AGENCY CONSIDERS CONSULTANT FIRMS.Byline: Paul O'Donoghue Daily News Staff Writer As part of the latest effort to revitalize re·vi·tal·ize tr.v. re·vi·tal·ized, re·vi·tal·iz·ing, re·vi·tal·iz·es To impart new life or vigor to: plans to revitalize inner-city neighborhoods; tried to revitalize a flagging economy. Moorpark's once-thriving downtown, the Redevelopment Agency tonight will consider paying a consultant $34,000 to convince businesses to relocate. The city staff has recommended hiring Katz Hollis of Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. , the lowest bidder of six firms that sought the job. The highest proposal was for $150,563. Katz Hollis has ``vast experience with Southern California Southern California, also colloquially known as SoCal, is the southern portion of the U.S. state of California. Centered on the cities of Los Angeles and San Diego, Southern California is home to nearly 24 million people and is the nation's second most populated region, cities, knowledge of redevelopment and downtown revitalization re·vi·tal·ize tr.v. re·vi·tal·ized, re·vi·tal·iz·ing, re·vi·tal·iz·es To impart new life or vigor to: plans to revitalize inner-city neighborhoods; tried to revitalize a flagging economy. , positive remarks from references and a low bid to complete the project,'' said city Senior Management Analyst Graham Mitchell. In the past 20 years, Katz Hollis has helped nearly 200 government agencies with revitalization efforts, including the Los Angeles County Community Development Commission and the Northern California Northern California, sometimes referred to as NorCal, is the northern portion of the U.S. state of California. The region contains the San Francisco Bay Area, the state capital, Sacramento; as well as the substantial natural beauty of the redwood forests, the northern cities of Marina and Seaside, Mitchell said. In his proposal, Katz Hollis President Lawrence Areceneux listed dozens of types of companies he believes would be appropriate for the area around the city's picturesque High Street, including antique shops antique shop n → tienda de antigüedades antique shop antique n → magasin m d'antiquités antique shop antique n , computer supply stores, jewelers, ethnic food shops and restaurants. ``Our current sense is that Moorpark can have much to offer families and children from Moorpark and the surrounding area, as well as visitors to the area,'' said Arceneaux. For its fee, Katz Hollis would examine commercial areas that compete with downtown; determine suitable businesses and markets, and strengths and weaknesses of the area; and help recruit suitable businesses. While pepper tree-shaded High Street has several successful shops and restaurants, its future is clouded by the recent failure of the Moorpark Playhouse, famous for its melodramas, and the imminent closure of the Costume Annex - both owned by downtown booster Linda Bredemann. The century-old downtown, centered around Southern Pacific's High Street railroad A railway that is constructed upon a thoroughfare or highway to aid in the transportation of people or property along the roadway. Street railroads run at moderate rates of speed and make frequent stops at particular points within a town or city. station, also has been hurt by local residents patronizing shopping centers along the busy Los Angeles Avenue-Highway 118 corridor. |
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