (läs vā`gəs), city (1990 pop. 258,295), seat of Clark co., S Nev.; inc. 1911. It is the largest city in Nevada and the center of one of the fastest-growing urban areas in the United States. -- The Yellow Pages Association(TM) (YPA YPA Yellow Pages Association (formerly National Yellow Pages Service Association) YPA Yellow Pages Advertising YPA Yugoslav People's Army YPA Yearly Plan of Action (TM)) today announced that it elected Dennis Payne, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of AT&T Advertising and Publishing, YPA's 2007 chairman of the board of directors. YPA made this announcement at its Annual Conference and Exhibition: "Masters of Transformation" in Las Vegas at the Mandalay Bay Resort & Casino. Payne succeeds outgoing chair Katherine J. Harless, president and CEO of Idearc Inc. "Denny is truly an industry thought leader and has proven his dedication to the Yellow Pages industry time and time again," said Neg Norton, president of YPA. "He is perfectly suited to lead the effort to maintain the growth of our industry and our members look forward to working with him." Payne, who has spent his entire career with AT&T in the Yellow Pages area, became president and CEO of AT&T Advertising and Publishing in October 2001. Payne leads all functions of AT&T's $5.8 billion directory business, which includes more than 1,250 print directory titles serving customers in 22 states as well as one of the fastest-growing Internet Yellow Pages sites, YELLOWPAGES.COM. "It's an honor to help lead this vibrant industry through a challenging period as many, varied methods of local advertising search--from print to electronic to mobile--all converge," Payne said. "The Yellow Pages industry is in a unique position to guide customers through this search convergence and deliver additional benefits to businesses seeking the best ways to connect with ready-to-buy consumers." YPA also elected David Swanson David Swanson is the Washington Director of Democrats.com and of ImpeachPAC.org. He is co-founder of the AfterDowningStreet.org / CensureBush.org coalition, creator of MeetWithCindy.org and KatrinaMarch.org, and a board member of Progressive Democrats of America. , chairman and CEO of R.H. Donnelley, vice chairman of the board and elected Harless, secretary-treasurer. Additional 2007 director seats include Peter Broadbent
Peter Broadbent is the current Anglican Bishop of Willesden. He was educated at Merchant Taylors' School, Northwood, Middlesex. He studied English at Jesus College, Cambridge. , Wahlstrom Group; Christopher Cummings, Marquette Group; Gerard DiPippo, Data National/Volt Directory Systems; Herb Gordon, Association of Directory Marketing; Kathy Hipple, Ambassador Publications; Edward Lane For the author of the Arabic English Lexicon, see . Edward Lane was a representative from Illinois; born in Cleveland, Ohio, March 27, 1842; moved to Illinois in May 1858 with his parents, who settled in Hillsboro, Montgomery County; attended the common schools and , RR Donnelley
About The Yellow Pages Association Originally founded in 1975 as the National Yellow Pages Service Association (NYPSA NYPSA National Yellow Pages Service Association ), the Yellow Pages Association (YPA) is the largest trade organization of a print and digital media industry valued at more than $26 billion worldwide ($14 billion in the U.S.). Association members include Yellow Pages publishers, who produce products that account for almost 90 percent of the Yellow Pages revenue generated in the U.S. and Canada. Members also include the industry's international, national and local sales forces, certified marketing representatives (CMRs) and associate members, a group of industry stakeholders that include Yellow Pages advertisers, vendors and suppliers. The Association has members in 29 countries. Neg Norton is president of the Association. Dennis Payne, president and CEO of AT&T Advertising and Publishing, is the Board Chair. YPA board member companies include Ambassador Publications, the Association of Directory Marketing, DataNational/Volt Directory Systems, Idearc Inc., Marquette Group, R.H. Donnelley, RR Donnelley, Wahlstrom Group and Yellow Pages Group. The Yellow Pages medium provides a powerful return on investment for advertisers and can serve as the cornerstone of an integrated advertising media mix. For more information, please visit the YPA Web site at www.ypassociation.org or call (908) 286-2380. To learn more about Yellow Pages advertising, visit www.buyyellow.com (1) (Computer Output Microfilm) Creating microfilm or microfiche from the computer. A COM machine receives print-image output from the computer either online or via tape or disk and creates a film image of each page. . For a Who's Who Who’s Who biographical dictionary of notable living people. [Am. Hist.: Hart, 922] See : Fame of Internet Yellow Pages and search engines, visit www.localsearchguide.org. |
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