Printer Friendly

AFRICAN AMERICANS, OTHER MINORITIES FIND TRUE OPPORTUNITY WITH DIAMITE

 MILPITAS, Calif., Nov. 15 /PRNewswire/ -- "The media tends to play on one segment of the black community -- the poor and those in the inner cities. But there's a tremendous segment of the black community in the middle class arena," says Diamite Corp. President Rudy Revak. "And society puts down their success by showing only such things as drug deals."
 A "no excuses" company, Diamite has invited any motivated workers to direct sell health, nutritional science and herbal products, and in turn, has attracted some 40,000 distributors, 70 percent of whom are minorities.
 About 55 percent of Diamite's most aggressive employees are African-American. Revak knows first-hand that many African-Americans are highly successful and he blames the news media for downplaying their achievements and too often promoting old stereotypes.
 Minority groups seem to be attracted to Diamite because of its potential for financial success and career independence. "People join our business because they believe in our products," Revak says. "Such an opportunity isn't as exciting to someone who has always been treated well. My mom and dad were Hungarian and Rumanian refugees who knew how to spot an opportunity and take advantage of it. Black and Asian communities today grab onto opportunity when they see it and they work hard to make it work. They have to. Windows of opportunity seem to be fewer and smaller. Diamite has opened that up."
 Diamite promotions and company advancements are based on success. No one gets success just handed to him. "The way we intended to design Diamite -- with no consideration to race, religion or creed, didn't anticipate a strong minority response," Revak says. "It just happened to work out that way and we are all quite happy it did."
 Diamite Corp., however, also guides its distributors to take full advantage of who they are, building sales among long-neglected constituents. These distributors obtain healthy paychecks, enjoy person al growth and a sense of community pride, personal growth.
 Revak said Diamite sales leaders continue to assist each distributor, making sure that each learns the value of self-confidence and self-esteem. "Once you start to believe in yourself, nothing can stop you. This may sound corny, but I've seen it work again and again."
 -0- 11/15/93
 /CONTACT: Dana Ostfield of Diamite, 708-291-1616/


CO: Diamite Corp. ST: California IN: HOU SU:

LG -- NY121 -- 4598 11/15/93 15:27 EST
COPYRIGHT 1993 PR Newswire Association LLC
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1993 Gale, Cengage Learning. All rights reserved.

Article Details
Printer friendly Cite/link Email Feedback
Publication:PR Newswire
Date:Nov 15, 1993
Words:394
Previous Article:TEE-COMM ELECTRONICS SEEKS CRTC TO RESPOND TO U.S. DEATH STAR CHALLENGE; ASKS REGULATOR TO CREATE LEVEL PLAYING FIELD FOR CANADIAN DTH SUPPLIER
Next Article:AMP FOURTH QUARTER EARNINGS TO BE ABOUT 65-70 CENTS PER SHARE, LOWER THAN CONSENSUS EARNINGS ESTIMATE OF 76 CENTS PER SHARE; WOULD RESULT IN...
Topics:

Terms of use | Copyright © 2016 Farlex, Inc. | Feedback | For webmasters