AOL'S Digital City, Inc. and the Weather Channel Announce Comprehensive, Strategic Partnership.VIENNA, Va.--(BUSINESS WIRE)--Nov. 18, 1998-- The Weather Channel's(R) Highest Quality Forecasts Now Available in Digital City's 50 Markets AOL's Digital City To Be The Featured Local Content Provider on The Weather Channel's website, weather.com Which Reaches 6 Million Users Each Month Digital City and weather.com To Be Jointly Promoted on the Weather Channel Cable Network AOL's Digital City, Inc., the nation's No. 1 local content network and interactive community guide, and The Weather Channel's website weather.com, the leading weather provider on the web, today announced that they have entered into a comprehensive, strategic alliance. Under the agreement Digital City will occupy the anchor position in weather.com's local content area. Digital City's top-rated local content can now be accessed through links on more than 60 of the nation's largest cities on weather.com which reaches more than 6 million unique users each month. Additionally, weather.com will become the weather content provider for the majority of Digital City's 50 sites, providing local, regional and national weather conditions. All five Digital City distribution platforms - AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. , AOL.COM, digitalcity.com, CompuServe and Netscape Netcenter - will feature weather.com's comprehensive weather information including the latest local forecasts, severe weather updates, local radar maps and other featured weather content. Also part of the agreement, weather.com and Digital City will jointly promote the partnership through 30-second television advertisements A television advertisement, advert or commercial is a form of advertising in which goods, services, organizations, ideas, etc. are promoted via the medium of television. on The Weather Channel's 24-hour cable network, which now reaches over 72 million subscribers. Paul DeBenedictis, President of Digital City, Inc., said, "This agreement with the Weather Channel, the nation's premier provider of weather information, is further proof of Digital City's commitment to bringing the best in content and services to our users. In addition to giving our users access to the best in weather content, Digital City gains both important exposure on television and a presence on one of the most popular Web sites on the Internet today." Todd Walrath, Senior Vice President of The Weather Channel, said, "We chose AOL's Digital City for its premium local content and because it offers us tremendous online exposure through their multiple distribution platforms." He added, "We believe this partnership is a great fit because the quality local content offered on Digital City compliments com·pli·ment n. 1. An expression of praise, admiration, or congratulation. 2. A formal act of civility, courtesy, or respect. 3. our rich weather content on weather.com, a win-win for our users." Digital City users will now be able to obtain up-to-the-minute weather information provided by weather.com through each individual Digital City weather page and directly through convenient hyperlinks from the Dining, Event and Movie Guides and other special interest areas. Digital City visitors can conveniently check the weather as they plan their evenings, weekends and vacations. For example, while researching a skiing resort, a consumer can easily access weather.com's Skier's Forecast for ski conditions Noun 1. ski conditions - the amount and state of snow for skiing condition, status - a state at a particular time; "a condition (or state) of disrepair"; "the current status of the arms negotiations" and extended forecasts or views from resort cams. Additionally, weather.com visitors can easily access related Digital City sites through links on more than 60 of the nation's largest cities on weather.com, allowing easy access to the most comprehensive local content available. For example, a user in New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of looking for Looking for In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with. a weather report for San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden prior to travel, can link to Digital City to find the best restaurants and hotels and even look up movie schedules and local city events. The Weather Channel, based in Atlanta, is the nation's premier provider of weather information. As the only 24-hour national weather network, The Weather Channel can be seen in over 72 million homes nationwide. The Weather Channel Web site, located at www.weather.com, is the leading weather provider on the Web and offers current conditions and forecasts for over 1,700 cities worldwide as well as local radar, satellite, and special lifestyle features. Weather.com attracts over 100 million page views every month, and is consistently ranked as the top single content news site by Relevant Knowledge. The Weather Channel provides weather-related products and services to several leading edge online organizations, including: BellSouth, CompuServe, iVillage, Looksmart, MindSpring, National Geographic Online, Pathfinder pathfinder /path·find·er/ (path´find?er) 1. an instrument for locating urethral strictures. 2. a dental instrument for tracing the course of root canals. path·find·er n. , among others. In addition to its cable network, The Weather Channel produces home video products; offers 1-900-WEATHER, its interactive telephone service; supplies weather forecasts for radio and newspapers; and provides free resources to educators. The Weather Channel is owned by Landmark Communications Landmark Communications is a privately held media company headquartered in Norfolk, Virginia and specializing in cable television, broadcast television, print publishing, and internet publishing. , a Norfolk, Va.-based privately held media company with global interests. Digital City, Inc., the nation's largest and the Internet Online's most popular local city resource and interactive community guide reaches more than 3 million people every month according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. Media Metrix. Digital City provides an array of interactive products in 50 cities and delivers locally relevant news, community resources, entertainment and commerce in a dynamic and easy-to-use format. Available on America Online See AOL. at Keyword: Digital City, on the web at www.digitalcity.com, on CompuServe, Netcenter and aol.com, Digital City combines useful local information, expert reviews, and the personal contributions of the people who use the service to help residents get the most from their communities. Based in Vienna, VA, Digital City, an AOL Studios business, is owned primarily by America Online and Tribune Company The Tribune Company (NYSE: TRB) is a large American multimedia corporation based in Chicago, Illinois. It is the nation's second-largest newspaper publisher, responsible for the Chicago Tribune, Los Angeles Times, Newsday, Hartford Courant . America Online, Inc., based in Dulles, Virginia Dulles, Virginia is an unincorporated census-designated place located in Loudoun County, Virginia, part of the Washington Metropolitan Area. The headquarters of AOL, Orbital Sciences Corporation and ODIN technologies and the former headquarters of MCI Inc. are located in Dulles. , is the world's leader in branded interactive services and content. America Online, Inc. operates two worldwide Internet online services: America Online, with more than 14 million members; and CompuServe, with approximately 2 million members. America Online, Inc. also operates AOL Studios, the world's leading creator of original interactive content. Other branded Internet services operated by America Online, Inc. include AOL.COM, the world's most accessed Web site from home; Digital City, Inc., the No. 1 local content network and community guide on AOL and the Internet; AOL NetFind, AOL's comprehensive guide to the Internet; AOL Instant Messenger See AIM. , an instant messaging Exchanging text messages in real time between two or more people logged into a particular instant messaging (IM) service. Instant messaging is more interactive than e-mail because messages are sent immediately, whereas e-mail messages can be queued up in a mail server for seconds or tool available on both AOL and the Internet; and ICQ ("I Seek You") A conferencing program for the Internet from Mirabilis, Tel Aviv, Israel (www.icq.com). It provides interactive chat, e-mail and file transfer and can alert you when someone on your predefined list has also come online. , an instant communications and chat technology on the Internet. |
|
||||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion