AIM Private Asset Management's Sales Literature Rated Best in Readability, Usability by Marketing Matrix.Business Editors HOUSTON--(BUSINESS WIRE)--Oct. 13, 2003 AIM Investments announced today that AIM Private Asset Management, Inc. (APAM APAM Antipersonnel/Antimaterial APAM Association des Pompiers Auxiliaires de la Montérégie (French; Quebec firefighters) APAM Archives of Pediatric and Adolescent Medicine ), a subsidiary of A I M Management Group Inc., has been recognized for outstanding sales and marketing literature by Marketing Matrix International, Inc., a consulting firm Noun 1. consulting firm - a firm of experts providing professional advice to an organization for a fee consulting company business firm, firm, house - the members of a business organization that owns or operates one or more establishments; "he worked for a that specializes in working with financial services The examples and perspective in this article or section may not represent a worldwide view of the subject. Please [ improve this article] or discuss the issue on the talk page. companies. APAM's sales literature Sales literature Material written by an institution selling a product, which informs potential buyers of the product and its benefits. received top ratings in readability and usability among firms offering separately managed accounts. "AIM Private Asset Management's sales literature is functional and easy to follow," said Marcia Selz, president of Marketing Matrix International. "AIM does an exceptional job designing marketing pieces with the features that financial advisors find most helpful in educating themselves and their clients about AIM's investment products." The study consisted of 118 financial advisors who sell separately managed accounts. Literature was assessed according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. its effectiveness overall and, more specifically, such qualities as visual elements, readability, usability, information substance, comprehension, and motivational aspects. "We are very proud of the recognition we have received from Marketing Matrix," said Kamala kamala an anticestodal agent derived from the plant Mallotus philippinensis; now replaced by better and safer compounds. Sachidanandan, director of marketing for AIM Private Asset Management, Inc. "This award is a welcome recognition of the effort we put into building solutions that help financial advisors meet the investment needs of their clients." About AIM Investments Houston-based AIM Investments represents one of the nation's leading investment management companies. It is dedicated to building solutions for its clients with exceptional products and services through multiple investment management styles and a broad range of investment portfolios under the AIM and INVESCO brand names -- mutual funds, retirement products, separately managed accounts for high-net-worth and institutional investors Institutional Investor A non-bank person or organization that trades securities in large enough share quantities or dollar amounts that they qualify for preferential treatment and lower commissions. , annuities, cash management, college savings plans, alternative investments and offshore products. Founded in 1976, AIM Investments had $147 billion in assets under management Assets Under Management (AUM) is a term used by financial services companies in the mutual fund and money management or investment management business to gauge how much money they are managing. and approximately 11 million shareholders as of June 30, 2003. For more information, visit www.aiminvestments.com. AIM Investments is a service mark of A I M Management Group Inc. and is the subject of a pending application for trademark registration. A I M Advisors, Inc., A I M Capital Management, Inc., AIM Private Asset Management, Inc., and AIM Alternative Asset Management Company, Inc., are the investment advisors for the products and services represented by AIM Investments. A I M Distributors, Inc., is the distributor for the retail mutual funds and Fund Management Company is the distributor for the institutional money market funds represented by AIM Investments. About AMVESCAP A I M Management Group Inc. is an indirect subsidiary of AMVESCAP PLC (NYSE NYSE See: New York Stock Exchange :AVZ), a leading independent global investment manager dedicated to helping people worldwide build their financial security through a comprehensive array of retail and institutional products for clients in more than 100 countries. AMVESCAP had $348 billion in assets under management as of June 30, 2003. Additional information is available at www.amvescap.com. |
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