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AOL Latin America Announces Marketing Agreement With Office Depot in Mexico.


Business Editors/Hi-Tech Writers

MEXICO CITY Mexico City
 Spanish Ciudad de México

City (pop., 2000: city, 8,605,239; 2003 metro. area est., 18,660,000), capital of Mexico. Located at an elevation of 7,350 ft (2,240 m), it is officially coterminous with the Federal District, which occupies 571 sq mi
, Mexico--(BUSINESS WIRE)--May 9, 2002

America Online See AOL.  Mexico Service to be Promoted at In-Store Kiosks in

Office Depot Office Depot (NYSE: ODP) is one of the world's leading suppliers of office products and services. The Company's selection of brand name office supplies includes business machines, computers, computer software and office furniture, while its business services encompass copying,  Locations Throughout Mexico

America Online Latin America Latin America, the Spanish-speaking, Portuguese-speaking, and French-speaking countries (except Canada) of North America, South America, Central America, and the West Indies. , Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:AOLA AOLA America Online Latin America ) today announced a marketing agreement between its subsidiary AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services.  Mexico SA. de R.L. de C.V. and Office Depot de Mexico, SA de CV, a subsidiary of Office Depot Inc. (NYSE NYSE

See: New York Stock Exchange
:ODP ODP - Open Distributed Processing ), the world's largest seller of office products.

The America Online Mexico service will be prominently promoted in Office Depot's 60 locations throughout Mexico. Office Depot shoppers will be able to experience the ease-of-use and convenience of America Online Mexico first-hand at in-store demonstration kiosks. These kiosks will enable shoppers to sample the AOL service and enjoy interactive demonstrations by trained promoters, as well as sign up for the service directly and obtain installation CDs. As part of the agreement, America Online Mexico and Office Depot will work together on cross-promotional activities to highlight both brands' unique value.

Eduardo Hauser, Vice President of AOL Services of AOL Latin America, said: "AOL Latin America is happy to add Office Depot to the roster of leading brand marketers that work with us to introduce our AOL-branded services to consumers across the Latin American marketplace. We look forward to joining forces with Office Depot in this promotional effort."

Eduardo Escalante, President of AOL Mexico, said: "We are pleased to be working with Office Depot, a well known global brand and trusted retailer in the Mexican market. Through this agreement, we hope to reach out directly to a wide base of Mexican consumers and introduce them to the ease and convenience of the AOL interactive experience, which more than 1 million Latin American consumers have already made a part of their everyday lives."

America Online, Inc. and Office Depot have also enjoyed a long-standing relationship in the U.S. which has included joint initiatives in Office Depot retail outlets. In addition, Office Depot is a Shop@AOL partner on the U.S. AOL service. AOL Latin America also has forged relationships with other leading consumer retailers in its core markets of Brazil, Mexico, Argentina and Puerto Rico Puerto Rico (pwār`tō rē`kō), island (2005 est. pop. 3,917,000), 3,508 sq mi (9,086 sq km), West Indies, c.1,000 mi (1,610 km) SE of Miami, Fla. . These other retailers include: Wal-Mart, Sam's Club Sam's Club is a membership-only warehouse club owned and operated by Wal-Mart Stores, Inc. History
The first Sam's Club opened in April 1983 in Midwest City, Oklahoma in the United States.[1]

Sam's Club is named after Sam Walton.
, Carrefour, Bompreco and Pontofrio.

About Office Depot

No one sells more office products to more customers in more countries through more channels than Office Depot. As the largest seller of office products around the world, the Company operates under the Office Depot(R), Office Place(R), Viking Office Products(R), Viking Direct(R) and 4Sure.com(R) brand names. As of March 30, 2002, Office Depot operated 857 office supply superstores in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  and Canada, in addition to a national business-to-business delivery network supported by 24 delivery centers, more than 60 local sales offices and 13 regional call centers. Furthermore, the Company sells products and services in 17 countries outside of the United States and Canada, including 30 office supply stores in France and 11 in Japan that are owned and operated by the Company; and 105 additional office supply stores under joint venture and licensing agreements operating under the Office Depot name in five foreign countries. The Company operates an award-winning U.S. Office Depot brand Web site at http://www.officedepot.com where customers can access Office Depot's low competitive prices seven days a week, twenty-four hours a day. The Company also operates fifteen additional Web sites, under the Office Depot and Viking Office Products names, in the U.S. and nine international countries including: Austria, Australia, France, Japan, Germany, Ireland, Italy, the Netherlands and the United Kingdom. Office Depot's common stock is traded on the New York Stock Exchange New York Stock Exchange (NYSE)

World's largest marketplace for securities. The exchange began as an informal meeting of 24 men in 1792 on what is now Wall Street in New York City.
 under the symbol ODP and is included in the S&P 500 Index.

About AOL Mexico

AOL Mexico S de RL de CV is a subsidiary of America Online Latin America, Inc. (NASDAQ: AOLA) founded in December 1998 as a joint venture of America Online, Inc., a wholly owned subsidiary Wholly Owned Subsidiary

A subsidiary whose parent company owns 100% of its common stock.

Notes:
In other words, the parent company owns the company outright and there are no minority owners.
 of AOL Time Warner Inc. (NYSE:AOL), and the Cisneros Group The Cisneros Group of Companies is one of the largest, privately held media, entertainment, telecommunications and consumer products organizations in the world. The Group owns or holds interests in companies ranging from broadcast television, networks and pay television businesses  of Companies. America Online is the worldwide leader in interactive services and branded content with more than 33 million members. Cisneros Group is one of the leading media groups in the Americas. Headquartered in Mexico City, AOL Mexico operates AOL's service within the country. In addition, to AOL Mexico's direct mail and other commerce channels, consumers can get the software and register to become an AOL Mexico member in a wide variety of establishments. Alternatively call: 01-800-522-3000, or download it at www.aol.com.mx.

About AOL Latin America

America Online Latin America, Inc. (NASDAQ: AOLA) is the exclusive provider of AOL-branded services in Latin America and has quickly become one of the leading Internet and interactive services providers in the region. AOL Latin America launched its first service, America Online Brazil, in November 1999, and began as a joint venture of America Online, Inc., a wholly owned subsidiary of AOL Time Warner Inc. (NYSE: AOL), and the Cisneros Group of Companies. Banco Itau, a leading Brazilian bank, is also a minority stockholder of AOL Latin America. The Company combines the technology, brand name, infrastructure and relationships of AOL, the world's leader in branded interactive services, with the relationships, regional experience and extensive media assets of the Cisneros Group of Companies, one of the leading media groups in the Americas. The Company currently operates services in Brazil, Mexico and Argentina and serves (from the U.S.) members of the AOL-branded service in Puerto Rico. It also operates a regional portal accessible at www.aola.com. AOL's 34 million members worldwide can access content and offerings from AOL Latin America through the International Channels on their local AOL services.
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:May 9, 2002
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