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AMD Announces the AMD Alchemy Solutions Brand for Personal Connectivity Solutions Group Products.


Business Editors & Technology Writers

AUSTIN, Texas--(BUSINESS WIRE)--Oct. 21, 2002

Brand to encompass Au core processors, wireless technologies,

development boards and reference designs kits

AMD (Advanced Micro Devices, Inc., Sunnyvale, CA, www.amd.com) A major manufacturer of semiconductor devices including x86-compatible CPUs, embedded processors, flash memories, programmable logic devices and networking chips.  (NYSE NYSE

See: New York Stock Exchange
:AMD) today announced the AMD Alchemy(TM) Solutions brand name for the Personal Connectivity Solutions (PCS (1) (Personal Communications Services) Refers to wireless services that emerged after the U.S. government auctioned commercial licenses in 1994 and 1995. This radio spectrum in the 1. ) Group product lines. The brand name builds on the industry-wide recognition of the Alchemy Semiconductor Brand as a leader in high-performance, low-power, high-integration processors for connectivity devices while also communicating the company's emphasis on providing innovative, customer-centric solutions.

"Customers worldwide will associate AMD Alchemy Solutions with a highly integrated approach to technology, a collaborative spirit of innovation and above all, a focus on their needs," said Phil Pompa, AMD's vice president of marketing for PCS. "They know AMD will provide the level of high-integration and performance they need, the power efficiency they must have, and all in the tailored, flexible solutions they require to be successful in today's rapidly evolving technology market."

Products currently offered by PCS include the AMD Alchemy Solutions Au1000(TM), Au1100(TM), and Au1500(TM) low-power, high-performance MIPS (Million Instructions Per Second) The execution speed of a computer. For example, .5 MIPS is 500,000 instructions per second; 100 MIPS is a hundred million instructions per second. (R) technology-based processors, the AMD Alchemy Solutions Pb1000(TM), Pb1100(TM), and Pb1500(TM) development platforms, and the AMD Alchemy Solutions Mobile Client Reference Design Kit.

Future wireless local area network (WLAN See wireless LAN.

WLAN - wireless local area network
) technologies will also be part of the AMD Alchemy Solutions family brand when announced.

AMD also announces the AMD Alchemy Solutions logo. Usage guidelines are available at www.amd.com/logos.

About AMD

AMD is a global supplier of integrated circuits Integrated circuits

Miniature electronic circuits produced within and upon a single semiconductor crystal, usually silicon. Integrated circuits range in complexity from simple logic circuits and amplifiers, about 1/20 in. (1.
 for the personal and networked computer and communications markets with manufacturing facilities in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. , Europe, Japan, and Asia. AMD, a Fortune 500 and Standard & Poor's 500 company, produces microprocessors, Flash memory devices, and support circuitry for communications and networking applications. Founded in 1969 and based in Sunnyvale, California Sunnyvale ([sʌniveil]) is a city in Santa Clara County, California, United States. It is one of the major cities that make up the Silicon Valley. As of the 2000 census, the city population was 131,760. , AMD had revenues of $3.9 billion in 2001. (NYSE: AMD).

AMD on the Web

For more AMD news and product information, please visit our virtual pressroom at www.amd.com/news/virtualpress/index.html. Additional press releases are available at www.amd.com/news/news.html.

AMD, the AMD Arrow logo, Alchemy, and combinations thereof, and Au1000, Au1100, Au1500, Pb1000, Pb1100, and Pb1500 are trademarks of Advanced Micro Devices, Inc. MIPS is a registered trademark of MIPS Technologies, Inc. in the U.S. and/or other jurisdictions. Other names used herein may be trademarks of their respective companies.
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Oct 21, 2002
Words:397
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