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AHEAD INC. DEBUTS "VPICK" FOR THOSE WHO WANT THE VIRTUAL GUITAR EXPERIENCE...WITHOUT THE GUITAR!


LOS ANGELES--(BUSINESS WIRE)--May 12, 1995--

New VPick looks like an oversized o·ver·size  
n.
1. A size that is larger than usual.

2. An oversize article or object.

adj. o·ver·size also o·ver·sized
Larger in size than usual or necessary.
 guitar pick, attaches via cable directly to the serial or printer port on a multimedia PC or Macintosh computer, and allows interactive rock and roll enthusiasts to play Ahead's award winning virtual music CD-ROM CD-ROM: see compact disc.
CD-ROM
 in full compact disc read-only memory

Type of computer storage medium that is read optically (e.g., by a laser).
 titles "Quest For Fame Quest for Fame is a computer game created by Virtual Music and distributed by IBM. Virtual Music unfortunately didn't succeed with this innovative interactive product line. They were eventually acquired by Namco to create karaoke machines. ," "Welcome To West Feedback," and "Welcome To West Feedback -- The Second Set."; Available for delivery to dealers in September 1995, the VPick will carry a stand-alone suggested retail price of $14.95; the VPick will also be bundled with the "Quest For Fame" title.

Underscoring its commitment to bring the `virtual music' experience to the widest possible consumer audience, Ahead Inc., developers of the breakthrough Virtual Guitar, today announced the introduction of its "VPick" (Virtual Pick) at the E3 trade show in Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. , at Booth No.2341.

Attaching directly to any multimedia PC or Macintosh computer, the VPick is a 2-inch long, ergonomically designed oversized guitar pick that allows consumers to play rock and roll music with the Ahead virtual music CD-ROM product line, which includes the popular "Quest For Fame" title featuring Aerosmith. According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 Ahead President and Chief Executive Officer Bradley J. Naples, the VPick is designed specifically to bring the virtual music phenomenon to the broadest possible consumer audience. "The development of the Virtual Guitar last year revolutionized the music CD-ROM business, making interactive virtual music a reality for the first time. Now our product development team has successfully expanded the virtual guitar experience with the development of the lower cost VPick. This will help to make virtual music a virtual reality for the mass market of CD-ROM buyers."

Carrying a stand-alone introductory suggested retail price of only $14.95, the patent-pending VPick fits comfortably into the hand of either a right- or left-handed player. The consumer then cradles the VPick in his or her hand and simply strums it against any solid surface -- such as a tennis racket, tabletop, broom broom, common name for plants of two closely related and similar Old World genera, Cytisus and Genista, of the family Leguminosae (pulse family). , baseball bat, or even a belt buckle! The VPick senses the resistance, using internal switching technology, and translates the signal into guitar sounds that are played back through the computer. The VPick is compatible for use on the company's entire virtual music product line, which includes "Quest For Fame," "Welcome To West Feedback I," and "Welcome To West Feedback -- The Second Set." The VPick will also be compatible with all future titles introduced by Ahead.

The VPick will be marketed as both a stand-alone accessory and included in future shipments of the company's "Quest For Fame" CD-ROM title, which features the band Aerosmith in a tour de force rock and roll fantasy game.

Ahead will continue to market its breakthrough Virtual Guitar, Naples emphasized today. "The Virtual Guitar has become an obsession in certain segments of the market and we fully intend to support its popularity," Naples said today. "Now, however, consumers have a choice. They can tap into the virtual music phenomenon with either the Virtual Guitar or the VPick. Everyone wins and everyone can play along with the music!"

Ahead is demonstrating the VPick at the E3 trade show in Los Angeles at Booth No.2341 of the Los Angeles Convention Center The Los Angeles Convention Center (abbreviated LACC) is a convention center in downtown Los Angeles. The LACC hosts annual events such as the Greater Los Angeles Auto Show, and was best known to video games fans as host to E3 until its cessation in 2006. . Product deliveries will commence in September 1995.

Headquartered in Bedford, Mass., Ahead Inc. is a leading developer and marketer of interactive virtual music CD-ROMs and accessories for both multimedia PC and Macintosh personal computers. The company's entire virtual music product line is designed to provide musicians and non-musicians the thrill of performing on stage through sophisticated real-time processing Noun 1. real-time processing - data processing fast enough to keep up with an outside process
real-time operation

data processing - (computer science) a series of operations on data by a computer in order to retrieve or transform or classify information
 and high quality video, animation, and studio-like sounds. The privately held company privately held company

A firm whose shares are held within a relatively small circle of owners and are not traded publicly.
 was formed in 1993.

CONTACT: Griffin Public Relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most  & Marketing, New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 

Bob Griffin, 212/255-8491
COPYRIGHT 1995 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1995, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:May 12, 1995
Words:615
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