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ARTISTdirect Signs With Traffic Marketplace For Exclusive Ad Representation.


Distribution Arrangement Creates New Opportunities in Online Advertising for Consumer Brands and Agencies

LOS ANGELES Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850.  -- Traffic Marketplace, the leading independent online advertising network, announced today a new strategic distribution agreement with ARTISTdirect Internet Group, Inc. ("ADIG ADIG Asociación de Informática de Guatemala (Computer Science Association of Guatemala)
ADIG AMC (Air Mobility Command) Data Implementation Group (addresses data standardization issues) 
"), making Traffic Marketplace the exclusive advertising and sponsorship sales agency for ARTISTdirect.com and the ARTISTdirect Internet Group Network.

With one of the web's deepest and broadest catalogues of content, covering every genre of music and film, ARTISTdirect has established itself among the top online destinations for 24/7 in-depth coverage of entertainment. ARTISTdirect features one of the largest selections of free music content that ranges from over 10,000 music videos and 7 million albums, tracks and samples to millions of artist pages, as well as news that includes behind-the-scenes interviews, reviews and exclusive artist content with everyone from 50 Cent to Bruce Springsteen.

As the 5th largest Entertainment - Music network property on the Internet according to according to
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 comScore, the ARTISTdirect Network attracts more than 12 million unique visitors A count of how many different people access a Web site. For example, if a user leaves and comes back to the site five times during the measurement period, that person is counted as one unique visitor, but would count as five "user sessions.  per month. ARTISTdirect's user demographic is characterized as young, net-savvy and extremely mobile -- a highly desirable segment among national advertisers.

"The addition of ARTISTdirect further enhances our rich audience profiles and increases our network's reach, notably among the teen demographic," said Jim Waltz, President, Traffic Marketplace. "Beyond the additional reach, our advertisers will gain exclusive access to a dynamic network of popular sites and an extensive variety of advertising packages. This new partnership with ARTISTdirect continues our commitment to invest in products, services and relationships that give our advertisers visibility and innovation that no other ad network can offer."

The ARTISTdirect Network inventory is now exclusively available to Traffic Marketplace advertisers. In addition to display banners, Traffic Marketplace and ARTISTdirect will offer customized advertising solutions including sponsorships, audio ads, video or audio player pre-roll, custom skinning, and wallpaper wallpaper was used in Europe in the 16th and 17th cent. as an inexpensive substitute for costly hangings. The French developed marbled papers, introduced from the East via Italy and used at first for box coverings, into larger sheets for wall coverings and also made  opportunities.

"Advertisers are always looking for Looking for

In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with.
 new and innovative ways to tap into the young adult target," said Dimitri Villard, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , ARTISTdirect, Inc. "In addition to getting more visibility with some of the biggest advertisers in the world, Traffic Marketplace provides us with the market know-how and expertise to integrate advertiser messages into our content in a holistic and compelling way that engages consumers."

According to comScore Media Metrix, Traffic Marketplace reached 147 million unique users, or 77 percent of the U.S. Internet audience, in January 2009.

About ARTISTdirect Internet Group, Inc.:

Headquartered in Santa Monica Santa Monica (săn`tə mŏn`ĭkə), city (1990 pop. 86,905), Los Angeles co., S Calif., on Santa Monica Bay; inc. 1886. Tourism and retailing are important, and the city has motion-picture, biotechnology, and software industries. , CA, ARTISTdirect Internet Group controls some of the Internet's leading consumer music and entertainment information properties. Its flagship website www.ARTISTdirect.com is the premier destination for all things related to music and film and their artists. Through its rich, multimedia repository of contextually relevant information and entertainment, the company creates deep connections between artists and fans that deliver benefits to both the entertainment consumer and the entertainment industry. ARTISTdirect.com receives over 3 million unique visitors per month while the ARTISTdirect Network, a family of related Web sites, draws more than 12.4 million monthly unique visitors. Featuring the latest hit videos, streams, free downloads, breaking news, in-depth interviews with musicians, actors, filmmakers and film score composers, a huge data base filled with biographies and discographies plus hard-to-find information, as well as CDs, concert and movie tickets for purchase, ARTISTdirect.com is the ultimate resource for anyone with an appetite for finding new and interesting content about their favorite artists and their music and films. ADIG's other properties include the legendary Ultimate Band List, www.UBL (Universal Business Language) A format for exchanging data from one XML business language to another. Based on ebXML Core Components, UBL is designed to provide a common language that acts as an intermediate vocabulary so that one XML vocabulary can interoperate with .com, one of the web's first music properties.

About ARTISTdirect, Inc.:

ARTISTdirect, Inc. (OTCBB OTCBB

See OTC Bulletin Board (OTCBB).
:ARTD) is a publicly-held holding company with two operating subsidiaries An operating subsidiary is a business term frequently used within the United States railroad industry. In the case of a railroad, it refers to a company that is a subsidiary but operates with its own identity and rolling stock. : ARTISTdirect Internet Group, Inc., which operates one of the largest destination sites on the Internet for music and motion picture news, information and streaming music. ADIG also operates an ad network that is currently ranked 5 in comScore's ranking of music sites. MediaDefender, Inc. provides intellectual property protection and business information services See Information Systems.  to major motion picture studios, record labels, television networks, gaming companies and software publishers and Internet marketing See Internet advertising.  services to advertising agencies and other clients.

About Traffic Marketplace:

As the premiere B2A B2A Business to Administrators
B2A Business to Anyone
B2A Business to Applications
B2A Business to Assets
B2A Business to Auctions
B2A Business to Arts
B2A Business to Administration
[TM] (Business-to-Audience) online ad network, Traffic Marketplace delivers relevance in online advertising by connecting advertisers with their target audience. Reaching more than 147MM unique users monthly, Traffic Marketplace generates in excess of 30 billion advertising impressions each month, delivering more than 20 million leads and customers a year through its targeted display advertising, lead generation, co-registration, email and custom hosted solutions. www.trafficmarketplace.com
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Publication:Business Wire
Date:Mar 11, 2009
Words:748
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