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ASPs Focus for CrossKeys Quality of Service Management.


Business Editors

KANATA, Ontario--(BUSINESS WIRE)--May 10, 2000

CrossKeys Offers High-Growth ASP Market Unique Quality

of Service Management Vital to Bridging the Trust Barrier with

Their Customers

CrossKeys Systems Corporation (Nasdaq:CKEY) (TSE See Tokyo Stock Exchange.

TSE

1. See Tokyo Stock Exchange (TSE).

2. See Toronto Stock Exchange (TSE).
:CKY CKY Camp Kill Yourself (band)
CKY Conakry, Guinea - Conakry (Airport Code) 
.) today announced that it will build upon its success in the incumbent and new entrant en·trant  
n.
One that enters, especially one that enters a competition.



[French, from present participle of entrer, to enter, from Old French; see enter.
 telecom market by addressing the challenges of one of the industry's fastest growing segments, the Application Service Provider (ASP) marketplace.

ASPs lease commercial software applications to business customers over an Internet Protocol See Internet and TCP/IP.

(networking) Internet Protocol - (IP) The network layer for the TCP/IP protocol suite widely used on Ethernet networks, defined in STD 5, RFC 791. IP is a connectionless, best-effort packet switching protocol.
 (IP) network. In return, ASP customers expect guarantees of a high quality of service (QoS) before they will outsource mission-critical software.

"CrossKeys helps ASPs to overcome the trust barrier with their customers," says Ian McLaren, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , CrossKeys. "To attract enterprise customers, ASPs must be able to demonstrate the reliability of their service through application-specific SLAs. CrossKeys expertise in service assurance answers this need. We enable ASPs to identify network problems, roll-out new services and manage the end-to-end service commitments necessary to deliver applications right to the desk top."

The global ASP market will grow at exponential rates to $44 billion within four years, according to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 the research group, Ovum. Causing that revenue growth will be an increase in the total number of ASP users from 20,000 today, to more than 30 million in four years. This number of users reflects the corporate trend for companies to outsource everything that is not within their core competency A core competency is something that a firm can do well and that meets the following three conditions specified by Hamel and Prahalad (1990):
  1. It provides customer benefits
  2. It is hard for competitors to imitate
  3. It can be leveraged widely to many products and markets.
.

"ASPs present a compelling business case to companies but widespread adoption will depend on demonstrating the reliability of the service," says Tim Weis, Consultant with the industry analyst firm, TeleChoice. "At the end of the day, ASPs are held accountable to the end-user. That responsibility means the ASP must exact and monitor service commitments from network and hosting infrastructure providers. All of this depends on service and network quality and savvy management."

CrossKeys will address this new market building from its Internet QoS software, CrossKeys Resolve(R). It includes the flexibility to address the key ASP concerns of managing the end-user experience with metrics metrics Managed care A popular term for standards by which the quality of a product, service, or outcome of a particular form of Pt management is evaluated. See TQM.  such as application response time. With CrossKeys, ASPs will be able to take responsibility for the end-to-end service. This means having the ability to see problems that may arise at the source of the software application, in the telecom network transporting that application, and right to the desk-top of the end-user.

For more information, see CrossKeys whitepaper www.crosskeys.com/asp-wp.

CrossKeys became an associate member of both the ASP Forum and QoS Forum in January 2000. CrossKeys announced its newest release of CrossKeys Resolve software with greatly enhanced Internet QoS capabilities March 23, 2000.

About CrossKeys

CrossKeys Systems Corporation (www.crosskeys.com) develops software that makes the Internet work for business. The world's largest and fastest growing service providers manage the equipment, traffic and service on their telecom networks with CrossKeys.

CrossKeys Systems Corporation is a public company whose common shares are listed for trading on NASDAQ (CKEY) in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  and on The Toronto Stock Exchange Toronto Stock Exchange (TSE)

Canada's largest stock exchange, trading approximately 1,200 company stocks and 33 options.
 (CKY) in Canada.

CrossKeys and logo are registered trademarks and Resolve is a trademark of CrossKeys Systems Corporation. All other trademarks are the property of their respective holders and are acknowledged by CrossKeys Systems Corporation.
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Publication:Business Wire
Date:May 10, 2000
Words:538
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