AGENCY NEWS.

XS, Inc., the parent company of XSAg.com and Nterline, has consolidated its advertising, marketing and public relations accounts under one agency - Rockett, Burkhead & Winslow of Raleigh, N.C., the largest, privately-held advertising, marketing and public relations firm in the Southeast.

"RBW has handled our advertising and marketing efforts from the start," says XS, Inc. president and CEO Fulton Breen. "It makes sense to expand that relationship to include public relations. Our team will now be seamless."

XSAg.com is the leading neutral online exchange that brings together buyers and sellers of agricultural inputs. Use of the Nterline e-commerce network allows suppliers to tailor the content of their Web sites to their specific marketing needs, while also offering a familiar and secure purchasing environment for the buyer.