AMD and BLX IC Design Corporation Open New Computing Client Development Center in China.Business Editors/High-Tech Writers BEIJING--(BUSINESS WIRE)--Dec. 11, 2003 Center to Initially Deliver Innovative Reference Designs Targeted at the Thin Client Market in the Region Advanced Micro Devices, Inc. (NYSE NYSE See: New York Stock Exchange :AMD (Advanced Micro Devices, Inc., Sunnyvale, CA, www.amd.com) A major manufacturer of semiconductor devices including x86-compatible CPUs, embedded processors, flash memories, programmable logic devices and networking chips. ) and BLX BLX Business Line Expert BLX Basic Launch Complex BLX British Legion of Xbox (gaming clan) IC Design Corporation Ltd., today announced they have opened a new AMD/BLX Computing Client Development Center in Beijing, China. As one of the world's most important and fastest growing semiconductor markets, AMD continues to increase its commitment and focus in China by working closely with strong local partners and numerous government entities. The AMD/BLX Development Center and its product solutions will aim to meet customers' needs for complete computing client solutions in the China region. The newly opened development center will integrate AMD and BLX technologies and solutions at different levels to deliver innovative thin client solutions to customers. The first set of solutions from the center are two Thin Client Reference Designs powered by low-power, high-performance AMD Alchemy(TM) processor solutions and BLX Godson god·son n. A male godchild. godson Noun a male godchild Noun 1. godson - a male godchild godchild - an infant who is sponsored by an adult (the godparent) at baptism processor technology. These thin client solutions are designed to enable customers to improve the overall computing experience, enhance localized content and help bring their products to market in a timely and cost-effective manner. These Linux-based BLX Thin Client RDKs are designed to deliver multimedia capabilities with streaming video A one-way video transmission over a data network. It is widely used on the Web as well as company networks to play video clips and video broadcasts. Computers in home networks stream video to digital media hubs connected to a home theater. support at a competitive low system cost. Designed for a broad customer base, BLX leveraged AMD Alchemy(TM) technology to enable an advanced multimedia experience with media-rich consumer applications such as the playback of digital video, digital movies and music. As multimedia becomes increasingly pervasive, such functionality will be included in a growing number of products, including client and networking devices. BLX plans to enhance the multimedia features and capacity in its thin client solutions with advanced software and chip technologies in the near future. These advanced solutions are designed to allow BLX to broaden its market base in China and around the world. AMD and BLX plan to provide strong resource and support to the development center. BLX plans to also target appropriate OEMs through proactive sales and marketing initiatives. Additionally, AMD plans to actively promote the designs from the AMD/BLX Development Center to a broader global OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and market outside the Greater China region. Target opportunities for these solutions include thin client, mobile client devices, and access/networking devices. "Building on our plans for growth in the Chinese market, we are pleased to partner with BLX to deliver superior solutions to customers and increase visibility of China designs worldwide," said Karen Guo, corporate vice president and general manager, AMD China. "We look forward to a long-term relationship in China, and we want to leverage BLX's strong industry support here and their platform design expertise to meet the needs of a diverse customer base worldwide." "The partnership between AMD and BLX is a win-win solution. We are pleased to collaborate at a deep level with a world class company like AMD who is committed to explore this market with BLX not only for China, but also for increasing visibility of Chinese design and technology globally," said Dr. Guo-Jie Li, chairman of BLX, and the director of the Institute of Computing Technology, China Academy of Sciences. "Our strong platform and software design expertise could let us deliver innovative, cost-effective thin client solutions with AMD's high-performance, low-power AMD Alchemy processor solutions and BLX's low-cost Godson processor. These solutions not only match different customer requirements, but also help our customers to deliver products to market quickly," said Shen Shen, in the Bible, place, perhaps close to Bethel, near which Samuel set up the stone Ebenezer. Hua, chief executive officer, BLX. "We look forward to working with AMD to win designs with OEMs here and expanding our business among our customer-base worldwide." "We are excited to reach this new milestone with a company like BLX which has an excellent platform design reputation and a well respected design team to address customer demands in and out of China," said Billy Edwards, AMD's general manager for the Personal Connectivity Solutions group. "Customers' demand for improved device performance and lower-power consumption, along with increased flexibility, are critical drivers in the non-PC market and convinced us of the need to establish a development center to address those needs leveraging AMD's leading-edge technology solutions and BLX's technical expertise and execution strengths." About BLX Thin Client RDK RDK Reference Design Kit RDK Red Dragon Karate (compilation of different major styles, mostly based on Shotokan) RDK Reload Delay Kit RDK Report Developer Kit RDK Rapid Deployment Kit RDK Re-Distribution Kit RDK Render Developer Kit GSTB-4001 The BLX Thin Client RDK includes both hardware and software solutions designed to help OEMs bring thin client designs to market quickly. The RDK GSTB-4001 will be powered by the 400Mhz AMD Alchemy Au1500(TM) low-power processor, supports on board PC100 SDRAM (Synchronous DRAM) A type of dynamic RAM (DRAM) memory chip that has been widely used since the late 1990s. SDRAM chips eliminated wait states by dividing the chip into two cell blocks and interleaving data between them. memory up to 128MB, 1024x768@16bit graphic resolution, integrated 1x PCI (1) (Payment Card Industry) See PCI DSS. (2) (Peripheral Component Interconnect) The most widely used I/O bus (peripheral bus). 33Mhz/66Mhz slot, 4 xUSB1.1, 2x10/100 Base-T, 2xUART, AC-97, VGA port The socket on the back of a PC that is used to connect a monitor. See VGA. on a 17cmx17cm small size board. Software includes Linux OS (2.4.18 Kernel), MP3 player A digital music player that supports the MP3 format, which was the audio format that started a revolution in online music downloads and distribution. All portable music players, the iPod being the most popular, support MP3 along with one or more other audio formats. , Media Player for MPEG (Moving Pictures Experts Group) An ISO/ITU standard for compressing digital video. Pronounced "em-peg," it is the universal standard for digital terrestrial, cable and satellite TV, DVDs and digital video recorders (DVRs). 1, drivers, and software development tool set. Windows(R) CE and other OS support is planned. The RDK GSTB-4001 is designed for low-power compact thin client, network firewall/VPN for small office, and embedded control application. About BLX Thin Client RDK GSTB-3602 The BLX Thin Client RDK includes both hardware and software solutions. The RDK GSTB-3602 is powered by BLX Godson-1(TM) 32bit low-cost processor, supports on board PC100 SDRAM memory up to 128MB, 1024x768@16bit graphic resolution, integrated 1x PCI 33Mhz/66Mhz slot, 2 xUSB1.1, 1x10/100 Base-T, 2xUART, 1x parallel port, 1xIDE port, AC-97, VGA port on a 17cmx17cm small size board. Software includes Linux OS (2.4.18 Kernel), MP3 player, Media Player for MPEG1, drivers, and software development tool set. OS supports Linux, embedded Linux The Linux operating system configured and enhanced to work in a wide variety of applications, including handheld devices, network appliances, industrial machines and consumer electronics devices. The modularity of the Linux kernel makes it well suited to embedded systems. , China Hopen OS, China Elast OS 1.1. Windows CE (Windows Consumer Electronics) Microsoft's version of Windows for handheld devices and embedded systems that use x86, ARM, MIPS and SHx CPUs. Windows CE .NET superseded Windows CE 3.0. and other OS support is planned. The RDK GSTB-3602 is designed to be used for low-cost thin client, and network firewall/VPN for small office. Availability The BLX Thin Client RDK GSTB-3602 is available now and the BLX Thin Client RDK GSTB-4001 is planned to be available through BLX in January 2004. Please contact wanghaiwei@blxcpu.com for more information. About AMD's Personal Connectivity Solutions Group (PCS (1) (Personal Communications Services) Refers to wireless services that emerged after the U.S. government auctioned commercial licenses in 1994 and 1995. This radio spectrum in the 1. ) AMD's PCS group delivers high-performance, low-power embedded solutions that are designed to address customer needs in the non-PC Internet Appliance Also called "information appliance," "smart appliance," and "Web appliance," it is a device specialized for accessing the Web and/or e-mail. Designed for ease of use, it plugs into a telephone jack or LAN connection for Internet hookup. market. PCS offers technologies from the AMD Alchemy and the AMD Geode(TM) product families covering a wide range of applications. Target markets for PCS solutions include client, mobile client, set-top box The cable TV box that sits on "top" of the TV "set," although it is often located several feet away in an equipment rack. The set-top box descrambles the premium channels and provides a tuner for the higher cable numbers that very old TVs did not support. , and access/networking device markets. These products meet customers' needs for complete connectivity solutions. About AMD AMD (NYSE:AMD) designs and produces microprocessors, Flash memory devices and system-on-chip solutions for the computer, communications and consumer electronics industries. AMD is dedicated to helping its customers deliver standards-based, customer-focused solutions for technology users, ranging from enterprises to government agencies and individual consumers. Founded in 1969, AMD is a Standard & Poor's 500 company with global operations Global Operations is a first-person shooter computer game developed by Barking Dog Studios and published by both Crave Entertainment and Electronic Arts. It was released in March of 2002, following its public multiplayer beta version which contained only the Quebec map. and manufacturing facilities in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. , Europe, Japan and Asia. About BLX Founded in 2002 by China's prestigious Institute of Computing Technology, China Academy of Sciences and Jiangsu Zhongyi Group, BLX IC Design Corporation, Ltd (BLX) is one of the leading fabless microprocessor design companies in China. Based in Beijing, BLX focuses on designing advanced 32bit/64bit Godson general and embedded processor, developing software tools and reference platforms for information appliances, networking, and network computing applications for the China market. For company detail, visit us at www.blxcpu.com. AMD on the Web For more AMD news and product information, please visit our virtual pressroom at www.amd.com/news/virtualpress/index.html. Additional press releases are available at www.amd.com/news/news.html. AMD, the AMD Arrow logo, Alchemy, and combinations thereof, and Geode are trademarks of Advanced Micro Devices, Inc. Microsoft and Windows are registered trademarks of Microsoft Corporation in the U.S. and/or other jurisdictions. Other product and company names used herein may be trademarks of their respective companies. |
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