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AOL Canada Inc. Selects Google to Provide Targeted Sponsored Links.


Business Editors/High-Tech Writers

TORONTO & MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--June 3, 2003

Google Advertisers Enhance AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services.  Canadian Online Service and Portal

Search Results Pages With Highly Relevant Ads

AOL Canada Inc., a leading interactive service company focused on enhancing the Canadian online user experience, and Google, developer of the largest performance-based search advertising program, today announced an agreement to enhance search results pages on the AOL(R) Canadian online service and AOL.ca with Google's highly relevant sponsored links. Google's search technology has powered web search results for AOL since May 2002.

"The addition of Google sponsored links demonstrates AOL's dedication to providing a supremely relevant and rewarding online experience," said Arturo Duran, Vice President of Interactive Services, AOL Canada Inc. "The Google AdWords A targeted advertising program in which business ads appear as "sponsored links" on the Google results pages as well as the results pages of Google's partners, such as AOL and Ask.com. (TM) program has redefined the business of online advertising -- delivering advertisements that add value to the user experience. By working with Google, AOL rewards its Members and visitors with useful information about products and services relevant to their searches."

"With this new agreement, Google's advertisers can now reach millions of potential customers through one of the premier Canadian interactive service companies," said Omid Kordestani Omid Kordestani (Kurdish: UmĂ®d KurdistanĂ®; Persian: امید کردستانی) is the Senior Vice President for Worldwide Sales and Field Operations of Google. , senior vice president of Worldwide Sales and Field Operations for Google. "Through the addition of Google's highly targeted sponsored links, AOL Canada will benefit from an additional revenue opportunity, while its users will enjoy an enhanced online experience through the addition of relevant commercial information."

Google's global search services provide websites and portals with access to billions of web pages and the world's most advanced search technology. Additionally, Google partner sites have access to revenue opportunities through sponsored links from Google's worldwide network of more than 100,000 advertisers. Google's advertisers gain broad exposure across Google's partner websites, including many of the largest websites in the world, such as Ask Jeeves Noun 1. Ask Jeeves - a widely used search engine accepting plain English questions or phrases or terms
trademark - a formally registered symbol identifying the manufacturer or distributor of a product
, AT&T WorldNet and Earthlink.

About AOL Canada Inc.

AOL Canada Inc. is a leading interactive service company focused on enhancing the Canadian online user experience. The company is a strategic alliance between America Online See AOL. , Inc., a wholly owned subsidiary Wholly Owned Subsidiary

A subsidiary whose parent company owns 100% of its common stock.

Notes:
In other words, the parent company owns the company outright and there are no minority owners.
 of AOL Time Warner, the world's leading media and entertainment company, whose businesses include interactive services, cable systems, filmed entertainment, television networks, music, and publishing; and RBC RBC red blood cell.

RBC or rbc
abbr.
red blood cell


RBC,
n See red blood cell count.


RBC

red blood cells; red blood (cell) count (see blood count).
 Royal Bank, the personal and commercial banking division of RBC Financial Group, one of North America's leading diversified financial The diversified financial services segment includes a range of consumer and commercially-oriented companies offering a wide variety of products and services, including various lending products (such as home equity loans and credit cards), insurance, and securities and investment  services companies. The company operates two interactive online services tailored to the Canadian marketplace, AOL(R) English and French services, and CompuServe(R) as well as several leading Internet brands including AOL.ca, AOL(R) Canada Search, AOL Instant Messenger See AIM. (TM) (AIM), Netscape.ca, MapQuest(TM), and ICQ ("I Seek You") A conferencing program for the Internet from Mirabilis, Tel Aviv, Israel (www.icq.com). It provides interactive chat, e-mail and file transfer and can alert you when someone on your predefined list has also come online. (R). Working with its more than 80 content and e-commerce providers, AOL offers Canadian consumers value and ease-of-use through state-of-the-art features and exclusive content offering. AOL is a registered trademark of America Online, Inc. and currently has more than 35 million Members across the globe.

About Google

Google's innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page For the music producer/manager, see .

Lawrence Edward "Larry" Page (born March 26 1973 in Lansing, Michigan) is an American entrepreneur who co-founded the Google internet search engine, now Google Inc., with Sergey Brin.
 and Sergey Brin, Google today is a top web property in all major global markets. Google's targeted advertising program, which is the largest and fastest growing in the industry, provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout North America, Europe, and Asia. For more information, visit www.google.com.

Note to Editors: Google is a trademark of Google Technology Inc. All other company and product names may be trademarks of the respective companies with which they are associated.
COPYRIGHT 2003 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1CANA
Date:Jun 3, 2003
Words:601
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