AGENCY.COM and Sun Microsystems Team to Demonstrate Media Convergence.Business Editors NEW YORK New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of & PALO ALTO Palo Alto, city, California Palo Alto (păl`ō ăl`tō), city (1990 pop. 55,900), Santa Clara co., W Calif.; inc. 1894. Although primarily residential, Palo Alto has aerospace, electronics, and advanced research industries. , Calif.--(BUSINESS WIRE)--July 25, 2001 Companies to Open an AGENCY.COM Convergence Center A convergence center is a central place for information and meeting to serve participants during large and manifold protest or other alternative activities at summits. , an Authorized iForce(SM) Ready Center, in Copenhagen AGENCY.COM, Ltd., (Nasdaq: ACOM (language) ACOM - An early system on the IBM 705. [Listed in CACM 2(5):16 (May 1959)]. ), a leading e-business builder in global markets, and Sun Microsystems Sun Microsystems, Inc. (NASDAQ: JAVA[3]) is an American vendor of computers, computer components, computer software, and information-technology services, founded on 24 February 1982. , Inc., announced plans to open a customer proof-of-concept and demonstration center for media convergence Media convergence is a theory in communications where mass mediums merges together to create a new product offering a variety of the properties of each. Such an example is that of the internet. and distribution. The Center will house a light, scalable infrastructure for demonstrating - to network operators, content providers and broadcasters - solutions for distributing their content in an integrated, multi-platform broadcasting environment across interactive television (iTV) and other emerging platforms. The AGENCY.COM Convergence Center, an authorized iForce(SM) Ready Center, is the first such convergence center planned to open in Europe and will be located at AGENCY.COM's premises in Copenhagen, Denmark. Based on the Sun Solaris(TM) Operating Environment In computing, an operating environment is the environment in which users run programs, whether in a command line interface, such as in MS-DOS or the Unix shell, or in a graphical user interface, such as in the Macintosh operating system. and UltraSPARC(TM) technology-based platforms, the Center will be inaugurated in Fall 2001 when other iForce partner solutions will also be installed. The AGENCY.COM Convergence Center is based on rack-optimized Netra(TM) servers and storage systems that combine Sun's leading technology with robust packaging to deliver best-of-breed Service Provider solutions. Recognizing the need for rugged, versatile servers and storage, the Netra server provides a consistent form factor designed to fit uniformly in a standard 24" datacenter floortile. All Netra server systems include the Solaris Operating Environment and Lights Out Management (LOM (1) (LAN On Motherboard) Refers to building the Ethernet circuits directly on the motherboard rather than requiring that a separate network adapter be plugged in. (2) (Lights Out Management) See lights out server room. ) as standard, helping to provide a robust remote management solution. Not only will the Center showcase Sun Microsystems and AGENCY.COM's unique solutions, but it will also provide companies with the opportunity to test and deploy services and solutions across different iTV operating systems Operating systems can be categorized by technology, ownership, licensing, working state, usage, and by many other characteristics. In practice, many of these groupings may overlap. and set-top boxes as well as other devices ranging from the Internet to PDA's and mobile phones. For network operators, the facilities of the Center will help reduce the time-to-market and test new business concepts. The Center is designed to help enable content providers, such as advertisers and marketers, to author content once and publish it many times across various digital channels, helping to significantly reduce the development costs. For broadcasters, it represents a way to facilitate interactive response and communication with their users as well as assisting in the development of additional revenue streams through interactive advertisement and T-commerce (e-commerce on TV). "We are enormously pleased to be able to deliver a facility which we feel has been eagerly awaited by the emerging iTV industry," J0rgen Lembke, President, AGENCY.COM: Interactive Television, said. "The Center gives the opportunity to try out the services in a lab environment before distributing it to a real network. Together with Sun Microsystems we are looking forward to welcoming any network, broadcaster and content provider who would like to benefit from our facilities." "iForce Ready Centers enable Sun and its iForce partners to actively collaborate with our customers to build or prototype visionary solutions for the interactive future," Cheryl Kelly, Director of the Global iForce Program at Sun Microsystems, Inc., said. "The AGENCY.COM Convergence Center, an Authorized iForce(SM) Ready Center, helps customers leverage Sun's platform and networking expertise together with AGENCY.COM's experience in global iTV services deployments and well-respected system integration skills, to turn their ideas into deployable solutions that help drive competitive advantage." About the iForce Initiative Sun's Global iForce initiative brings together Sun systems, software, services with best-in-class partner solutions and services to create and deliver customer-driven solutions. These solutions help enable enterprises to leverage the network to improve business processes. By establishing its iForce community, and basing it on three core values -- open interfaces, enabling network computing Storing and/or running applications in servers in a network. See cloud computing and network computer. , and a non-compete partnering model -- Sun helps its customers improve time-to-service with tested, integratable, easy-to-deploy solutions. About Sun Microsystems, Inc. Since its inception in 1982, a singular vision - The Network Is The Computer(TM) - has propelled Sun Microsystems, Inc., (Nasdaq: SUNW SUNW Sun Microsystems, Inc (former stock symbol; now JAVA) SUNW Stanford University Network Workstation (Sun Microsystems, Inc) ), to its position as a leading provider of industrial-strength hardware, software and services that power the Internet and allow companies worldwide to take their businesses to the nth. With $18.3 billion in annual revenues, Sun can be found in more than 170 countries and on the World Wide Web at http://sun.com (1) (Computer Output Microfilm) Creating microfilm or microfiche from the computer. A COM machine receives print-image output from the computer either online or via tape or disk and creates a film image of each page. . About AGENCY.COM's iTV and Broadband Global Practice Area AGENCY.COM's iTV professionals are leading experts in digital interactive broadcast services and head-end software working across satellite, terrestrial and cable platforms. The company's interactive TV portfolio demonstrates the unique depth and breadth of our experience, including projects such as: Enhanced TV Enhanced TV (ETV) is one example of interactive TV. It is used in particular in reference to Two-Screen Solutions TV + PC services. Generally users of these ETV services have their TV and computer in the same room, and navigate their web browser to a particular program-specific Web , interactive advertising, EPGs, portals, mosaic browsing screens, games, e-mail and chat applications as well as news, information, weather and shopping services. The iTV group also serves as system integrators, designing and deploying technical infrastructure necessary for network operators and content providers. Interactive TV clients include DIRECTV Latin America Latin America, the Spanish-speaking, Portuguese-speaking, and French-speaking countries (except Canada) of North America, South America, Central America, and the West Indies. , gameplay, Viasat, British Airways British Airways in full British Airways PLC International passenger airline based in London. In 1936 British Airways Ltd. was founded through the merger of three smaller airlines. , Danish Broadcasting Corporation, TDC Kabel TV TDC Kabel-TV is a Danish distributor of cable television and broadband. It is the dominating distributor of cable television and claims that almost than 45 percent of the Danish population receive their television from TDC. [1] It is a subsidiary of TDC A/S. , com hem, Teracom, ForeningsSparbanken, Chorus, PrimaCom and Open.... For more information on AGENCY.COM Interactive TV, please visit itv.agency.com. About AGENCY.COM AGENCY.COM is a leading e-business builder in global markets. The company provides strategy, branding and technology services that help its clients build and grow their interactive business across multiple digital channels - the Web, wireless and interactive television. Founded in January 1995, AGENCY.COM is headquartered in New York and has offices in Amsterdam, Atlanta, Boston, Chicago, Copenhagen, Dallas, London, Paris, Portland (OR), San Francisco, Vail (CO), Woodbridge (NJ) and affiliate offices in Australia, Korea and Singapore. AGENCY.COM serves a broad and diversified global client base in a variety of industries. For investor information, please visit http://www.agency.com/investors or call AGENCY.COM's Investor Relations Investor relations The process by which the corporation communicates with its investors. line at 212.358.2702. To receive press releases going forward, please send contact information to investors@agency.com or call toll free 877.721.3006 for a fax copy. Matters discussed in this release may include forward-looking statements that involve risks and uncertainties, and actual results may be materially different. Factors that could cause actual events or results to differ from anticipated events or results include risk factors and other items that are contained in AGENCY.COM's reports and documents filed from time to time with the Securities and Exchange Commission. (c) 2001 Sun Microsystems, Inc. all rights reserved. Sun, Sun Microsystems, the Sun logo, iForce, Solaris, Netra and The Network Is The Computer are trademarks or registered trademarks of Sun Microsystems, Inc. in the United States and in other countries. All SPARC (Scalable Performance ARChitecture) A family of RISC CPUs from Sun that runs mostly under Sun's Solaris, but also under Linux and BSD operating systems. After development began in the mid-1980s by David Patterson of the University of California at Berkeley and Bill trademarks are used under license and are trademarks or registered trademarks of SPARC International, Inc. in the United states and in other countries. Products bearing SPARC trademarks are based upon architecture developed by Sun Microsystems, Inc. |
|
||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion