AOL Brazil Names Carlos Dan Trostli as President.Business Editors/Hi-Tech Writers SAO Sa´o n. 1. (Zool.) Any marine annelid of the genus Hyalinæcia, especially H. tubicola of Europe, which inhabits a transparent movable tube resembling a quill in color and texture. PAULO, Brazil--(BUSINESS WIRE)--May 7, 2001 Former Head of Quaker Oats Brazil Brings More Than 20 Years of Brand-Building and Marketing Experience to Fast-Growing America Online Brazil Service AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. Brazil, Ltda., a subsidiary of America Online Latin America, Inc. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on : AOLA AOLA America Online Latin America ), today announced the appointment of Carlos Dan Trostli as President. Trostli brings more than two decades of brand-building, marketing and senior management experience to the America Online Brazil service, which has developed substantial momentum in Latin America's largest Internet market. Trostli joins AOL Brazil from Quaker Oats Company, where he served as President of Quaker Oats' Brazilian operations with responsibility for more than $300 million in sales, 5 plants and 2,300 employees. He was also responsible for the consolidation of Quaker's foods and Gatorade beverages divisions in Brazil during his tenure. Prior to joining Quaker, Trostli served as Commercial Director of Bestfoods, where he was in charge of sales, marketing and trade support. Charles Herington, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of AOL Latin America, said: "I am very happy to welcome Carlos to AOL Brazil, which has achieved substantial momentum in the region's largest Internet market and provides AOL Latin America with a tremendous opportunity for future growth. Carlos' skill set, which includes substantial brand-building and marketing expertise as well as senior management experience, will help us maximize growth of the America Online Brazil service and build on the successful launch of our co-branded service for Banco Itau customers. I look forward to working closely with Carlos as we move AOL Latin America toward its goal of becoming the leading interactive services provider in the region." Trostli said: "I am excited to join AOL Brazil, which has quickly developed one of the most well-known online brands in this country. Latin America represents one of the world's fastest growing Internet markets, and America Online Brazil is well-positioned to take full advantage of the opportunity this dynamic environment provides. I look forward to working with my new colleagues here in Brazil and throughout AOL Latin America to further expand our subscriber base and enhance the region's very best interactive experience." Trostli has worked for a number of other leading, multinational companies throughout his career, including Procter & Gamble; S.C. Johnson Wax in Rio De Janeiro Rio de Janeiro, city, Brazil Rio de Janeiro (rē`ō də zhänā`rō, Port. rē`  thĭ zhənĕē`r ; and Carbex Industrias Reunidas S.A. in Sao Paulo. He earned his undergraduate degree in business administration from Pontificia Universidade Catolica de Sao Paulo and an MBA MBA abbr. Master of Business Administration Noun 1. MBA - a master's degree in business Master in Business, Master in Business Administration from the Wharton School of Business. Trostli is a Sao Paulo native and is fluent in Portuguese, English, Spanish and German. About America Online Brazil America Online Brazil was the first localized AOL service launched in Latin America, debuting in November 1999, and achieved the fastest start of any AOL branded service worldwide. America Online Brazil has agreements with more than 100 content partners including regional providers such as CNN CNN or Cable News Network Subsidiary company of Turner Broadcasting Systems. It was created by Ted Turner in 1980 to present 24-hour live news broadcasts, using satellites to transmit reports from news bureaus around the world. and Time and unique local content from providers including Jornal do Brasil Jornal do Brasil, widely known as JB, is a daily newspaper published by Editora JB in Rio de Janeiro, Brazil. It was founded in 1891 and is the third oldest existent Brazilian paper, after the Diário de Pernambuco and O Estado de São Paulo. and Canal Web. About AOL Latin America America Online Latin America, Inc. (NASDAQ: AOLA) is the exclusive provider of AOL branded services in Latin America and has quickly become one of the leading Internet and interactive services providers in the region. AOL Latin America launched its first service, America Online Brazil, in November 1999, and began as a joint venture of America Online, Inc., a wholly owned subsidiary Wholly Owned Subsidiary A subsidiary whose parent company owns 100% of its common stock. Notes: In other words, the parent company owns the company outright and there are no minority owners. of AOL Time Warner Inc. (NYSE NYSE See: New York Stock Exchange : AOL), and the Cisneros Group of Companies. The Company combines the technology, brand name, infrastructure and relationships of AOL, the world's leader in branded interactive services, with the relationships, regional experience and extensive media assets of the Cisneros Group of Companies, one of the leading media groups in the Americas. The Company currently operates services in Brazil, Mexico and Argentina. Banco Itau, a leading Brazilian bank, is also a minority stockholder of AOL Latin America. |
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