AMD intros the lowest power flash memory device for high-end cellular phones.

AMD (NYSE:AMD) has announced the immediate availability of a 64Megabit Flash memory device optimized for the needs of the hand-held portable and cellular markets. This device supports industry-leading levels of data throughput while consuming significantly less power than competing products in all modes, including up to 95 percent less power consumption in standby mode--a clear advantage for AMD customers.

The device is also available in a multi-chip package (MCP) with either 8 Mb or 16 Mb of 1.8 Volt SRAM, which allows AMD customers to design end products that are smaller and lighter.

"No other product on the market today delivers the low power consumption of this device while simultaneously providing the high throughput needed in advanced 2.5G and 3G phones," said Kevin Plouse, vice president of technical marketing and business development for AMD's Memory Group. "In addition to delivering the data throughput needed by 54MHz processors, our devices use AMD's advanced and proprietary power management technologies and consume as little as one-twentieth the power of competing devices."

The Am29BDS640G Flash memory device operates at 1.8 volts and features a high-performance burst-mode interface and AMD's award-winning Simultaneous Read/Write architecture, plus FlexBank architecture. The new Flash memory device supports 54MHz microprocessors used in advanced cell phones and other emerging portable applications, and allows for random access times of 70 ns and synchronous access times of 13.5 ns.

The device is also available in a multi-chip package form factor and has a footprint and pinout that enables customers to easily migrate up to 128 Mbits and beyond of Flash and SRAM. MCP products enable portable device manufacturers to create smaller, high-performance products by incorporating the Flash and SRAM in one package, thereby conserving board space and increasing performance.

As a result, customers can design a single board and still differentiate their products, decrease time-to-market and simultaneously simplify manufacturing. By incorporating the Flash and SRAM in one package, AMD's MCP solutions can streamline procurement and inventory management as well as reduce overall system costs. Additionally, AMD has strong alliances with leading SRAM manufacturers to help ensure that the supply is reliable and that the customer can benefit from improvements in both the Flash and the SRAM. "This package is engineered to allow customers to benefit from cost reductions in both SRAM and Flash, and will enable our customers to succeed in the mobile market by designing small, reliable and rugged products," Plouse added.

AMD's Am29BDS640G is a 64 Megabit, 1.8 Volt-only Flash memory device manufactured on AMD's proven 0.17-micron process technology. Engineered for high-performance cellular and wireless applications, the Am29BDS640G features AMD's Flexible Bank architecture and award-winning Simultaneous Read/Write operation. The Am29BDS640G is available in a space-saving monolithic 80-ball Fine Pitch Ball Grid Array (FBGA) package. These devices are designed to deliver 1,000,000 program/erase cycles and a minimum 20 years' data retention at 125(degree)C. The device is also available in a multi-chip package (MCP), which includes the Am29BDS640G and an 8- or 16-Mb SRAM in a single, convenient package.

The high-performance, high-density, and ultra-low power consumption of the Am29BDS640G makes it an ideal solution for cutting edge wireless and portable systems--including 2.5/3G handsets, next generation PDAs, and high-performance embedded applications. The Am29BDS640G also features AMD's Enhanced VersatileI/O, which increases a designer's flexibility to use the product in either 3 Volt or 1.8 Volt systems.

The Am29BDS640G product is priced at $10.75 in 10,000 piece quantities.

AMD's technology is employed by the world's largest producer of Flash memory devices, Fujitsu AMD Semiconductor Ltd. (FASL). AMD Flash memory products encompass a broad spectrum of densities and features to support a wide range of markets. AMD Flash memory customers represent leaders in the automotive, networking, telecommunications, and handheld mobile terminal markets. AMD offers many Flash memory products, such as the award-winning Simultaneous Read/Write (SRW) product family; super low voltage 1.8V Flash memory devices; and burst- and page-mode devices. AMD developed the robust Known Good Die (KGD) program and the patented negative gate erase technology, and developed highly reliable Fine-pitch Ball Grid Array packaging.

AMD's Flash memory products have received numerous customer service, quality and technology awards. Cisco Systems, Nortel Networks, Samsung, the Bosch Group, and Volkswagen have all awarded AMD their top supplier awards.

AMD is a global supplier of integrated circuits for the personal and networked computer and communications markets with manufacturing facilities in the United States, Europe, Japan, and Asia. AMD, a Fortune 500 and Standard & Poor's 500 company, produces microprocessors, Flash memory devices, and support circuitry for communications and networking applications.