ARAMARK Reshapes Away-from-Home Dining with Unprecedented Research, Menu Customization and Convenient Nutritional Information.Business Editors PHILADELPHIA--(BUSINESS WIRE)--June 3, 2004 ARAMARK Corporation (NYSE NYSE See: New York Stock Exchange :RMK RMK Remark (Weather METAR) RMK Rocky Mountain King (Polaris Snowmobiles) RMK Remarks RMK Resource Manager Kernel ) -- Proprietary DiningStyles(TM) research tool proves ongoing dedication to understanding and serving customer needs. -- Innovative Just4U(TM) program features customized menu mix culled from hundreds of new menu items with easy-to-follow nutrition information. ARAMARK Corporation (NYSE:RMK), a world leader in managed services An umbrella term for third-party monitoring and maintaining of computers, networks and software. The actual equipment may be inhouse or at the third-party's facilities, but the "managed" implies an ongoing effort; for example, making sure the equipment is running at a certain quality , today announced the introduction of DiningStyles(TM), a comprehensive and proprietary research methodology for better understanding and satisfying the dining preferences of a wide variety of Americans. These research findings will enable ARAMARK to offer unprecedented variety, increased healthy options, nutritional transparency, and convenience -- in a completely customized menu -- to the more than 15 million customers ARAMARK serves every day. "ARAMARK's hallmark has always been customization and offering solutions to fit individual customer needs," said Joseph Neubauer, Executive Chairman of ARAMARK. "We're proud of the proprietary research and the innovative solutions we've developed that will help us serve our customers and clients even better." For more information on the DiningStyles(TM) research methodology and findings, see the separate release ARAMARK issued today entitled en·ti·tle tr.v. en·ti·tled, en·ti·tling, en·ti·tles 1. To give a name or title to. 2. To furnish with a right or claim to something: , "New Research Study Offers Insight Into America's Eating Patterns and Preferences." Just4U(TM) - Making Away-From-Home Dining Easier and More Satisfying Based on the DiningStyles(TM) methodology and findings, ARAMARK is now unveiling Just4U(TM) - Food that Fits Your Life - which makes it easier for diners Diners can mean:
Just4U(TM) features hundreds of new, healthier menu items with easy-to-understand nutrition information and bold menu identifiers to make it easier for diners to find the foods that are right for them. These menu items have been tested for nutritional value and accuracy by dozens of ARAMARK chefs and registered dietitians registered dietitian, n See dietitian, registered. . ARAMARK chefs and on-site managers can also select from a comprehensive database of thousands of other menu items - from ethnic specialties to traditional comfort foods -- to satisfy all customer dining preferences at that location. Just4U(TM) is currently available at selected campus, healthcare and business dining pilot locations throughout the country. Wider roll-out to university, business and healthcare clients will occur by Fall 2004. "Our commitment to healthy living and eating is now backed by outstanding research and targeted menus," said Neubauer. "Just4U(TM) enables consumers to make informed decisions about the meals that are right for them based on their individual needs without having to compromise either taste or value. Just4U(TM) is flexible and can be easily adapted in line with the latest culinary cu·li·nar·y adj. Of or relating to a kitchen or to cookery. [Latin cul  n and dietary
trends."
On-Site Customization To date, more than 80,000 ARAMARK customers at college, business and healthcare locations have participated in DiningStyles(TM) research. The research findings identify the mix of consumer dining preferences at each location so ARAMARK chefs and on-site managers can customize offerings to match those customer preferences. This customization is accomplished easily through a proprietary menu software tool that enables each of ARAMARK's thousands of chefs and on-site managers to quickly create the Just4U(TM) menu mix that matches the DiningStyles(TM) of customers at their own location. Working with Leading Medical Experts ARAMARK is sharing its DiningStyles(TM) research findings with leading members of the medical and health community, including the American Diabetes Association The American Diabetes Association, or the ADA, is an American health organization providing diabetes research, information and advocacy. Founded in 1940, the American Diabetes Association conducts programs in all 50 states and the District of Columbia, reaching hundreds of (ADA Ada, city, United States Ada (ā`ə), city (1990 pop. 15,820), seat of Pontotoc co., S central Okla.; inc. 1904. It is a large cattle market and the center of a rich oil and ranch area. ), to further the understanding of Americans' eating habits. In addition, the ARAMARK Charitable Fund, a philanthropic phil·an·throp·ic also phil·an·throp·i·cal adj. 1. Of, relating to, or marked by philanthropy; humanitarian. 2. Organized to provide humanitarian or charitable assistance: fund created by ARAMARK Corporation, will donate $1 million over five years to the ADA Research Foundation to help fund research into childhood obesity childhood obesity Public health Overweight in a child, an average BMI of ≥ 85% for age and sex; ≥ 95% for age and sex is very obese. See Body-mass index, Obesity. Cf Adult obesity. . Separately, ARAMARK will be a 2004 sponsor of the American Diabetes Association School Walk for Diabetes. "We are proud to count ARAMARK as one of our sponsors," said James Horbowicz, Chair of the Board of the American Diabetes Association. "ARAMARK's generous sponsorship contribution will help further the ADA's mission to prevent and cure diabetes and to improve the lives of all people with diabetes, particularly with regard to stemming the tide of type 2 diabetes type 2 diabetes n. See diabetes mellitus. among children." About ARAMARK ARAMARK Corporation is a world leader in providing award-winning food and facilities management The management of a user's computer installation by an outside organization. All operations including systems, programming and the datacenter can be performed by the facilities management organization on the user's premises. services to health care institutions, universities and school districts, stadiums and arenas, international and domestic corporations, as well as providing uniform and career apparel. ARAMARK was ranked number one in its industry in the 2004 FORTUNE 500 survey and was also named one of "America's Most Admired Companies A yearly publication by Fortune Magazine, America's Most Admired Companies consists of corporations that are highly esteemed by the likes of Business Executives, Directors, and Analysts. A survey is taken of close to 3300 professionals who give their opinions on the companies. " by FORTUNE magazine in 2004, consistently ranking since 1998 as one of the top three most admired companies in its industry as evaluated by peers. Headquartered in Philadelphia, ARAMARK has approximately 200,000 employees serving clients in 18 countries. |
|
||||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion