ARMA 2004 Expo Long Beach: the premier event for records and information management professionals.

The ARMA 2004 Expo can help prepare you for the future by showing you how to improve your competitive advantage by staying on top of changing legal and compliance regulations, as well as the latest software and technical tools.

The goal of the ARMA 2004 Expo is to provide you with the knowledge, services, and products you need to succeed.

More than 160 companies will showcase the latest information management products and services related to

* Electronic records

* Disaster recovery

* Systems integration

* Document and records management

* Archiving solutions

* Imaging systems and products

* Document security systems

* And much more!

The Expo is a valuable opportunity to network with information professionals from around the world, so take advantage of this opportunity to build powerful relationships with some of the industry's top information management vendors. Stop by each vendor's booth to get to know these important industry professionals and how they can help your organization better manage its information.

To get the most out of your Expo experience:

* Use the ARMA 2004 Expo Guide to learn more about the product categories and exhibitors featured at the Expo. The Guide includes a detailed profile on each exhibitor, as well as an index of exhibitors by product category.

* While viewing the different exhibits, ask the demonstrators questions about industry trends and future needs your organization may have for their services. Plan a specific time to talk to the exhibitors you are most interested in to get the answers you need, tailored to your organization's issues. Provide as much detail as possible about your organization and any challenges it is facing. Ask vendors for the names of other organizations facing similar concerns. Plan to network with these customers. Don't forget your business cards!

Attend the free Technology Application (TA) Briefings and Industry Intelligence Sessions. Presented by leading records and information management technology vendors exhibiting at the ARMA 2004 Expo, the 50-minute TA Briefings provide a great opportunity to discover the most hands-on practical product information available for records management. New this year, the Industry Intelligence Sessions will answer the most critical and specific questions you have about managing information and records. No product pitches here, just real answers from the vendors who know what the current industry trends are and what they will be tomorrow. Make sure you have all the latest and greatest information to help you make the best decisions for your organization. Best of all, the TA Briefings and the Industry Intelligence Sessions are free to attendees!

Also new this year, the Storage Networking Industry Association's (SNIA) Data Management Forum (www.snia.org/tech_activities/dmf) will be co-locating its ILM (Information Lifecycle Management) Solutions 2004 conference at the ARMA 2004 Expo. This means more exhibitors displaying electronic information management products and services. (See page 57.)

Learn more about the exhibitors now and throughout the year by visiting the ARMA International 2004-2005 Buyer's Guide at www.arma.org. The Buyer's Guide provides more than 100 vendor listings, which are searchable by category, region, or company name, and are constantly updated online. The online guide includes all vendors' Web addresses so users can point and click their way to a company's Web site for more information.