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ARAMARK Scores a Touchdown With Customers By Sending Them to Super Bowl XXXVI in New Orleans.


Business Editors

SAN FRANCISCO--(BUSINESS WIRE)--April 23, 2001

ARAMARK Uniform Services, a leading supplier of uniforms and career apparel to over 1.5 million people at more than 450,000 businesses worldwide, kicks off their national promotion campaign by giving away the Grand Prize, an expense-paid trip for two to Super Bowl XXXVI Super Bowl XXXVI was the 36th championship game of the modern National Football League (NFL). The game was played on February 3, 2002 at the Louisiana Superdome in New Orleans, Louisiana following the 2001 regular season.  in New Orleans New Orleans (ôr`lēənz –lənz, ôrlēnz`), city (2006 pop. 187,525), coextensive with Orleans parish, SE La., between the Mississippi River and Lake Pontchartrain, 107 mi (172 km) by water from the river mouth; founded .

The promotion was developed to help promote awareness of the company and the findings of a newly released study that shows consumers prefer people in uniforms.

ARAMARK Uniform Services teamed up of with one of San Francisco's top radio stations, News Talk AM-810, to give away the prize and will also give free lunches to workers who listen to the station and show up at broadcast remote locations around the city wearing their work uniforms. Everyone at these events will be encouraged to enter into the Grand Prize Drawing for the trip to Hawaii. Listeners can call ARAMARK at 1-800-ARAMARK or tune into AM-810 for details on where and how to enter.

ARAMARK Uniform Services will award the lucky Grand Prize Winner from San

Francisco with an expense-paid trip for two to Super Bowl XXXVI in New Orleans. The Grand Prize includes round-trip airfare, premier hotel accommodations as well as extra spending money.

ARAMARK Uniform Services provides uniform leasing, rental and direct purchase uniform programs to area businesses from government to airlines and automotive plants to supermarkets and convenience stores The following is a list of convenience stores organized by geographical location. Stores are grouped by the lowest heading that contains all locales in which the brands have significant presence. .

"ARAMARK's customized uniform programs can raise the profile of a business by reflecting the qualities of a professional organization," says Derek Longshore long·shore  
adj.
Occurring, living, or working along a seacoast.



[Short for alongshore.]
, Marketing Manager at ARAMARK. "We can provide a comprehensive image program to help any company gain an advantage over competitors. We are a major image maker for today's businesses."

According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 a recent study sponsored by the Uniform and Textile Services Association (UTSA UTSA University of Texas at San Antonio
UTSA Uniform and Textile Services Association
UTSA Uniform Trade Secrets Act of 1985
UTSA Usb Twin Serial Adapter
), consumers are likely to equate well-dressed or uniformed employees with attributes such as honesty, product knowledge and pride - qualities important to today's consumers.

ARAMARK Corporation is a $7.3 billion world leader in providing managed services An umbrella term for third-party monitoring and maintaining of computers, networks and software. The actual equipment may be inhouse or at the third-party's facilities, but the "managed" implies an ongoing effort; for example, making sure the equipment is running at a certain quality  - uniforms and career apparel, food services food services Hospital services A 24/7 department in a hospital that provides for the nutritional needs of inpatients–eg, those needing special diets, preparing meals and transporting them to the floor and, through the cafeteria, the hospital staff and  and facilities management, as well as child care and early education programs. Headquartered in Philadelphia, ARAMARK has more than 170,000 employees serving 15 million people at 500,000 locations in 15 countries every day.
COPYRIGHT 2001 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Apr 23, 2001
Words:379
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