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ARAMARK Launches Just4U(TM) for Vending to Make It Easier for Customers to Enjoy Healthier Snacks and Beverages; New Program Offers More Than 150 Items, with Easy-to-Read Nutritional Guidance at the Vending Machine.


PHILADELPHIA -- ARAMARK Refreshment Services Inc. is offering a new healthy vending Healthy Vending is a pioneer in distributing healthy foods for vending machines. By researching and developing foods through a team of medical doctors and nutritionist, Healhy Vending is working toward their goal of getting healthier foods into vending machines, especially those in  program that helps customers identify, purchase and enjoy healthier snacks and beverages in the workplace. The new initiative, Just4U for Vending, incorporates elements of ARAMARK's Just4U - Food that fits your life! initiative, which introduced customers nationwide to an award-winning, healthy dining alternative.

Just4U for Vending builds on nearly 10 years of healthy vending options from ARAMARK, which introduced its Balanced Selections program in 1996 to make it easier for customers to identify snack foods A list of snack foods is shown below. For more information, see snack foods. List of snack foods
Chips
(Crisps)
  • Banana chips
  • Bugles
  • Cheese curls
  • Cheese puffs
  • Combos
  • Corn chips
  • Nachos
  • Pita chips
  • Pretzel
  • Potato chips
 that are low in fat. Just4U for Vending takes healthy vending to the next level, recognizing that different people may choose to eat healthy in different ways and making it easier to find food and drink options that fit their preferences.

"ARAMARK has helped us at AstraZeneca provide healthier choices to our employees in our vending machines. Not only have they met the selection request, but they are taking it to the next level with their Just4U program, customized to fit vending machines," said Joseph M. Henry, MD, executive director, Safety, Health, and Environment, AstraZeneca. "We believe that the food choices our employees are exposed to at work have a significant impact on their food choices after they go home."

Based on Unprecedented Customer Research

In 2004, ARAMARK launched DiningStyles(TM), the company's comprehensive, proprietary research methodology that enables ARAMARK to better understand its customers' differing dining needs and preferences. Unprecedented research conducted under the DiningStyles framework found that 76 percent of consumers surveyed believe they are ultimately responsible for making sensible food choices away from home, they want providers to help by designating items that meet specific diet and healthy requirements, and they want nutrition information at the point of sale.

"It is extremely important for us to understand our customers and deliver innovative solutions that meet their changing needs," said Richard Wyckoff Richard Demille Wyckoff (born November 2, 1873; died March 19, 1934) was a stock market authority, founder and onetime editor of the Magazine of Wall Street (founding it in 1907), and editor of Stock Market Technique. , President, ARAMARK Refreshment Services and Business & Industry - Facility Services. "Our extensive research provides us with even greater insight and guides us in our customized approach to food and beverage F&B is a common abbreviation in the United States and Commonwealth countries, including Hong Kong. F&B is typically the widely accepted abbreviation for "Food and Beverage," which is the sector/industry that specializes in the conceptualization, the making of, and delivery of foods.  solutions."

With this research, and led by an on-staff registered dietitian registered dietitian,
n See dietitian, registered.
, ARAMARK identified more than 150 products that qualify for Just4U for Vending:

--Foods lower in fat, such as pretzels, baked potato chips, low-fat cookies and crackers, and granola and fruit bars.

--Foods and drinks lower in carbohydrates, such as nuts, low-carb snack bars and diet soft drinks.

--Foods and drinks lower in calories, such as fruit cups and reduced-calorie juices.

--Bottled water and 100 percent juices.

"Consumers increasingly are aware of the health implications of what they eat, and they want nutrition information available at the point of purchase," said Rebecca S. Reeves, President of the American Dietetic Association The American Dietetic Association (ADA) is the United States' largest organization of food and nutrition professionals, with nearly 65,000 members. Approximately 75 % of ADA's members are registered dietitians and about 4 % are dietetic technicians, registered.  and Managing Director of the Behavioral Medicine behavioral medicine
n.
The application of behavior therapy techniques, such as biofeedback and relaxation training, to the prevention and treatment of medical and psychosomatic disorders and to the treatment of undesirable behaviors, such as overeating.
 Research Center at Baylor College of Medicine Baylor College of Medicine is a private medical school located in Houston, Texas, USA on the grounds of the Texas Medical Center. It has been consistently rated the top medical school in Texas and among the best in the United States. . "As a registered dietitian working to address the epidemic of obesity in this country, I am gratified grat·i·fy  
tr.v. grat·i·fied, grat·i·fy·ing, grat·i·fies
1. To please or satisfy: His achievement gratified his father. See Synonyms at please.

2.
 to see an industry leader like ARAMARK taking a proactive approach to improving the nutritional health of its customers."

Maximizing Employee Satisfaction

As with all ARAMARK vending systems, clients are able to customize what is available in their vending machines. ARAMARK works with clients to understand their goals for introducing more nutritional options into the workplace, then makes suggestions for how to best integrate that into their current offerings to maximize employee satisfaction with the selections.

Options that fall within criteria for Just4U for Vending are highlighted with bold product identifiers. Easy-to-understand nutrition information is posted on the vending machine, allowing consumers to quickly and easily find the snacks and beverages that are right for them.

Just4U for Vending is now available to clients throughout North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. .

About ARAMARK Refreshment Services

Through its refreshment services group, ARAMARK provides a wide range of food and beverage services, supplying more than one billion cups of coffee annually to business and industry clients at approximately 100,000 locations worldwide. ARAMARK offers Fortune 500 companies and other large and small employers a single source for office coffee service, water filtration, brand-name beverages and food and break-room essentials.

About ARAMARK

ARAMARK Corporation (NYSE NYSE

See: New York Stock Exchange
:RMK RMK Remark (Weather METAR)
RMK Rocky Mountain King (Polaris Snowmobiles)
RMK Remarks
RMK Resource Manager Kernel
) is a world leader in providing award-winning food and facilities management The management of a user's computer installation by an outside organization. All operations including systems, programming and the datacenter can be performed by the facilities management organization on the user's premises.  services to health care institutions, universities and school districts, stadiums and arenas, and corporations, as well as providing uniform and career apparel. ARAMARK was ranked number one in its industry in the 2005 FORTUNE 500 survey and was also named one of "America's Most Admired Companies A yearly publication by Fortune Magazine, America's Most Admired Companies consists of corporations that are highly esteemed by the likes of Business Executives, Directors, and Analysts. A survey is taken of close to 3300 professionals who give their opinions on the companies. " by FORTUNE Magazine in 2005, consistently ranking since 1998 as one of the top three most admired companies in its industry as evaluated by peers. Headquartered in Philadelphia, ARAMARK has approximately 242,500 employees serving clients in 20 countries.
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Oct 28, 2005
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