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AEGON/Transamerica Extends Sponsorship of Professional Golfer and 2007 Masters Champion Zach Johnson.


CEDAR RAPIDS Cedar Rapids, city (1990 pop. 108,751), seat of Linn co., E central Iowa, on the Cedar River; inc. as a city 1856. The second largest city in Iowa, it is named for the surging rapids in the river. , Iowa -- AEGON and its affiliate Transamerica today announced a five-year agreement that extends their sponsorship of professional golfer and 2007 Masters Champion Zach Johnson

For other people named Zach Johnson, see Zach Johnson (disambiguation).
Zachary Harris Johnson (born February 24, 1976) is an American golfer, and winner of the 2007 Masters Tournament.

Johnson was born in Iowa City, Iowa.
. AEGON and Transamerica have been Johnson's primary sponsors since he joined the PGA Tour The PGA Tour is an organization that operates the USA's main professional golf tours. It is headquartered in Ponte Vedra Beach, Florida, USA. Its name is officially rendered in all caps as “PGA TOUR".  in 2004.

"AEGON and Transamerica have supported me since the start of my PGA Tour career. Without them, winning my first major would not have been possible," said 2007 Masters Champion, Zach Johnson. "I'm honored to be a part of the AEGON/Transamerica family and look forward to continuing to represent them on the PGA Tour as well as working together on our Birdies That Care initiative." Johnson and his wife, Kim, together with AEGON, founded Birdies That Care, a charitable program that raises funds each year for a worthy organization in Johnson's hometown home·town  
n.
The town or city of one's birth, rearing, or main residence.

Noun 1. hometown - the town (or city) where you grew up or where you have your principal residence; "he never went back to his hometown again"
 of Cedar Rapids, Iowa.

"We knew from the start that Zach had the drive, integrity, and skills of a champion and could not be prouder of his extraordinary success," said Pat Baird, President and Chief Executive Officer, AEGON USA, Inc. This year has been very impressive, with Johnson winning The Masters, AT&T Classic, and participating on the victorious United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  President's Cup Team. Johnson is ranked eighth among PGA Tour money leaders, seventh in the FedEx Cup Not to be confused with the Fed Cup, an international women's team tennis tournament.
The FedEx Cup is a championship trophy for the PGA Tour. It is the first time that men's professional golf will have playoffs.
 standings, and 14th in the official World Golf Ranking.

Under the terms of the five-year agreement, Johnson will continue to endorse AEGON and Transamerica by sporting their logos on his apparel. Johnson will also make appearances on behalf of the companies, lend his image to their "Power of Dreams Power of Dreams were a Dublin-based pop/rock band, built around Craig and Keith Walker. They released their critically acclaimed EP "A Little Piece of God" on Keith Cullen's Setanta Records in 1989. " advertising campaign, and serve as an AEGON/Transamerica brand ambassador A brand ambassador is a celebrity used to help advertise a product or service. Importance
A company achieves some clear-cut goals by using a brand ambassador. It works out in building brand loyalty, as the consumer may have interest on that particular celebrity.
 at national and international events.

"Our business is about people, and Zach Johnson is the kind of person we want to represent the AEGON companies. We believe he will continue to demonstrate just how far determination--and your dreams--can take you," Baird said.

About AEGON

AEGON is one of the world's leading life insurance and pension organizations, and a provider of investment products. AEGON empowers local business units to identify and provide products and services that meet the evolving needs of customers, using distribution channels best suited to local markets. AEGON takes pride in balancing a local approach with the power of an expanding global operation.

With headquarters in The Hague, the Hague, The (hāg), Du. 's Gravenhage or Den Haag, Fr. La Haye, city (1994 pop. 445,279), administrative and governmental seat of the Kingdom of the Netherlands, capital of South Holland prov., W Netherlands, on the North Sea.  Netherlands, AEGON companies employ approximately 29,000 people worldwide. AEGON's businesses serve millions of customers in over twenty markets throughout the Americas, Europe, and Asia, with major operations in the United States, the Netherlands and the United Kingdom.

Respect, quality, transparency and trust constitute AEGON's core values as the company continually strives to meet the expectations of customers, shareholders, employees and business partners. AEGON is driven to deliver new thinking with the ambition to be the best in the industry.

About Transamerica

The companies of Transamerica market an array of life insurance, annuities, retirement solutions and investments designed to help individuals, families, and businesses build, protect and preserve their assets.

For more information about Transamerica, visit www.transamerica.com.
COPYRIGHT 2007 Business Wire
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Copyright 2007, Gale Group. All rights reserved.

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Publication:Business Wire
Date:Oct 15, 2007
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