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ARAMARK Presents Research at 2005 Naaso Obesity Summit on Away from Home Dining Habits; Dieting is Down; Exercise is up; Time and Convenience Rule.


PHILADELPHIA -- According to according to
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1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

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 a national survey of away from home eating habits released today by foodservice provider ARAMARK (NYSE NYSE

See: New York Stock Exchange
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), Americans are dieting less, with 62% of adults saying they are not on a diet, up from 57% in 2004. At the same time, those exercising at least twice each week has increased from 48% to 52% in 2005, suggesting that both sound eating habits and physical activity are required for health and wellness.

The company's Nutritional DiningStyles research was presented this week at the annual conference of the North American North American

named after North America.


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 Association for the Study of Obesity (NAASO NAASO North American Association for the Study of Obesity ) in Vancouver, British Columbia British Columbia, province (2001 pop. 3,907,738), 366,255 sq mi (948,600 sq km), including 6,976 sq mi (18,068 sq km) of water surface, W Canada. Geography
. The meeting, attended by over 1,900 health professionals and clinical researchers, promotes the latest findings in research, education and advocacy to better understand and treat obesity and to improve the lives of those affected by it.

ARAMARK's Nutritional DiningStyles Research reports American adults now rank Time & Convenience as their top motivation when eating meals away from home, up from #3 in 2004 and surpassing Variety for the first time. As a result, adults now consume on average more than 5.6 meals away from home each week, citing time, convenience and value as the top motivating factors. Breakfasts purchased away from home showed the biggest gain in 2005, up nearly 20% over last year. However, Health Consciousness also moved up in priority to the #4 position, driven primarily by those adults who were already most interested in nutrition.

"Our Nutritional DiningStyles Research is invaluable in helping us track the eating habits of our customers and then tailoring our culinary and nutritional programs to meet their needs," said Chris Malone, senior vice president of marketing at ARAMARK. "Our research suggests that more education and simplified nutrition information is needed. It also shows that we need to better understand when people form their nutritional habits, how they change over time and what kinds of guidance and promotion are effective at encouraging better choices."

For the 15 million consumers ARAMARK serves each day, the idea of easier healthy food choices couldn't come at a better time. Although Health Consciousness has increased in priority, those strongly attempting to watch their weight and limit their fat intake is down slightly from 33% to 29% in 2005, driven mostly by those who have abandoned low-carbohydrate diets. Nonetheless, watching weight and limiting fat remain the top nutritional concerns, followed by monitoring sugar intake at 26%, limiting calorie intake at 22% and limiting trans fatty acid trans fatty acid An unsaturated fatty acid–present in minimal amounts in animal fat–prepared by hydrogenation, which ↑ serum cholesterol Cardiovascular disease ↑ TFAs have a relative risk of 1.  intake at 21%. Limiting carbohydrate intake fell to 18% from 23% in 2004.

However, finding healthy meal choices away from home remains one of the most challenging issues for consumers, as 44% strongly agreed they would order healthy items more often away from home if more appealing choices were available, up from 41% in 2004.

Research Leads to New Program Innovation

Since 2004, ARAMARK has introduced several programs and user friendly tools to strengthen its healthier eating message. The latest offering is the Nutritional DiningStyles Calculator, an online guide (www.diningstyle.com) that allows consumers to learn their own Nutritional DiningStyle by answering a few questions and then provides nutritional education and guidance for each.

This past year, the company introduced a Health Awareness Campaign to make it easier for millions of customers to eat healthier at work and school while learning more about the importance of proper nutrition proper nutrition,
n in Tibetan medicine, a therapeutic concept that begins with a digestive formulation because it is believed that a medical condition is primarily the result of a nutritional dysfunction or disturbance in the process of delivering nutrients.
. Launched in March, in support of the American Dietetic dietetic /di·e·tet·ic/ (di?ah-tet´ik) pertaining to diet or proper food.

di·e·tet·ic
adj.
1. Of or relating to diet.

2.
 Association's National Nutrition Month(R), the campaign celebrated healthier lifestyles by offering nutrition tips and healthy product promotions at nearly 2,000 businesses, college and university campuses and hospitals where ARAMARK manages food services food services Hospital services A 24/7 department in a hospital that provides for the nutritional needs of inpatients–eg, those needing special diets, preparing meals and transporting them to the floor and, through the cafeteria, the hospital staff and .

ARAMARK recognizes that making healthy food choices easy also makes good business sense. "Our clients - major corporations, hospitals and colleges - know that they can also benefit from encouraging healthy dining habits among their employees and students," said Malone. "It's also an opportunity for us to 'do well while doing good' by better satisfying the wants and needs of our consumers."

ARAMARK used results of earlier DiningStyles Research to introduce the company's Just4U dining program which features healthy menu options, including those with fewer calories, less sodium and fewer total carbs and many items labeled "low-fat," or "heart healthy." The award-winning program, which received support from the American Diabetes Association The American Diabetes Association, or the ADA, is an American health organization providing diabetes research, information and advocacy. Founded in 1940, the American Diabetes Association conducts programs in all 50 states and the District of Columbia, reaching hundreds of  and the American Dietetic Association The American Dietetic Association (ADA) is the United States' largest organization of food and nutrition professionals, with nearly 65,000 members. Approximately 75 % of ADA's members are registered dietitians and about 4 % are dietetic technicians, registered. , started with 800 chef-tested and dietitian-approved healthier recipes, has grown to 1,300 and, by year's end, will feature more than 2,000.

The Nutritional DiningStyles research, conducted by Datassential Research and analyzed by Penn, Schoen & Berland Associates, independent research firms, consisted of 5,279 online interviews with adults aged 18 and over from across the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . The data was weighted for age, gender, race and socio-economic status to ensure the total sample accurately reflected the U.S. adult population.

About ARAMARK

ARAMARK Corporation is a world leader in providing award-winning food and facilities management services to health care institutions, universities and school districts, stadiums and arenas, and corporations, as well as providing uniform and career apparel. ARAMARK was ranked number one in its industry in the 2005 FORTUNE 500 survey and was also named one of "America's Most Admired Companies A yearly publication by Fortune Magazine, America's Most Admired Companies consists of corporations that are highly esteemed by the likes of Business Executives, Directors, and Analysts. A survey is taken of close to 3300 professionals who give their opinions on the companies. " by FORTUNE magazine in 2005, consistently ranking since 1998 as one of the top three most admired companies in its industry as evaluated by peers. Headquartered in Philadelphia, ARAMARK has approximately 242,500 employees serving clients in 20 countries.
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Publication:Business Wire
Geographic Code:1USA
Date:Oct 18, 2005
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