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AMI Semiconductor Introduces Innovative Ambient Light Sensor for Consumer and Automotive Applications.


Power-Saving Sensor Automatically Adjusts Display Brightness Based on Environment, Approximating Human Eye Response and Extending Battery Life

POCATELLO, Idaho Pocatello (IPA: [po kə tɛ lo]) is the county seat and largest city of Bannock CountyGR6  -- AMI Semiconductor AMI Semiconductor is a company engaged the design and manufacture of customer specific integrated circuit solutions, including solutions for the automotive, medical and industrial markets. Among its products are products that integrate processing of analog and digital signals.  (Nasdaq:AMIS A·mis   , Kingsley 1922-1995.

British writer best known for his novels, including Lucky Jim (1954) and Jake's Thing (1978).
), a designer and manufacturer of state-of-the-art integrated mixed-signal and structured digital products, introduces its ambient light sensor, the AMIS-74980x, for electronics displays and automotive applications. Emulating the human eye, the sensor provides an output proportional to ambient light, which allows the display controller to adjust the brightness and contrast. This not only helps reduce eyestrain eyestrain /eye·strain/ (-stran) fatigue of the eye from overuse or from uncorrected defect in focus of the eye.

eye·strain
n.
 from glare and reflection, but also controls power dissipation and minimizes frequent battery recharges or replacements in portable devices.

Using AMI Semiconductor's proprietary CMOS (Complementary Metal Oxide Semiconductor) Pronounced "c-moss." The most widely used integrated circuit design. It is found in almost every electronic product from handheld devices to mainframes.  image sensing technology, the AMIS-74980x ambient light sensor provides design flexibility and cost savings for devices with illuminated displays. It is an ideal savings solution for use in cell phones, PDAs and handheld displays, LCD monitors, portable DVD players A handheld device with a built-in DVD drive and flip-over lid that contains a screen, typically 6" to 10" in size. It may support rear seat passenger viewing, in which case the unit is hung upside down from the back of the front seat head rest, and a switch flips screen content 180 , notebook PCs, large format LED displays, and MP3 players. In automotive applications, it is well suited for in-car entertainment video systems, GPS displays, headlamps, rearview mirrors, and dashboards.

AMI Semiconductor's AMIS-74980x family of ambient light sensors performs equally well with light sources ranging from natural sunlight to fluorescent, conventional incandescent and halogen lamps. An important feature of the AMIS-74980x is its low dark current, enabling the display controller to adjust the brightness of the display even in low light-level environments.

"The AMIS-74980x family of ambient light sensors, with its lower cost and small form factor, benefits price- and size-sensitive mobile applications," said Jon Stoner ston·er  
n.
1. One that stones.

2. Slang
a. One who is habitually intoxicated by alcohol or drugs.

b. One who is a delinquent or failure.
, CTO (Chief Technical Officer) The executive responsible for the technical direction of an organization. See CIO and salary survey.  of AMI Semiconductor. "The family offers multiple output options, programmability, an innovative way of lowering dark current, and low power consumption, which aids system designers in product development and improves the battery life of handheld devices and battery-operated consumer appliances."

Traditionally, sending text messages via cell phones or instant messages from PDAs causes the display to remain on for long periods of time, which rapidly drains battery life. With the introduction of AMI Semiconductor's Ambient Light Sensor, consumers can communicate in a wider variety of lighting environments for longer periods of time.

Because the AMIS-74980x is an analog/digital output device, it features performance over the 3.0V to 3.6V supply voltage range, operating frequency of 10 - 100kHz, and the 0 C to 70 C temperature range.

The AMIS-74980x is currently available from AMI Semiconductor. The digital version of AMIS-74980x is priced at $ 0.75 (USD USD

In currencies, this is the abbreviation for the U.S. Dollar.

Notes:
The currency market, also known as the Foreign Exchange market, is the largest financial market in the world, with a daily average volume of over US $1 trillion.
) in quantities of 10,000. The analog version is priced at $ 0.55 (USD) in quantities of 10,000. More information is available at www.amis.com/products/image_sensors/als/amis_74980x.html.

About AMI Semiconductor

AMI Semiconductor (AMIS) is a leader in the design and manufacture of silicon solutions for the real world. As a widely recognized innovator in state-of-the-art integrated mixed-signal products and structured digital products, AMIS is committed to providing customers with the optimal value, quickest time-to-market semiconductor solutions. Offering unparalleled manufacturing flexibility and dedication to customer service, AMI Semiconductor operates globally with headquarters in Pocatello, Idaho, European corporate offices in Oudenaarde, Belgium, and a network of sales and design centers located in the key markets of the North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , Europe and the Asia Pacific region.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Oct 16, 2006
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