ARS offers cutting edge PC marketing images on the Internet.IRVING, Texas--(BUSINESS WIRE)--Oct. 15, 1996--Have you seen that new PC that everyone is talking about? What about the end-cap that the competition has set up at the local computer superstore su·per·store n. A very large retail store that stocks highly diversified merchandise, such as groceries, toys, and camera equipment, or a wide variety of mechandise in a specific product line, such as computers or sporting goods. ? If you answered "No" to either of these questions, then you have not visited the hottest new site on the Internet dedicated to serving resellers and manufacturers in the PC and peripheral markets. ARS inc. has unveiled a new Internet See Web 2.0 and Internet2. World Wide Web site that is designed to help resellers and manufacturers in the PC and peripheral markets stay on top of the rapidly changing marketing side of the PC business. The new ARS1.COM (1) (Computer Output Microfilm) Creating microfilm or microfiche from the computer. A COM machine receives print-image output from the computer either online or via tape or disk and creates a film image of each page. web address (WWW WWW or W3: see World Wide Web. (World Wide Web) The common host name for a Web server. The "www-dot" prefix on Web addresses is widely used to provide a recognizable way of identifying a Web site. .ARS1.COM) features consistently updated retail merchandising photos, newly released product photos, and other images from the channel that supplement the analysis found in the weekly market update called the ARS Marketing and Promotion Summary. "Today's constantly changing and highly competitive marketplace requires having up-to-the-minute market information at your fingertips "Fingertips" is a 1963 number-one hit single recorded live by "Little" Stevie Wonder for Motown's Tamla label. Wonder's first hit single, "Fingertips" was the first live, non-studio recording to reach number-one on the Billboard Pop Singles chart in the United States. ," says Rodney Toy, Worldwide Product Marketing Manager for Apple Printer Supplies. "ARS has enhanced its services by using the Internet to instantly disseminate dis·sem·i·nate v. dis·sem·i·nat·ed, dis·sem·i·nat·ing, dis·sem·i·nates v.tr. 1. To scatter widely, as in sowing seed. 2. visual images of retail channel activities. Coupled with their competitive tracking market updates and analyses, it's like a virtual trip to the store with them." "The new ARS1.COM Web site is the perfect complement to ARS' Competitive Tracking Services (CTS (1) (Clear To Send) The RS-232 signal sent from the receiving station to the transmitting station that indicates it is ready to accept data. Contrast with RTS. (2) (Common Type System) The data typing used in . ) in the PC, printer, monitor, digital imaging, printer consumables, print media, modem, PDA (Personal Digital Assistant) A handheld computer for managing contacts, appointments and tasks. It typically includes a name and address database, calendar, to-do list and note taker, which are the functions in a personal information manager (see PIM). , and Fax/MFP areas," says Carl Holec, Senior Imaging Products Analyst at ARS. "Manufacturers in these areas already rely on ARS to be the eyes and ears in channels for them. With the ARS1.COM Web site, ARS is the first research company to deliver digital images of important channel activities directly to customers' desktops worldwide." Subscribers of ARS CTS services can visit the "Images from the Channel" section, where digital images of product merchandising, spec sheets A detail listing of the components of a system. , new packaging, and other marketing related images are available. The "Images from the Channel" section is updated weekly to keep users on top of the rapidly changing retail PC and peripheral marketplace. In addition to the "Images from the Channel" section, the new ARS1.COM Web site gives users the ability to browse samples of several ARS products. Examples of Street Price/Margin Models, Retailer Profiles & Merchandising Reviews, Manufacturer Cost Analysis Reports, Vendor Profiles, and Sell-Through Channel Forecasts are all available at the click of a button. To receive the full version of any of these reports, customers can either fill out an electronic order form or simply send ARS an e-mail using the "Contact ARS" Icon. Along with information for ARS clients, other channel members and end-users can also benefit from the new ARS1.COM Web Site. The "Competitive Analysis and Updates" section includes continuously updated analysis from the various ARS Competitor Tracking Services. This section of the ARS1 Web Site is free to all users who can benefit from in-depth analysis of market activities, trends, and changes. ABOUT ARS: ARS is a marketing research firm that specializes in tracking the high-volume PC channels with a focus on promotions, channel programs, product marketing, pricing and margin analysis. The company publishes the PC Promotion Summary -- a daily update on PC industry events that is sent via e-mail three to four times a week. ARS also publishes PC Price/Margin Models that track street pricing and reseller An organization that sells hardware and software to the general public. Resellers purchase products from software publishers and hardware manufacturers. cost for both the retail and non-retail distribution channels. In addition to PCs, ARS analyzes a variety of peripheral products including printers, scanners, FAX machines / MFPs, modems, monitors, and digital cameras. Additional details can be found on the ARS web site at http://www.ars1.com. CONTACT: ARS inc. Editorial: Carl Holec, 972/570-7100 972/570-4201 Fax Compuserve: 74674,2713 Internet: 74674.2713@compuserve.com or Sales: Mike Hagan, 619/551-0008 619/551-0009 Fax Compuserve: 73112,3445 Internet: 73112.3445@compuserve.com or Japan: Shuji Hirooka, Datum The singular form of data; for example, one datum. It is rarely used, and data, its plural form, is commonly used for both singular and plural. Inc., 0425-51-4001 0425-51-3446 fax Compuserve: 100201,135 Internet: 100201.135@compuserve.com |
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