ANNE'S DIARY Now Accepting Pre-Launch Registrations.

TORONTO -- Logica Holdings, Inc. (OTCBB: LGHL) today announced that http://www.annesdiary.com/ (ANNE'S DIARY), the world's first child-safe social networking site, is now accepting pre-launch registrations. ANNE'S DIARY is under exclusive license to Anne's World, Inc., a subsidiary of Logica Holdings.

"We're excited that we are now in a position to bring ANNE'S DIARY to the marketplace, providing parents with an opportunity to keep their children safe online," says Pino Baldassarre, CEO of Logica Holdings. "There has been significant interest derived from our pre-launch activities and the team behind ANNE'S DIARY has been working extremely hard to get us to this point. We will be accepting pre-launch subscriptions leading up to the formal site launch on November 14th. The pre-launch will give us an opportunity to interact with parents and children regarding online child safety."

Anne's Diary is the first secure social networking site for girls. Inspired by the "Anne of Green Gables" novels, the Web site offers girls in grades 1 to 8 a secure environment in which to keep a private online diary and chat with their peers around the world. Participants can also enter contests, play games, join book clubs, and receive homework help. Incorporating the latest in fingerprint authentication annesdiary.com achieves a level of security unparalleled on the internet today.

On October 18th and 19th, a marketing communication will be sent to more than 10 million people in North America promoting the ANNE'S DIARY pre-launch details. Special monthly and annual pricing discounts will be offered for pre-launch registrations.

To pre-register online, please visit: http://www.logicaholdings.com/email.html.

ABOUT ANNE'S DIARY

Through a licensing agreement with Anne's World, Anne's Diary is the world's first secure social networking site for children. Protected by leading-edge biometric technology in the form of a fingerprint reader, Anne's Diary is an interactive world in which young people inspired by the stories of Anne of Green Gables are encouraged to explore their own creativity. In partnership with Fujitsu Limited, Novell Technologies and 123ID, Anne's Diary is setting new standards in online safety for children. For additional information, please visit http://www.annesdiary.com/.

ABOUT LOGICA HOLDINGS, INC. (www.logicaholdings.com)

Logica Holdings, Inc. is a company whose primary focus is in the e-commerce and information technology sectors. The current configuration of held companies reflects a common theme: the growing global market for social networking and downloadable entertainment content. This is the essential idea behind the entities that are currently part of Logica Holdings, which include Plays On the Net, Anne's World and Curtain Rising.

Safe Harbor Statement

This press release may include forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, including statements related to anticipated revenues, expenses, earnings, operating cash flows, the outlook for Plays On the Net's markets and the demand for its products. Forward-looking statements are not guarantees of future performance and are inherently subject to uncertainties and other factors which could cause actual results to differ materially from the forward-looking statement. Such statements are based upon, among other things, assumptions made by, and information currently available to, management, including management's own knowledge and assessment of the Company's industry and competition. The Company refers interested persons to its most recent Annual Report on Form 10-KSB and its other SEC filings for a description of additional uncertainties and factors, which may affect forward-looking statements. The Company assumes no duty to update its forward-looking statements.