AOL, Time Warner Merger -- Road to Convergence.Business Editors & High-Tech Writers NEW YORK--(BUSINESS WIRE)--Jan. 10, 2000 As AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. and Time Warner announced plans to merge and create the world's largest media company, Nielsen//NetRatings offers insight and data on what this means to both companies. "This partnership creates a unique value proposition to each company: AOL automatically expands its site content by leveraging Time Warner's myriad entertainment channels, while Time Warner just captured the Web's largest audience on any given site," said Allen Weiner, vice president of analytical services at NetRatings, Inc. "The company AOL Time Warner is poised to make a push in convergence -- the fusion of TV and the Internet -- with their combined strengths." According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. Nielsen//NetRatings, the merger will produce the largest property on the Internet, with a total combined audience of 47.1 million unique visitors A count of how many different people access a Web site. For example, if a user leaves and comes back to the site five times during the measurement period, that person is counted as one unique visitor, but would count as five "user sessions. for the month of December. Yahoo!, the second largest property in December, had approximately 40.4 million unique audience. Please view in a fixed-width font font or typeface or type family Assortment or set of type (alphanumeric characters used for printing), all of one coherent style. Before the advent of computers, fonts were expressed in cast metal that was used as a template for printing. such as Courier.
December November
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AOL Websites 44.56 million 43.99 million
Time Warner 11.41 million 11.27 million
Total Audience (total number of 47.07 million 46.50 million
unique visitors minus duplication)
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Source: Nielsen//NetRatings, January 2000
This data is based on audience measurement of 38,000 U.S. households who have home Internet access See how to access the Internet. . For Press Only: For more information or additional commentary from Nielsen//NetRatings analysts, please feel free to call Jerry Hsu Jerry Hsu (b. December 17, 1981) is a professional skateboarder who was born in, and currently resides in, San Jose, California. He is a member of the San Jose Tilt Mode Army crew. He also has a signature model skateboard deck with Enjoi. at NetRatings, Inc., 408/586-7800. |
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