AOL Brings It Home for the Holidays.

Business Editors

DULLES, Va.--(BUSINESS WIRE)--Nov. 14, 2001

AOL to Celebrate the Season with All-American Giving, Wish Lists,

Family Photos, Daily Deals and Harry Potter

Shop@AOL Helps Shoppers Get the Most From the Holidays with

Name Brands, Guaranteed Satisfaction and Added Convenience

America Online, Inc., the world's leading interactive services company, ushered in the holiday shopping season today with convenient features for gift-giving and celebrating with family and friends. AOL will be helping shoppers make the most of the season with new and enhanced features and services providing the extra convenience, selection, savings and guaranteed satisfaction shoppers want this holiday season.

This year more than ever, Shop@AOL's wide selection and unique gift ideas will be making it easy for holiday shoppers to find something for everyone on their lists with:

-- Name brand retailers. Shop@AOL is home to retailers such as Brookstone, Circuit City, Eddie Bauer, Polo Ralph Lauren, Tower Records and Victoria's Secret; department stores such as Nordstrom and Macy's; and many others.

-- A red, white and blue Christmas. Shop@AOL's "American Holidays" catalog showcases a wide range of "red, white, and blue-themed" merchandise for patriotic gift-giving. While making out their gift lists, shoppers can also take advantage of Shop@AOL's "America United" philanthropic area, which includes charitable initiatives such as a special AOL/Toys for Tots Holiday Toy Drive and "Helping Hands II: Handmade in America," AOL's online auction of celebrity handiworks imbued with the artists' interpretations of the American spirit.

-- Deals and discounts. AOL's Clearance Center helps shoppers further stretch their holiday budgets with branded quality merchandise at 30%-80% off retail. Additionally, AOL's Deal of the Day brings bargain hunters one-of-a-kind offers.

-- Gifts for wizards of all ages. AOL's Harry Potter Wizard's Shop brings the magic of the season's most awaited movie to holiday shoppers with exclusive licensed merchandise and collectibles.

-- The right outfit for every occasion. Shop@AOL's apparel selection covers the spectrum of trusted retailers and price points.

Additional special Shop@AOL holiday catalogs showcase the season's hot toys and gifts under $50.

Patrick Gates, Vice President of E-Commerce for America Online said: "Shoppers will find everything they need at AOL to make their holiday gift giving special, including some great suggestions for consumers who will be thinking hard about their holiday gifts. Together with 24/7 access and favorite brands, we're bringing shoppers a spectacular selection to help make this holiday season satisfying in every way."

Shop@AOL makes finding the perfect gift more convenient than ever with an improved electronic shopping list that can be shared with family and friends, local pickup and returns at many retail locations, and a "last-minute" gifts shop for eleventh-hour suggestions guaranteed to arrive in time for Christmas.

An improved search function not only helps shoppers find what they're looking for fast, but also allows shoppers to search online for great local shopping and bargains in their areas. AOL's 100% customer satisfaction guarantee and live shopping assistance twenty-four hours a day, seven days a week, will help to make the season a little less hectic.

Mr. Gates added: "We're taking the hassle out of holiday shopping. From finding something for everyone on your list to providing peace of mind with our complete satisfaction guarantee, we want AOL shoppers to be able to focus on family, friends and the things that really matter."

AOL Launches New Family-Focused Features for a Standout Season

In addition to this season's online shopping offerings, AOL will be "bringing it home" for consumers with special content that caters to their inclination to focus on friends and family and their strong feelings of patriotism. AOL makes the holidays special with a number of features and new content across the service designed to help members get the most out of their lives, such as:

-- AOL's House & Home Thanksgiving, an AOL special content area filled with tips for having an All-American Thanksgiving Day. Features include electronic invitations, Thanksgiving recipes, decorating ideas, travel tips, trivia and special area for members to post what they are thankful for this holiday season.

-- AOL's "You've Got Pictures," making it easy for families to share pictures of holiday fun, and build online holiday photo albums, especially with digital photography expected to be more popular than ever.

-- Holidays on AOL, which features a variety of resources for enjoying the season, including suggestions for kids' homemade gifts, tips on planning the perfect holiday party or even tools to build a holiday Web site. Members can also organize their travel plans, send free electronic holiday greetings and sign up for AOL's free holiday e-newsletter.

Katherine Borsecnik, President of America Online's Brand Programming & Management, said: "Many Americans are looking forward to a wonderful season at home. As the online medium increasingly becomes a part of our member's everyday lives, it's also the place where they'll find the gifts, resources and convenient features to make the holidays memorable."

To showcase all that Shop@AOL has to offer this season, Shop@AOL has collaborated with Time Inc. to produce "The Official Holiday Shopping Guide to Shop@AOL," a holiday catalog brimming with the brands and products available at Shop@AOL, as well as useful online shopping tips. The 144-page guide is being mailed to millions of Shop@AOL customers who have already shown strong interest in shopping online.

About Shop@AOL

Known as "the Internet's Miracle Mile," Shop@AOL delivers the easiest, most compelling and dynamic shopping experience available in cyberspace. AOL's consumer-friendly shopping experience brings together millions of name brand products, convenient shopping tools and features, and a simple interface, all in one easy-to-use shopping destination. Designed for both first-time and experienced online shoppers, Shop@AOL is available to AOL members at Shop@AOL (Keyword: Shopping), CompuServe members at Shop@CompuServe, and to visitors through the Web at [e-mail], Shop@Netscape and Shop@Spinner.

About America Online, Inc.

America Online, Inc. is a wholly owned subsidiary of AOL Time Warner, Inc. (NYSE: AOL). Based in Dulles, Virginia, America Online is the world's leader in interactive services, Web brands, Internet technologies and e-commerce services.