AE Direct Makes NewRoads Its Long-Term Provider of Fulfillment Solutions; Hip Clothing Brand Signs Multi-Year Contract to Outsource Customer-Facing Critical Business Processes.Business Editors/High Tech & Fashion Writers GREENWICH, Conn.--(BUSINESS WIRE)--Aug. 5, 2002 NewRoads, the leading business process outsourcer of fulfillment and customer care services, today announced that American Eagle Outfitters (Nasdaq: AEOS AEOS American Eagle Outfitters Inc. (stock symbol) AEOS Advanced Electro-Optical System (3.67 meter adaptive optical telescope on Maui) AEOS Advanced Electro Optical Sensor ) has signed a multi-year contract that will enable it to outsource its most critical direct-to-consumer fulfillment processes. NewRoads will manage all aspects of order fulfillment Order fulfillment (in BE also: order fulfilment) is in the most general sense the complete process from point of sales inquiry to delivery of a product to the customer. Sometimes Order fulfillment for AE Direct's direct-to-consumer programs, including its Web site (www.ae.com) and catalog catalog, descriptive list, on cards or in a book, of the contents of a library. Assurbanipal's library at Nineveh was cataloged on shelves of slate. The first known subject catalog was compiled by Callimachus at the Alexandrian Library in the 3d cent. B.C. distribution, to give consumers the high-quality shopping experience they expect from such a recognized brand. Specific details of the contract were not disclosed. NewRoads will provide AE Direct with: -- Customer care services, including telephone and online support -- Order processing of all incoming orders via the phone and the Web -- Order fulfillment -- Product warehousing -- Returns processing "NewRoads' driving mission is to provide cost-effective, brand-enhancing fulfillment and customer-care solutions for our clients," said L. Michael Shelton, NewRoads' executive vice president for sales and marketing. "Our role as a fulfillment process outsourcer puts us at the heart of business initiatives like AE Direct, helping well-known brand names get their products to market in new and creative ways. Everything we do is built around helping innovative companies like AE be successful." "With NewRoads, we found a business process outsourcer with long-term stability The long-term stability of an oscillator, the degree of uniformity of frequency over time, when the frequency is measured under identical environmental conditions, such as supply voltage, load, and temperature. , proven apparel expertise and a reputation for quality service," said Heather Yerage, director of operations for AE Direct. "NewRoads has the total outsourcing package to maintain our brand experience and grow to match our needs as our direct-to-consumer business expands." About American Eagle Outfitters American Eagle Outfitters (Nasdaq: AEOS) is a leading lifestyle retailer that designs, markets and sells its own brand of relaxed, versatile clothing for 16- to 34-year-olds, providing high-quality merchandise at affordable prices. AE's lifestyle collection includes casual basics like khakis khak·i n. 1. A light olive brown to moderate or light yellowish brown. 2. a. A sturdy cloth of this color. b. khakis A uniform made of this cloth. , cargos and jeans, fashion tops like rugbys, polos and graphic Ts, and functional items like swimwear, outerwear, footwear and accessories. AE's Canadian subsidiary, Thrifty's/Bluenotes, targets a slightly younger demographic, offering a more urban/suburban, denim-driven collection for 12- to 22-year-olds. American Eagle Outfitters currently operates 660 AE stores in 48 states and the District of Columbia District of Columbia, federal district (2000 pop. 572,059, a 5.7% decrease in population since the 1990 census), 69 sq mi (179 sq km), on the east bank of the Potomac River, coextensive with the city of Washington, D.C. (the capital of the United States). , 51 AE stores in Canada, and 112 Thriftys/Bluenotes stores in Canada. AE also operates via its Internet business, www.ae.com. About NewRoads NewRoads provides business process outsourcing Business process outsourcing (BPO) is the contracting of a specific business task, such as payroll, to a third-party service provider. Usually, BPO is implemented as a cost-saving measure for tasks that a company requires but does not depend upon to maintain its position in solutions of fulfillment, customer care and supply chain execution to deliver products, information requests and rebates to customers who order over the telephone, via the Internet, and by mail or catalog. By combining best-practices solutions and services with its nationwide network of more than 20 distribution and call centers, NewRoads efficiently and cost effectively delivers it clients' products and enhances their customers' brand buying experience. Based in Greenwich, Conn., NewRoads serves more than 200 clients, including Restoration Hardware (Nasdaq: RSTO RSTO Spotted Towhee (bird species Pipilo maculatus) ), Godiva, American Eagle Outfitters (Nasdaq: AEOS), Avon (NYSE NYSE See: New York Stock Exchange : AVP AVP arginine vasopressin. ) and Procter & Gamble (NYSE: PG). For more information, visit the company's Web site at www.newroads.com. |
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