AMI-Partners and Marqui to Host Free Web Seminar on New Marketing Communications Technologies and Trends on June 8.NEW YORK New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of -- Online Event Will Make Sense of the "Alphabet Soup" and Explore How Organizations Can Leverage RSS (Really Simple Syndication) A syndication format that was developed by Netscape in 1999 and became very popular for aggregating updates to blogs and the news sites. RSS has also stood for "Rich Site Summary" and "RDF Site Summary. , Blogs, Wikis See wiki. , Podcasts and Software-as-a-Service AMI-Partners, the global expert in small and medium business (SMB (1) (Small to Medium-sized Business) Also called "SME" (small to medium-sized enterprise), it refers to companies that are larger than the small office/home office (SOHO), but not huge. ) IT solution trends, announced today that Laurie McCabe, Vice President with AMI, will be featured in a free Web seminar hosted by Marqui, Inc., the company revolutionizing how organizations handle marketing communications Marketing communications (or marcom) are messages and related media used to communicate with a market. Those who practice advertising, branding, direct marketing, graphic design, marketing, packaging, promotion, publicity, sponsorship, public relations, sales, sales . Together, the two firms will help marketing executives at small- and medium-sized organizations learn how to make sense -- and make the most of -- everything from Really Simple Syndication (RSS) to blogs to software-as-a-service solutions. The free Web seminar, which will cover these topics and more on June 8 at 10:00 AM Pacific Time. To register, please visit http://www.corventllc.com/customers/marqui/0608/. Attendees will learn about new marketing technologies and tools, and how to use them to boost the effectiveness of their marketing and communications programs Software that manages the transmission of data between computers, typically via modem and the serial port. Such programs were very popular for connecting to BBSs before the Internet took off. . "There are so many new tools and technologies in the marketing communications sector that it can be difficult to determine which ones will yield true benefits," commented Janet Johnson, Vice President of Communications at Marqui. "We pride ourselves on helping marketers and other business professionals make sense out of all of the noise and acronyms. This is why we are not only hosting this online Web seminar with AMI-Partners, but also developing a series of white papers on timely topics such as search engine optimization Designing a Web site so that search engines easily find the pages and index them. The goal is to have your page be in the top 10 results of a search. Optimization includes the choice of words used in the text paragraphs and the placement of those words on the page, both visible and hidden and blogging." As part of the seminar, Ms. McCabe will also explore the unique benefits software-as-a-service offers for marketing professionals and small-to-medium-sized organizations in particular. Laurie McCabe noted, "Marqui is filling a critical need by helping marketing professionals cut through IT techno-babble and understand how they can practically apply new solutions to improve marketing success. AMI-Partners embraces a similar philosophy on the importance of promoting industry awareness for emerging trends, so we are pleased to have an opportunity to work with Marqui on this online event." About AMI-Partners AMI-Partners (www.ami-partners.com) has helped shape the small and medium business (SMB) go-to-market strategies of more than 150 leading IT, Internet, telecommunications and business services companies over the last nine years. The firm is well known for its IT and communications adoption-based segmentation of the SMB markets, and its annual retainership services based on global SMB tracking surveys in more than 20 countries. AMI-Partners invests significantly in collecting survey-based information from several thousand SMBs and SMB channel partners annually, and is considered the premier source for global SMB trends and analysis. About Marqui Marqui is revolutionizing the way organizations of all sizes handle marketing communications. Marqui's software-as-a-service (SaaS) quickly simplifies and automates marketing communications, enabling businesses to easily and cost effectively take control of their branded content Branded Content, also known as Branded entertainment and Advertainment, is a relatively new form of advertising medium that blurs conventional distinctions between what constitutes advertising and what constitutes entertainment. and communications output. Marqui maintains offices in both the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. and Canada, and already has an established customer base of more than 200 organizations. For more information, visit www.marqui.com. |
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