AMD to Co-Sponsor Microsoft Professional Developers Conference.SUNNYVALE, Calif.--(BUSINESS WIRE)--Oct. 12, 1998--AMD today announced its co-sponsorship of the Microsoft Professional Developers Conference (PDC (1) (Primary Domain Controller) A Windows NT/2000 service that manages security for its local domain. Every domain has one PDC, which contains a database of usernames, passwords and permissions. ), taking place Oct. 12-15 at the Denver Convention Center. The conference presents software developers with the latest generation of the Microsoft Windows See Windows. (operating system) Microsoft Windows - Microsoft's proprietary window system and user interface software released in 1985 to run on top of MS-DOS. Widely criticised for being too slow (hence "Windoze", "Microsloth Windows") on the machines available then. operating system development Operating system development refers to the development of operating systems. The term osdev (Operating system development) was coined for this subject. tools required to effectively build high-volume web applications, enterprise class applications, and utility or game applications. During the conference, AMD (Advanced Micro Devices, Inc., Sunnyvale, CA, www.amd.com) A major manufacturer of semiconductor devices including x86-compatible CPUs, embedded processors, flash memories, programmable logic devices and networking chips. will demonstrate Windows-compatible software and tools optimized for the AMD-K6(R)-2 processor featuring 3DNow!(tm) technology. 3DNow! technology is a set of 21 new instructions that significantly enhance 3D graphics, multimedia, and other floating-point-intensive PC applications. Hardware and software developers attending the conference can also register for AMD's Developer Connection, a program dedicated to providing developers with the necessary 3DNow! optimization resources and development tools capable of enhancing the performance of their product offerings. "Microsoft's Professional Developers Conference attracts the leading industry developers whose applications continually redefine the PC computing experience," said Ned Finkle, director of Strategic Initiatives at AMD. "AMD's 3DNow! technology provides the native processor support developers require to accelerate the 3D imaging, audio and multimedia aspects of their applications and enable a new level of interactivity." "Microsoft is committed to providing developers with the tools and technologies they need to make their businesses and products successful," said Tod Nielsen Tod Nielsen, formerly of Microsoft, Crossgain, BEA, and Oracle Corporation, is the new Borland CEO (fall 2005). External links
Software and hardware developers attending the Professional Developers Conference can visit the AMD booth (No. 15) for information about 3DNow! technology and the AMD Developer Connection. Information on AMD's Software Development Kit, and other optimization tools will also be available. About 3DNow! Technology 3DNow! technology is the first innovation to the x86 processor architecture that significantly enhances 3D graphics, multimedia, and other floating-point-intensive PC applications to enable the emerging "realistic computing platform See platform. ." 3DNow! is a set of 21 new instructions that use SIMD (Single Instruction stream Multiple Data stream) A computer that performs one operation on multiple sets of data. It is typically used to add or multiply eight or more sets of numbers at the same time for multimedia encoding and rendering as well as scientific (Single Instruction Multiple Data) and other performance enhancements to open the performance bottleneck in the 3D graphics pipeline between the host CPU CPU in full central processing unit Principal component of a digital computer, composed of a control unit, an instruction-decoding unit, and an arithmetic-logic unit. and the 3D graphics accelerator card. With 3DNow! technology, more powerful hardware and software applications can bring a new level of 3D performance and realism to Microsoft Windows-compatible PCs. Microsoft DirectX 6.0 application programming interface (API) is optimized for 3DNow! technology enabling software developers to achieve enhanced 3D performance for applications that use the floating-point-intensive geometry functions that are performed with Direct 3D. Applications written to Microsoft's new DirectX 6.0 API will seamlessly take advantage of the fast geometry processing power of 3DNow! technology. 3DNow! works hand-in-hand with leading 3D graphics accelerators to achieve faster frame rates on high-resolution scenes, improved physical modeling of real-world environments, realistic 3D graphics and images, and theater-quality audio and video. 3DNow! technology is compatible with today's existing x86 software. Leading game companies, including Microsoft, Epic Megagames and Rage, along with productivity software offerings from IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) , Viewpoint DataLabs and Pegasus, deliver titles supporting 3DNow! technology. Vendors continue to provide support and plan to deliver additional optimized titles. About AMD AMD is a global supplier of integrated circuits for the personal and networked computer and communications markets. AMD produces processors, flash memories, programmable logic devices, and products for communications and networking applications. Founded in 1969 and based in Sunnyvale, AMD had revenues of $2.4 billion in 1997. (NYSE NYSE See: New York Stock Exchange :AMD). World Wide Web: Press announcements and other information about AMD are available on the Internet via the World Wide Web. Type http:\\www.amd.com at the URL URL in full Uniform Resource Locator Address of a resource on the Internet. The resource can be any type of file stored on a server, such as a Web page, a text file, a graphics file, or an application program. prompt. Readers may obtain additional information by calling 800/222-9323 or 408/749-5703. Note to Editors: AMD, the AMD logo, K6, 3DNow!, and combinations thereof are trademarks and AMD-K6 is a registered trademark of Advanced Micro Devices, Inc. Other product names used in this publication are for identification purposes only and may be trademarks of their respective companies. |
|
||||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion