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ARTISTdirect Records Expands Marketing Department; Names Jason Whittington and Jeff Grabow Vice Presidents.


Business/Entertainment Editors

LOS ANGELES--(BUSINESS WIRE)--Jan. 28, 2002

In an ongoing endeavor to build its marketing department, ARTISTdirect Records has named two veteran sales executives -- Jason Whittington as Vice President, Sales, and Jeff Grabow as Vice President, Field Marketing, it was announced today by Jim Swindel, Executive Vice President, Sales and Marketing for the label. Both appointments are effective immediately, and both executives will report directly to Swindel.

"Both Jason and Jeff are total pros at what they do," commented Swindel. "They know the areas of sales, marketing and distribution inside-out, and are already well-connected with the BMG BMG Bundesministerium für Gesundheit (Germand: Federal Ministry for Health)
BMG Be My Girl
BMG Blue Man Group
BMG Bertelsmann Music Group
BMG Be My Guest
BMG Browning Machine Gun
BMG Bulk Metallic Glass
 system and staff. I'm thrilled to have them join the ARTISTdirect Records team."

Whittington's new post will see him as the primary liaison between ARTISTdirect Records, the BMG sales force, and national retail outlets. His solid record industry experience began with ten years (1979-1989) in the WEA WEA Weather
WEA World Evangelical Alliance
WEA Washington Education Association
WEA Wilderness Education Association
WEA Workers' Education Association
WEA WebSphere Everyplace Access (IBM)
WEA Wisconsin Education Association
 system as an FMR FMR Former (government official title)
FMR Fair Market Rents (HUD)
FMR Financial Management Regulation
FMR Friends of the Mississippi River (watershed conservancy) 
, Singles Specialist, and then Sales Rep. He then spent an additional ten years (1989-1999) in sales at Geffen Records Geffen Records is an American record label, owned by Universal Music Group, and operates as one third of UMG's Interscope-Geffen-A&M label group. Company history
Beginnings
 where he rose from a regional sales manager sales manager ngerente m/f de ventas

sales manager ndirecteur commercial

sales manager sale n
 to Head of Sales. While at Geffen, he was closely involved in multi-million-selling campaigns for artists such as Nirvana, Peter Gabriel Peter Brian Gabriel (born 13 February 1950, in Chobham,[1] Surrey, England) is an English musician. He first came to fame as the lead vocalist and flautist of the progressive rock group Genesis. After leaving Genesis, Gabriel went on to a successful solo career. , Guns N' Roses, Whitesnake, and Enya. Most recently, Whittington was Head of Sales at Beyond Music.

"Joining the ARTISTdirect staff was a 'no brainer,'" commented Whittington. "My respect for Jim Swindel goes back to my WEA days, and I am so impressed by the innate passion that both Ted Field and Marc Geiger have for their artists and music."

Grabow began his record company career in 1984 at WEA spending six years as a National Singles Coordinator/Marketing. From 1990 to 1998, he was National Director, Single Sales/Urban Marketing at Virgin Records, sharing in the responsibility for attaining No. 1 singles by Janet Jackson, UB40, and Paula Abdul Paula Julie Abdul (born June 19, 1962) is an American multi-platinum selling Grammy Award-winning singer, dancer, television personality, jewelry designer, and Emmy Award-winning choreographer. , among others; his efforts in hip-hop yielded successes with artists such as Scarface, the Geto Boys, and Shaggy. Most recently, he was Vice President, Sales and Field Marketing at Red Ant (Zool.) A very small ant (Myrmica molesta) which often infests houses
A larger reddish ant (Formica sanguinea), native of Europe and America. It is one of the slave-making species.

See also: Red Red
 Entertainment, and Senior Vice President of Sales, Marketing, and Production at Restless Records. At ARTISTdirect Records, he will work closely with the BMG retail field staff directing all national field marketing efforts for the label's releases.

"I've previously worked with Jim Swindel and many of the staff here at ARTISTdirect, so I know what a dynamite team this is," said Grabow. "Combine Ted Field's ability and track record to discover exciting and original artists with the innovative online marketing vision of Marc Geiger, and there's nothing but success ahead."

About ARTISTdirect Records:

ARTISTdirect Records is a co-venture between ARTISTdirect, Inc. and Ted Field, one of the most successful executives in the entertainment industry. Launched in the summer of 2001, ARTISTdirect Records' talent roster includes a diverse range of hip-hop, rap, alternative, and rock artists such as Custom, NAAM Naam (nā`ăm), in the Bible, son of Caleb.  Brigade, The Blood Brothers, Mad at Gravity, Smilez & Northstar, No Good, and Pokafase. ARTISTdirect Records has a distribution agreement in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere.  with BMG, who also has a license for territories around the globe. ARTISTdirect Records is affiliated with ARTISTdirect, Inc. (Nasdaq:ARTD), a music and media company that combines an online music network with integrated offline assets to provide a single-stop solution for music fans, artists, labels, and advertisers.
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Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jan 28, 2002
Words:547
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