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APOGEE Interactive(R) EnergyInsights(TM) Selected for Florida Online Energy Assessments.


ATLANTA -- APOGEE Interactive Inc. today announced that Pensacola, FL-based Gulf Power Company, a subsidiary of Southern Company (NYSE NYSE

See: New York Stock Exchange
: SO), has selected its EnergyInsights[TM] suite of online applications to assist business customers in managing energy costs.

Taking a few key inputs from the customer, EnergyInsights draws upon APOGEE's proprietary energy analysis system, the utility's billing history for that facility, and actual weather data to produce a detailed view of the facility's energy consumption. EnergyInsights then compares the results to APOGEE's extensive commercial energy database to generate specific recommendations for improving energy efficiency.

"The rising cost of doing business is always on the minds of our commercial customers. That includes energy," said Mitzi Shanks
For other meanings, see Shanks (disambiguation)


The shanks and tattlers are wading bird species in a number of genera characterised by a medium length bill and long, often brightly coloured legs.
, mass market marketing administrator. "Placing EnergyInsights on our website will give customers a tool they can use, at their convenience, to analyze and adjust energy consumption."

Shanks added that Gulf Power commercial field representatives will also use EnergyInsights to help conduct energy audits and produce custom audit reports for customers more quickly. Likewise, utility customer service representatives in call centers can also access and utilize EnergyInsights when working with customers over the phone.

Gulf Power, which serves more than 400,000 customers throughout 10 counties in Northwest FL, chose APOGEE's EnergyInsights after a thorough assessment of the marketplace for a proven Internet application offering solid analytics, secure data management, ease-of-use for customers and employees, quality audit reports, and overall cost effectiveness.

"When business customers can conduct self-service on a utility's website, everyone wins," said Susan Gilbert, president of APOGEE. "The utility saves money through decreased transaction costs Transaction Costs

Costs incurred when buying or selling securities. These include brokers' commissions and spreads (the difference between the price the dealer paid for a security and the price they can sell it).
, the customer is more satisfied by having answers when they need them, and utility employees are more productive all around."

Demonstrations of EnergyInsights and other utility online applications will be held during at APOGEE's Online Solutions Workshop, Oct. 18, in Atlanta. For details, visit www.apogee.net/events or call Karen Morris at 770-270-6501.

APOGEE Interactive, Inc. (www.apogee.net) is a leading provider of online solutions for the energy industry. Serving more than 200 utilities nationwide since 1994, Apogee's web-based content and tools reach millions of energy consumers daily. Customers include American Electric Power American Electric Power (NYSE: AEP) is a major investor-owner electric utility in various parts of the United States. It is headquartered in Columbus, Ohio. It serves parts of 11 states, and is currently the largest electricity generating utility in the United States.  (NYSE: AEP AEP - Application Environment Profile ), Entergy (NYSE: ETR ETR Estimated Time of Return/Repair
ETR Early to Rise (health e-zine)
ETR Effective Tax Rate
Etr Etruscan (linguistics)
ETR Eastern Test Range
ETR Express Toll Route
) and Florida Power & Light Company (NYSE: FPL). The company also provides eLearning systems, call center programs and load management platforms to utilities and their trade associations throughout North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere.  and New Zealand New Zealand (zē`lənd), island country (2005 est. pop. 4,035,000), 104,454 sq mi (270,534 sq km), in the S Pacific Ocean, over 1,000 mi (1,600 km) SE of Australia. The capital is Wellington; the largest city and leading port is Auckland. .
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Sep 27, 2006
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