AMD ANNOUNCES THE WORLD'S FIRST HYPERTRANSPORT IMPLEMENTATION - NVIDIA'S NFORCE CHIPSET.AMD (Advanced Micro Devices, Inc., Sunnyvale, CA, www.amd.com) A major manufacturer of semiconductor devices including x86-compatible CPUs, embedded processors, flash memories, programmable logic devices and networking chips. (NYSE NYSE See: New York Stock Exchange :AMD) has announced that NVIDIA has incorporated AMD's HyperTransport data bus technology into its new nForce platform processing architecture, becoming the first chipset to incorporate AMD's innovative data bus technology. More than 150 companies are working with AMD to drive the development of HyperTransport technology. NVIDIA is yet another example of an industry heavyweight implementing AMD's HyperTransport technology to help increase the performance of its products. AMD's HyperTransport is an innovative technology that enables the computer chips inside a vast range of different types of systems to communicate with each other faster compared with existing technologies. In NVIDIA's case, the HyperTransport technology is designed to deliver up to a six-fold increase in bandwidth between the nForce Integrated Graphics Refers to having the video display circuitry of a computer contained directly on the motherboard rather than on a separate plug-in card (the display adapter). Integrated graphics typically share memory with the CPU (see shared video memory) and provide a more economical alternative to the Processor (IGP (1) (Interior Gateway Protocol) A broad category of routing protocols that support a single, confined geographic area such as a local area network (LAN). Contrast with EGP. See routing protocol. ) and nForce Media and Communications Processor (MCP (1) See Microsoft certification. (2) (MultiChip Package) A chip package that contains two or more chips. It is essentially a multichip module (MCM) that uses a laminated, printed-circuit-board-like substrate (MCM-L) rather than ceramic (MCM-C). ). The NVIDIA nForce platform processing architecture combines NVIDIA's award winning graphics with the industry's first implementation of the new Dolby Digital A digital audio encoding system from Dolby used in movie and home theaters. First used in 1995, Dolby Digital employs Dolby's AC-3 (Audio Coding-3) coding and compression technology and is the standard for DVD-Video and HDTV. 5. Interactive Content Encoder, a breakthrough technology built in the MCP that dynamically encodes multi-channel audio into Dolby Digital 5.1 in real-time. "NVIDIA's incorporation of AMD's HyperTransport technology is critical in our quest to deliver unmatched system performance," said Dan Vivoli, vice president of marketing at NVIDIA. "Today's PC applications are increasingly complex with advanced 3D graphics, high-speed networking, streaming video A one-way video transmission over a data network. It is widely used on the Web as well as company networks to play video clips and video broadcasts. Computers in home networks stream video to digital media hubs connected to a home theater. , and cinematic 3D audio. In fact, the bandwidth supplied by HyperTransport allowed us to implement full Dolby Digital 5.1 3D audio processing and broadband networking in the MCP, something no other current technology allowed us to do." Both AMD and NVIDIA have supported Double Data Rate (DDR (Double Data Rate) Refers to an SDRAM memory chip that increases performance by doubling the effective data rate of the frontside bus. For more details, see SDRAM. DDR - Double Data Rate Random Access Memory ) memory for PCs and video cards. The NVIDIA nForce platform processing architecture includes a 128-bit memory interface that is designed to double the peak data throughput over today's PC2100 DDR systems to 4.2GBytes per second, which is 33% more than dual channel RAMBUS Pentium 4 systems. "Coupled with the AMD Athlon processor and DDR memory, NVIDIA's newest chipset solution provides performance, mainstream and entry solutions for x86 PCs that will continue to deliver on the AMD Athlon promise to give you the ultimate computing experience," said Richard Heye, Vice President, Platform Engineering & Infrastructure of AMD's Computation Products Group. "This is yet another example of AMD pushing new and customer beneficial technologies into the market." |
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