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AMS Launches Bluefin(TM) Global Logistics; Company's Newest Division Will Provide World-Class 3PL Services.


SAN DIEGO San Diego (săn dēā`gō), city (1990 pop. 1,110,549), seat of San Diego co., S Calif., on San Diego Bay; inc. 1850. San Diego includes the unincorporated communities of La Jolla and Spring Valley. Coronado is across the bay.  -- Advanced Marketing Services, Inc. (Pink Sheets:MKTS MKTS Military Knowledge and Testing Standard ), a leading provider of customized wholesaling and contract distribution services, today announced it is launching a new division -- Bluefin Global Logistics. Bluefin Global leverages Advanced Marketing Service's (AMS AMS - Andrew Message System ) supply chain expertise to provide world-class third party logistics (3PL) to customers primarily in the retail and publishing markets.

"For more than two decades, AMS -- along with our Publishers Group Worldwide (PGW PGW Philadelphia Gas Works
PGW Publishers Group West
PGW Precision Guided Weapons
PGW Payment Gateway
PGW Pressure Gas Welding
PGW Pesticides in Ground Water
PGW Parallel Gap Welding
PGW Propylene glycol/water
PGW Project on Girls and Women
) and Advantage Publishing divisions -- has developed a strong and solid supply chain infrastructure," said Jack Dollard, chief operating officer Chief Operating Officer (COO)

The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president.
 of AMS. "We believe the time is right to take these capabilities to the market and offer that same reliability and cost savings to other customers. It's really a function of leveraging our scale and technology to help companies drive costs out and stability in to their supply chains."

AMS provides the distribution centers, transportation capabilities and systems that move more than 100 million books every year. In creating Bluefin Global, AMS brings its 20 years of experience to new customers. Bluefin Global customers, in return, get a complete logistics provider that offers services ranging from warehousing to order fulfillment Order fulfillment (in BE also: order fulfilment) is in the most general sense the complete process from point of sales inquiry to delivery of a product to the customer. Sometimes Order fulfillment , transportation and returns management, and light assembly. Its distribution centers are strategically located in Sacramento, Calif., Baltimore, Indianapolis, Dallas, and in Mexico and Canada. Bluefin Global also operates in the United Kingdom and Australia.

To learn more about Bluefin Global, visit www.gobluefin.com or contact Chris Miller, Vice President of Business Development, at 1-800-350-1133.

ABOUT ADVANCED MARKETING SERVICES

Headquartered in San Diego, Calif., Advanced Marketing Services is a leading provider of customized merchandising, wholesaling, distribution and publishing services, currently primarily to the book industry. The Company has operations in the U.S., Mexico, the United Kingdom and Australia and employs approximately 1,400 people worldwide. The Company provides a wide range of value-added services that provide its retail customers with book buying advice, promotional support and expert supply chain management, to ensure the success of their book programs. The Company's proprietary Vendor Managed Inventory Vendor Managed Inventory (VMI) is a family of business models in which the buyer of a product provides certain information to a supplier of that product and the supplier takes full responsibility for maintaining an agreed inventory of the material, usually at the buyer's  (VMI VMI Virginia Military Institute
VMI Vendor Managed Inventory
VMI Vertical Motion Index
VMI Valtakunnan Metsien Inventointi (Finnish: National Forest Inventory)
VMI Video Module Interface
) software in a unique tool that allows its book specialists to manage efficiently and effectively the book distribution supply chain for the benefit of its membership warehouse club customers. Publishers Group Worldwide (PGW), an alliance of the Company's global book distribution operations, provides independent publishers with the exclusive full service English language sales and distribution services.

Recent public announcements about AMS are available on both the company's web site, www.advmkt.com, and on Business Wire, www.businesswire.com.

Forward-looking statements in this public announcement are made under the safe harbor Safe Harbor

1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated.

2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive.
 provisions of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  of 1995. All statements other than statements of historical fact are forward-looking statements that involve risks and uncertainties.

Certain important factors could cause results to differ materially from those anticipated by the forward-looking statements, including the results of the independent audit of the company's financial statements, the ongoing internal review, and other factors discussed from time to time in reports filed by the company with the Securities and Exchange Commission. The company does not assume any duty to update forward-looking statements. Such statements are based on information available as of the date hereof, and are made only as of the date of this public announcement.

(C)2006 Advanced Marketing Services, Inc. All rights reserved. Bluefin is a trademark of Advanced Marketing Services, Inc.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jul 19, 2006
Words:556
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