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ALARCON SPOTS JOIN BATTLE OF TV COMMERCIALS IN MAYORAL RACE.


Byline: Rick Orlov Staff Writer

State Sen. Richard Alarcon, touting touting

the making of personal representations by a veterinarian to persons who are not clients in an attempt to solicit their business.
 his opposition to water rate increases and a desire to find existing funds to hire police officers, released on Saturday a series of four 15-second television commercials in his battle for mayor.

Alarcon's campaign would not say how much money is to be spent on air time for the commercials, scheduled to begin being broadcast on Wednesday and running though the March 8 election.

``It's a substantial buy,'' Alarcon spokesman Luis Patino said. ``We think it will help get our message out.''

In taking to the airwaves airwaves
Noun, pl

Informal radio waves used in radio and television broadcasting
, Alarcon is the third of the major candidates to issue commercials. Former Assembly Speaker Bob Hertzberg's TV commercials have been running for more than a week. Councilman Bernard Parks started his ads Friday, but in movie theaters.

Mayor James Hahn For the Iowa politician, see .

James Kenneth "Jim" Hahn (born July 3, 1950) is an American politician from the Democratic Party. He was the Deputy City Attorney (1975-1979), City Controller (1981-1985), City Attorney (1985-2001) and Mayor of Los Angeles, California
 and Councilman Antonio Villaraigosa Antonio Ramon Villaraigosa (born Antonio (Tony) Ramon Villar, Jr. on January 23, 1953) is the mayor of Los Angeles, California. He is the first Latino mayor of Los Angeles since Cristobal Aguilar in 1872. , considered the leaders in the race based on polls, are expected to release their television commercials in the near future. Hahn has already begun a mail campaign.

Alarcon has been considered an underdog in the race and has trailed in opinion polls and in fund raising. The most recent campaign reports showed him with about $350,000 in cash, far behind Hahn, Hertzberg and Villaraigosa.

In his spots, Alarcon is seen punching a workout Workout

Informal repayment or loan forgiveness arrangement between a borrower and creditors.


workout

1. The process of a debtor's meeting a loan commitment by satisfying altered repayment terms.
 bag, driving in a car or at a crime scene. The sound track is his voice as he talks about his ideas to cut the Department of Water and Power's water-rate increase, advance his proposals to limit political contributions from city contractors, hire more police and create jobs.

The spots all end with the words: ``from senator to mayor.''

If no candidate gets a majority of the votes on March 8, the top two finishers will advance to a May 17 runoff Runoff

The procedure of printing the end-of-day prices for every stock on an exchange onto ticker tape.

Notes:
If the "tape is late" then it can take a long time to print off all the closing prices.
.

Rick Orlov, (213) 978-0390

rick.orlov(at)dailynews.com
COPYRIGHT 2005 Daily News
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Daily News (Los Angeles, CA)
Date:Feb 13, 2005
Words:306
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