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AIRVISION Forms AV CAPITAL Division; Arthur Rubinfeld and Mark Albert Join Forces To Create Investment Group Focused On Leading and Emerging Consumer and Retail Companies.


SEATTLE -- AIRVISION, a leading provider of direct-to-consumer brand positioning and strategic business growth planning, has partnered with M. Mark Albert to create AV CAPITAL, a partnership focused on direct investments in emerging consumer and retail companies. Albert is currently responsible for AIRVISION's financial advisory affiliate, AV ADVISORY LLC (Logical Link Control) See "LANs" under data link protocol.

LLC - Logical Link Control
, which is headquartered in Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. , California. With this newly formed partnership, Rubinfeld and Albert will manage AIRVISION's long-term equity investments in consumer-related businesses.

"We are extremely pleased to partner with Mark due to his depth of financial advisory and investment experience," said Arthur Rubinfeld, President and Founder of AIRVISION. "Mark and I will work closely together to guide our disciplined investment philosophy, which enables us to act as a flexible source of capital and a value-added partner to our clients and portfolio companies."

AV CAPITAL is focused on investing long-term equity capital to support the strategic and financial objectives of outstanding management teams in consumer-related businesses, including consumer products, direct-to-consumer sales, marketing and distribution, and retail concepts. AV CAPITAL distinguishes itself by partnering closely with management while providing a complete breadth of professional services (job) professional services - A department of a supplier providing consultancy and programming manpower for the supplier's products.  through the team's consulting and financial advisory expertise. AIRVISION's affiliate, AV ADVISORY LLC, currently provides financial advisory services advisory services

advisory services provided to the public, in their capacity as owners and managers of animals, are an important part of veterinary science. They may be provided by government bureaux, by commercial companies who deal in pharmaceuticals or animals or animal
 to clients with respect to capital-raising, merger and acquisition advice and other financial matters.

Albert brings more than 17 years of investment banking experience to AIRVISION from major Wall Street firms including Drexel Burnham Lambert Drexel Burnham Lambert was a major Wall Street investment banking firm, which first rose to prominence and then was driven into bankruptcy in the 1980s by its involvement in illegal activities in the junk bond market, driven by Drexel employee Michael Milken. , Donaldson, Lufkin & Jenrette, Bear Stearns & Co., Credit Suisse First Boston Credit Suisse First Boston was originally the trading name of the Financière Crédit Suisse-First Boston, a London-based 50-50 investment banking joint venture formed in 1978 between the First Boston Corporation and Credit Suisse.  and CIBC World Markets CIBC World Markets is the investment banking division of the Canadian Imperial Bank of Commerce. It helps governments, large companies, and other large institutions obtain capital and credit and is a primary dealer in U.S. Treasury securities. . During his career, Albert has executed close to 100 financing and advisory transactions for financial sponsors such as Apollo Advisors, Brentwood Associates, Leonard Green & Partners and Texas Pacific Group. In addition, Albert has represented numerous consumer and retail companies including Del Monte Foods Del Monte Foods (NYSE: DLM) is an American food production and distribution company based in San Francisco, California.

It offers canned goods in Del Monte, S&W and Contadina brands, pet foods under Kibbles n' Bits, 9Lives, Pounce, Milk-Bone and several premium brands,
, Hain Food Group, Mattel, Miramax Films, Petco Animal Supplies and Samsonite.

Albert is an active member of the Investment Committee and Pension Investment Committee for Cedars-Sinai Medical Center Cedars-Sinai Medical Center is a world-renowned hospital located in Los Angeles, California. History
Cedars-Sinai is the result of a merger in 1961 between two major Los Angeles hospitals, Cedars of Lebanon and Mount Sinai Home for the Incurables, with Steve Broidy as
 in Los Angeles, California. He graduated with a Bachelor's Degree in Economics from Stanford University and a Master's Degree in Business Administration from the University of Chicago.

About AIRVISION

Founded by Arthur Rubinfeld in 2002, Seattle-based AIRVISION is known for providing visionary work in integrated brand positioning, marketing and retail design. AIRVISION specializes in the development and execution of growth strategies and operational plans for consumer-oriented companies worldwide. AIRVISION clients include some of the most recognized brands in the world including: adidas, AmericasMart, City University, Gateway, Media Play, Potbelly Sandwich Works Potbelly Sandwich Works is a chain of restaurants that sells submarine sandwiches in the USA. Its name is derived from potbelly stoves common in the late 19th century. The company is headquartered in the tower of Chicago's Merchandise Mart. , Oakley, Omaha Steaks, Sam Goody, Shared Media Licensing, SunCoast Entertainment and Washington Mutual. For more information about AIRVISION, please visit www.airvision.net.

Arthur Rubinfeld has also written a soon-to-be-released book, "Built for Growth" about his vision for the future of retail. For more information about his book, please visit www.builtforgrowth.com or www.amazon.com to pre-order a copy.
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Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Nov 30, 2004
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