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AGCO names Osborn & Barr Communications as its agency of record for the company's Application Equipment division.


AGCO AGCO Alcohol and Gaming Commission of Ontario
AGCO Anderson, Greenwood, & Company
AGCO After Google Check-Out
 names Osborn & Barr Communications as its agency of record for the company's Application Equipment division.

Initially, the agency will provide brand advertising and market segmentation Market Segmentation

A marketing term referring to the aggregating of prospective buyers into groups (segments) that have common needs and will respond similarly to a marketing action.
 strategy for the RoGator, TerraGator, SpraCoupe and Willmar brands.

Members of the account team include Dan Kirkpatrick, Ginger Price, Mike Young, Bob Wells
    This is an article about the former MLB baseball player. For the news anchor/television personality, see Bob Wells (newscaster).


    Robert Lee Wells
    , Voon Wong and Jeff Black.

    AGCO names Swanson Russell to handle marketing communications Marketing communications (or marcom) are messages and related media used to communicate with a market. Those who practice advertising, branding, direct marketing, graphic design, marketing, packaging, promotion, publicity, sponsorship, public relations, sales, sales  for its Challenger brand of agricultural equipment.

    Chris Raun is Acc't Supvr and Maria Weeks is Acc't Mgr for the agency.
    COPYRIGHT 2009 Henderson Communications, LLC
    No portion of this article can be reproduced without the express written permission from the copyright holder.
    Copyright 2009 Gale, Cengage Learning. All rights reserved.

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    Article Details
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    Title Annotation:AGENCY NEWS
    Publication:Agri Marketing
    Date:Sep 1, 2009
    Words:83
    Previous Article:In memoriam.
    Next Article:Balcom-Vetillo Design, Inc. celebrates its 20th anniversary.
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