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AMD Alchemy Solutions Au1100 Processor Powers Next Generation Bar Code Reading Technology.


Business Editors & High-Tech Writers

AUSTIN, Texas--(BUSINESS WIRE)--Feb. 19, 2003

High-Performance, Low-Power, Highly Integrated Processor Enables

Long Battery Life, Small and Light Form Factor, and Rich

Feature Set of Code Reader 2

AMD (Advanced Micro Devices, Inc., Sunnyvale, CA, www.amd.com) A major manufacturer of semiconductor devices including x86-compatible CPUs, embedded processors, flash memories, programmable logic devices and networking chips.  (NYSE NYSE

See: New York Stock Exchange
:AMD) today announced the AMD Alchemy(tm) Solutions Au1100(tm) processor has been selected by Code Corporation to power the groundbreaking Code Reader 2, a next generation bar code reading solution.

In the bar code industry, the increasing use of high capacity symbols, which can carry hundreds of bytes of data in the same area in which a linear bar code carries twelve bytes, is helping drive significant improvements for customers. These high capacity symbols allow for tracking more consumer product information such as expiration dates and production batches, or for tracking such data as medical information on drivers' licenses and identification cards.

"Historically, two-dimensional symbol readers have performed poorly when reading simple one-dimensional bar codes," said George Powell, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of the Code Corporation. "They have also been heavy, large and expensive. Using the Au1100 processor to power the Code Reader 2 enabled us to leap into the future by incorporating high-end vision capabilities into a compact, battery-powered package with real-time cordless data communication to any number of compatible systems."

Enabled by the high-performance and low-power consumption of the Au1100 processor, the portable, lightweight Code Reader 2 excels at reading both traditional linear bar codes and new, complex two-dimensional matrix symbols required to track increasingly large amounts of data.

"We are focused on providing our customers industry-leading high-performance, low-power and high-integration solutions that foster innovative designs," said Phil Pompa, vice president of marketing for AMD's Personal Connectivity Solution Group. "Code Corporation took the performance and power advantages of the Au1100 processor -- 400 MHz at .25 watts -- which enable longer battery life, smaller, lighter form factor and a rich feature set, and maximized them to create a highly competitive product."

Many customers have selected AMD Alchemy Solutions processors to power a wide variety of products, including the Sony VPL-PX15 LCD Data Projector and the Apple AirPort Extreme.

About the AMD Alchemy(tm) Solutions Au1100(tm) Processor

The AMD Alchemy Au1100 processor is a System-on-a-Chip (SOC) based on the MIPS (Million Instructions Per Second) The execution speed of a computer. For example, .5 MIPS is 500,000 instructions per second; 100 MIPS is a hundred million instructions per second. 32(tm) instruction set and includes an enhanced CPU CPU
 in full central processing unit

Principal component of a digital computer, composed of a control unit, an instruction-decoding unit, and an arithmetic-logic unit.
 core, customized memory controller and a set of industry standard communication peripherals. These integrated peripherals include one 10/100 Ethernet MAC, USB USB
 in full Universal Serial Bus

Type of serial bus that allows peripheral devices (disks, modems, printers, digitizers, data gloves, etc.) to be easily connected to a computer.
 Host and Device controller, PCMCIA/Compact Flash interface, IrDA controller, AC97 interface (external CODEC required), two Secure Digital (SD) controllers, three UART's, two SSI (1) See server-side include and single-system image.

(2) (Small-Scale Integration) Less than 100 transistors on a chip. See MSI, LSI, VLSI and ULSI.

1. (electronics) SSI - small scale integration.
2.
 controllers, EJTAG EJTAG Enhanced JTAG (MIPS processors) , and 48 General Purpose I/O (Input/Output) The transfer of data between the CPU and a peripheral device. Every transfer is an output from one device and an input to another. See PC input/output.

I/O - Input/Output
 (GPIO GPIO General Purpose Input/Output
GPIO General Purpose Input Output
) pins.

Of special note, the Au1100 processor integrates an LCD controller, which enables high quality graphics and video on mobile information appliances. The LCD controller will drive single and dual panel color, TFT (Thin Film Transistor) The term typically refers to active matrix screens on laptop computers. Active matrix LCD provides a sharper screen display and broader viewing angle than does passive matrix. See LCD and thin film.

TFT - Thin Film transistor
 and STN (SuperTwisted Nematic) A passive matrix LCD technology that provides better contrast than twisted nematic (TN) by twisting the molecules from 180 to 270 degrees. See DSTN.  displays up to 640x480 (VGA (Video Graphics Array) The display standard for the PC. All PC display adapters support VGA, and Windows machines boot up in "VGA mode" before switching to higher resolutions. ) or 800x600 (SVGA (Super VGA) A screen resolution of 800x600 pixels. Third-party vendors extended IBM's VGA display standard and were the first to use the term. SVGA has also referred to 1,024x768 resolutions. See PC display modes. ) at 16bpp supported through a unified SDRAM-based frame buffer. The LCD controller also features a display rotate for portrait-vs-landscape formatting of images. Altogether, the enhanced CPU core, integrated communications peripherals, and the on-chip LCD controller make the Au1100 processor ideally suited for high performance, versatile mobile information appliances that require very low power consumption.

The Au1100 processor is designed to run a variety of operating systems, including Windows(R) CE.NET, Linux and VxWorks.

Pricing:

The Au1100 processor at 400 MHz is priced at $24.80 in 10,000 unit quantities.

For more information on the AMD Alchemy Solutions Au1100 processor, please go to: www.amd.com/connectivitysolutions/au1100. For more information on Code Corporation's products, please go to: www.codecorp.com.

About AMD Alchemy(tm) Solutions

The AMD Alchemy Solutions product line includes the AMD Alchemy(tm) Solutions processor family, development boards and the Mobile Client and Driver Information Reference Design Kits. In addition, the AMD Alchemy Solutions product line also includes the Am1772(tm) Wireless LAN chipset and Mini PCI Card Reference Design Kit. These products target non-PC Internet appliance markets, including computing devices, access devices, driver information systems and entertainment devices.

About AMD

AMD is a global supplier of integrated circuits for the personal and networked computer and communications markets with manufacturing facilities in the United States, Europe, Japan, and Asia. AMD, a Fortune 500 and Standard & Poor's 500 company, produces microprocessors, Flash memory devices, and support circuitry for communications and networking applications. Founded in 1969 and based in Sunnyvale, Calif., AMD had revenues of approximately $2.7 billion in 2002. (NYSE:AMD).

AMD on the Web

For more AMD news and product information, please visit our virtual pressroom at www.amd.com/news/virtualpress/index.html. Additional press releases are available at www.amd.com/news/news.html.

AMD, the AMD Arrow logo, and combinations thereof, and Alchemy are trademarks of Advanced Micro Devices Inc. MIPS is a registered trademark of MIPS Technologies Inc. in the U.S. and/or other jurisdictions. Other names used herein may be trademarks of their respective companies.
COPYRIGHT 2003 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Feb 19, 2003
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