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APS Healthcare and HealthMedia Announce Strategic Partnership; APS Healthcare enhances health management product offering.


SILVER SPRING, Md. & ANN ARBOR Ann Arbor, city (1990 pop. 109,592), seat of Washtenaw co., S Mich., on the Huron River; inc. 1851. It is a research and educational center, with a large number of government and industrial research and development firms, many in high-technology fields such as , Mich. -- APS Healthcare, one of the country's leading specialty healthcare companies, and HealthMedia, Inc., the market leader in tailored behavior change Behavior change refers to any transformation or modification of human behavior. Such changes can occur intentionally, through behavior modification, without intention, or change rapidly in situations of mental illness.  programs, today announced a strategic partnership to integrate HealthMedia's lifestyle and disease management programs into APS' health management offering. This partnership will expand APS' position as one of the leaders in developing customized health management programs rooted in behavioral principles.

HealthMedia's comprehensive suite of Internet-based tools provides tailored communications that address lifestyle issues and readiness and motivation to change. As part of its health management programs, APS' product offering will include HealthMedia's health risk assessment (HRA HRA Health Reimbursement Arrangement
HRA Health Risk Assessment
HRA Housing and Redevelopment Authority
HRA Human Resources Administration
HRA Health Reimbursement Account
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), lifestyle management programs, chronic condition management programs and online support tools and resources. These online capabilities will augment the health management programs currently being provided by APS health coaches via telephonic and community-based activities.

"We selected HealthMedia because of its leadership position in developing behavior change programs, which complement APS' approach of managing healthcare holistically to address mental and physical health issues and improve the overall health of our members," said Jay Krueger, APS' senior vice president of Business Strategy. "This partnership fills a major need for APS' customers and further differentiates us in the health management marketplace."

"We are excited to be a part of this unique partnership with APS Healthcare because they truly embrace behavioral change as the foundation of their health management programs," said Ted Dacko, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of HealthMedia. "Our offering is a perfect fit for APS' health management approach."

About APS

APS Healthcare, headquartered in Silver Spring, Md., is a leading provider of specialty healthcare solutions that cover more than 20 million members in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  and Puerto Rico Puerto Rico (pwār`tō rē`kō), island (2005 est. pop. 3,917,000), 3,508 sq mi (9,086 sq km), West Indies, c.1,000 mi (1,610 km) SE of Miami, Fla. . APS offers customized, integrated healthcare solutions across three major healthcare product lines - health management services, behavioral health Behavioral health was first used in the 1980's to name the combination of the fields mental health and substance abuse. As an example, an organization serving both mental health and substance abuse clients might refer to its practice as behavioral health or  services and quality improvement programs. APS operates under the belief that managing healthcare for the mind and body improves overall health and reduces total healthcare spending. For more information, visit www.apshealthcare.com.

About HealthMedia(R)

Founded in 1998, HealthMedia, Inc., is the market leader in delivering online behavior change interventions for disease management, wellness, medication adherence and behavioral health. With its powerful combination of proven behavior science, sophisticated technology and creative marketing, HealthMedia delivers individually tailored self-management programs for healthy lifestyle issues, diseases and conditions.

HealthMedia's individually tailored solutions are proven to produce validated outcomes and positive ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot). . The company has created programs for conditions and issues such as diabetes, hypertension, arthritis, lower back pain, teen health, smoking cessation smoking cessation Public health Temporary or permanent halting of habitual cigarette smoking; withdrawal therapies–eg, hypnosis, psychotherapy, group counseling, exposing smokers to Pts with terminal lung CA and nicotine chewing gum are often ineffective. , nutrition, weight management, stress management and health risk assessment. For more information, visit www.healthmedia.com.
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Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jul 11, 2006
Words:431
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