ARSgroup Receives Certification from Women's Business Enterprise National Council.EVANSVILLE, Ind. -- ARSgroup, leaders in branded communications optimization, announced today that the company has received national certification national certification Lab medicine A voluntary form of regulation that affirms that a person has the knowledge and skill to perform essential tasks in a given field, in the lab or in nursing; NC is granted by nongovernmental agencies or associations with as a Women's Business Enterprise by the Women's Business Enterprise National Council (WBENC WBENC Women's Business Enterprise National Council ), the nation's leading certifier cer·ti·fy v. cer·ti·fied, cer·ti·fy·ing, cer·ti·fies v.tr. 1. a. To confirm formally as true, accurate, or genuine. b. of women's business enterprises. WBENC's national standard of certification is a meticulous process including an in-depth review of the business and a site inspection. The certification process is designed to confirm that the business is at least 51% owned, operated and controlled by a woman or women. By including women-owned businesses among their vendors, leading corporations and government agencies demonstrate their commitment to fostering diversity and the continued development of their supplier/vendor diversity programs. "We are proud of our entire team for completing a rigorous and stringent certification process, and view this new certification as an important marketing tool for expanding our company's visibility among key decision makers who monitor corporate supply chain and procurement The fancy word for "purchasing." The procurement department within an organization manages all the major purchases. diversity," said ARSgroup's Chairman Lois Collier Lois Collier (born Madelyn Jones) (21 March, 1919 – 27 October, 1999) was an actress born in South Carolina, United States, she was sometimes credited as Lois Collyer. . About ARSgroup Since 1968, ARSgroup has helped leading advertisers measure, forecast and optimize advertising messages. The company's extensive knowledge base and proven models have been extended through innovative, scientific research-on-research to help many of the world's leading advertisers. ARSgroup's digital age solutions are designed to evaluate and optimize campaigns comprising any combination of touchpoints. From strategy development, to all stages of creative development, to in-market tracking, ARSgroup's behavioral products are proven through independent audits to help marketers meet and exceed their business objectives. For more information, please visit: www.arsgroup.com. About WBENC The Women's Business Enterprise National Council is the nation's largest third party certifier of businesses owned and operated by women in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . WBENC is a resource for the more than 700 U.S. companies and government agencies that rely on WBENC's certification as an integral part of their supplier diversity Supplier Diversity is a business program that encourages the use of previously underutilized minority owned vendors as suppliers. It is not directly correlated with supply chain diversification, although utilizing more vendors may enhance supply chain diversification. programs. |
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