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ARCHOS Joins Microsoft PlaysForSure Program.


LAS VEGAS Las Vegas (läs vā`gəs), city (1990 pop. 258,295), seat of Clark co., S Nev.; inc. 1911. It is the largest city in Nevada and the center of one of the fastest-growing urban areas in the United States.  -- ARCHOS Devices to Support Windows Media Audio See Windows Media formats.  and Video, Windows Media Player Digital jukebox software for Windows from Microsoft that plays a variety of audio, video and streaming formats including MP3, WMA, CD audio and MIDI. Starting with Version 6.2 in 1999, the Windows Media Rights Manager was added for securing copyrighted content.  10 Auto Sync, and Access Broad Choice of Download and Subscription Music and Video Services with Windows Media DRM Windows Media DRM is a Digital Rights Management service for the Windows Media platform. It is designed to provide secure delivery of audio and/or video content over an IP network to a PC or other playback device in such a way that the distributor can control how that content is  10

ARCHOS(R), Inc., the pioneer and innovator in portable entertainment products, announced today at the Consumer Electronics Show 2005 that future ARCHOS pocket audio and video players will support the Microsoft PlaysForSure Microsoft PlaysForSure is a certification given by Microsoft to portable devices and content services that have been tested against several hundred compatibility and performance requirements.  program and provide full device synchronization compatibility with Microsoft Windows See Windows.

(operating system) Microsoft Windows - Microsoft's proprietary window system and user interface software released in 1985 to run on top of MS-DOS. Widely criticised for being too slow (hence "Windoze", "Microsloth Windows") on the machines available then.
 Media Player 10. ARCHOS products with Windows Media Player 10 Auto Sync support will be available in the first quarter of 2005, starting with the popular AV420 and Gmini400.

This new relationship ensures that consumers can play Windows Media Audio (WMA (Windows Media Audio) An audio compression method from Microsoft. Known originally as MSAudio, this proprietary format competes with the MP3 and AAC methods. WMA encodes rapidly and is known to be especially effective at low bit rates. ) and Windows Media Video See Windows Media formats.  content, including downloads and subscription music, protected with Microsoft's award-winning Windows Media Digital Rights Management (DRM (1) (Digital Radio Mondiale) A digital audio broadcasting (DAB) system for AM radio in Europe. See HD Radio.

(2) (Digital Rights M
) 10. ARCHOS will also offer seamless support for Auto Sync in Windows Media Player 10, which enables automatic synchronization of music, photos and video with Windows XP and Windows XP Media Center Edition See Media Center Edition.  2005.

ARCHOS introduced the portable video player A handheld device that plays videos. The term may refer to lightweight flash-based or hard disk-based MP4 players that download video content from a computer or to heavier, but still very portable, devices that play DVDs. See portable DVD player, Portable Media Center and portable media player.  category three years ago, and its fourth generation devices--available in early 2005--will provide consumers with complete and automatic synchronization with Windows Media Player 10 every time they connect their devices to the PC. Being verified by Microsoft's PlaysForSure program and supporting Windows Media DRM 10 ensure that ARCHOS' customers can access content from the broadest selection of online stores and take their audio, video and music subscriptions with them wherever they go.

"ARCHOS is a great addition to the expanding PlaysForSure family of device manufacturers; consumer choice just gets better and better for 2005," said Jonathan Usher, director of Windows digital media marketing at Microsoft Corp. "The PlaysForSure logo on verified ARCHOS devices will help ensure an easy and seamless experience with Windows Media Player 10 as well as great support for a wide range of content and services, including MSN Music, Napster, Wal-Mart Music Downloads, MusicNow and more."

"ARCHOS offers a range of portable video and audio players designed for different consumer lifestyles and in varying price points, and our relationship with Microsoft extends the content available across all of our devices," said Henri Crohas, chief executive officer of ARCHOS. "With our 2005 products, consumers will be able to download secure music and video from PlaysForSure-verified online stores, enjoy music subscription services and move that content easily between Windows Media Player 10 on the PC and their ARCHOS devices."

Today, ARCHOS is the only company offering complete compatibility with the broadest set of computers, audio and video devices, and home entertainment systems. ARCHOS products integrate easily with nearly all computers less than five years old, Media Center PCs, standard analog sources such as TVs, stereos and cable set-top boxes, and other digital mass storage devices through its USB USB
 in full Universal Serial Bus

Type of serial bus that allows peripheral devices (disks, modems, printers, digitizers, data gloves, etc.) to be easily connected to a computer.
 Host connectivity. This ARCHOS strategy is designed to give consumers the widest choice of compatibility, connectivity and content sources available today.

ARCHOS PlaysForSure Products at CES 2005

ARCHOS and Microsoft will demonstrate PlaysForSure compatibility and support for Windows Media Player 10 Auto Sync on the popular Pocket Video Recorder AV420 device at the ARCHOS and Microsoft booths at CES 2005. The ARCHOS booth is located in the South Hall, number 36401, and the Microsoft booth is located in the Central Hall, number 7145. The first ARCHOS PlaysForSure-compatible devices will start to be broadly available in the first quarter of 2005 with more to follow by end of the year.

About ARCHOS

Established in 1988, ARCHOS is the technology leader in pocket audio/video products and has a long history of inventing state-of-the-art devices for people on the go. In 2000, ARCHOS opened the mass market of pocket-sized MP3 players based on a hard disk with the Jukebox 6000. In 2002, ARCHOS launched the first portable video player, the Jukebox Multimedia. The company's "AV" line of pocket-sized audio/video recorders and players has revolutionized how today's consumers enjoy their music, photos and videos anywhere, anytime. ARCHOS has offices in the United States, Europe and Asia and more information is available online at www.archos.com.

The names of companies and products mentioned herein are the trademarks of their respective owners.
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jan 6, 2005
Words:695
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