ALLTEL Selects Campbell-Ewald to Handle Brand Advertising.LITTLE ROCK, Ark. -- ALLTEL (NYSE NYSE See: New York Stock Exchange :AT) today announced that it has selected Campbell-Ewald of Detroit as the primary advertising agency to promote ALLTEL's brand. The agreement is effective immediately. "Campbell-Ewald presented creative work that directly supports our brand efforts," said Frank O'Mara Frank O'Mara (born 17 July 1960 in Limerick) is a retired Irish runner who specialized in the 1500 and 3000 metres. He became World Indoor Champion in 3000 m twice, but never achieved the same success on the outdoor track. , executive vice president of marketing for ALLTEL. "Campbell-Ewald will help strengthen the emotional link with our customers and drive consideration in the marketplace." Campbell-Ewald is the nation's sixth-largest advertising and marketing communications Marketing communications (or marcom) are messages and related media used to communicate with a market. Those who practice advertising, branding, direct marketing, graphic design, marketing, packaging, promotion, publicity, sponsorship, public relations, sales, sales agency network, with more than 1,200 employees across the country. "With its customers first culture and services, we are tremendously excited about helping ALLTEL carve out an even more distinct and successful market position," said Campbell-Ewald President Jeff Scott Jeff Scott is an American public address announcer for the Phoenix Suns of the National Basketball Association. Scott has served as the America West Arena/US Airways Center voice for the Phoenix Suns since the 2005-06 NBA season. . ALLTEL is a customer-focused communications company Communications Company is a communications unit of the United States Marine Corps. They are part of Combat Logistics Regiment 37 , 3rd Marine Logistics Group (3MLG) and III Marine Expeditionary Force (III MEF). The unit is based out of the Marine Corps Base Camp Smedley D. with more than 13 million customers and $8 billion in annual revenues. ALLTEL provides wireless, local telephone, long-distance, Internet and high-speed data services to residential and business customers in 26 states. ALLTEL, NYSE: AT www.alltel.com |
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