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APPLE COMPUTER advertising.


APPLE COMPUTER advertising (9/27/97): "Here's to the crazy ones, the misfits, the rebels, the troublemakers, the round pegs in a square hole, the ones who see things differently. They're not fond of rules, and they have no respect for the status quo [Latin, The existing state of things at any given date.] Status quo ante bellum means the state of things before the war. The status quo to be preserved by a preliminary injunction is the last actual, peaceable, uncontested status which preceded the pending controversy. . You can quote them, disagree with Verb 1. disagree with - not be very easily digestible; "Spicy food disagrees with some people"
hurt - give trouble or pain to; "This exercise will hurt your back"
 them, glorify or vilify them. About the only thing you can't do is ignore them, because they change things. They push the human race forward, and while some may see them as the crazy ones, we see genius, because the people who are crazy enough to think they can change the world, are the ones who'll do it." (Quoted in Rules for Revolutionaries, by Guy Kawasaki Guy Kawasaki (born 1954), one of the original Apple employees responsible for marketing of the Macintosh in 1984, is a Silicon Valley venture capitalist. He is noted for bringing the concept of evangelism to the high-tech business, focusing on creating passionate user-advocates for )

USWEB ex-chief executive Joe Firmage Joseph Firmage (born October 26, 1970 in Salt Lake City, Utah) is an American Internet entrepreneur. He founded several business ventures prior to and during the dot-com boom and currently is involved with two closely linked organizations: ManyOne Networks of which he is CEO, and  on an encounter with a space alien: "I was physically overwhelmed with an ecstasy and a joy that I had never even imagined possible." (Quoted in Time, 2/1/99)

PC DATA president Ann Stephens
For the American dime novelist, see Ann S. Stephens.


Ann Stephens (May 21, 1931 - July 15, 1966) is an British actress, popular in the 1950s. Born in London.
 on a Texas court decision banning the sale of self-help legal software: "This is sick. This reeks of greed. Boy, these lawyers are sticking up for their own, aren't they?" (Quoted in the San Jose Mercury News The San Jose Mercury News is the major daily newspaper in San Jose, California and Silicon Valley. The paper is owned by MediaNews Group. Its headquarters and printing plant are located in North San Jose next to the Nimitz Freeway (Interstate 880). , 2/2/99)

COMPUTER ASSOCIATES senior vice president Yogesh Gupta on his skepticism about Sun's attempt to sell licenses for its new Jini technology: "A world in which Sun collects a royalty on every device shipped would be an interesting one to Sun, but that's not going to happen." (Quoted in Sm@art Reseller, 2/8/99)

JUPITER COMMUNICATIONS analyst David Card David Edward Card is a Canadian labor economist and professor at the University of California, Berkeley.

Card earned his B.A. from Queen's University in 1978 and his Ph.D. in Economics in 1983 from Princeton University.
 on Microsoft's vaporware Software that is not yet in production, but the announced delivery date has long since passed. At times, software vendors are criticized for intentionally producing vaporware in order to keep customers from switching to competitive products that offer more features.  announcement of a new "Universal Plug and Play" technology: "Microsoft's answer to Jini is lame, boring, and not attracting a lot of attention." (Quoted in Computerworld, 2/8/99)

MICROSOFT chairman Bill Gates on a reporter's suggestion that Microsoft had copied Netscape's idea of combining software development with Web services: "Hee, hee. Whatever happened to Netscape?" (Quoted in PC Week, 3/8/99)

AMAZON.COM founder Jeff Bezos on his company's ongoing lack of profitability: "We were profitable for about an hour in December 1995, but it was probably a mistake. And in December of last year, our book business was profitable. But it's not clear that's in our shareholders' long-term interest." (Quoted in PC Week, 3/8/99)

UNITED STATES vice president Al Gore on his technology accomplishments: "During my service in the United States Congress, I took the initiative in creating the Internet." (Quoted in Time, 3/22/99)
COPYRIGHT 1999 Soft-letter
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Soft-Letter
Date:Mar 22, 1999
Words:409
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